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All Journal Liquidity: Jurnal Riset Akuntansi dan Manajemen Indonesian Journal of Economics Application (IJEA)
Husnayetti Husnayetti
ITB Ahmad Dahlan Jakarta
Economics, Econometrics & Finance

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Analisis Pengaruh Persepsi Kebermanfaatan, Keamanan, Kepercayaan dan Kemudahan Terhadap Minat Menggunakan Online Banking Generasi X, Y, dan Z Husnayetti Husnayetti; Ellya Sestri
Liquidity: Jurnal Riset Akuntansi dan Manajemen Vol 8 No 2 (2019)
Publisher : Institut Teknologi dan Bisnis Ahmad Dahlan Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32546/lq.v8i2.341

Abstract

The purpose of this study is to analyze the influence of perceptions of usefulness, security, trust and ease of interest in using online banking for X, Y and Z generations in the South Tangerang area. Researchers used primary data by distributing questionnaires to respondents (generations X, Y and Z). All samples taken match meet the following criteria: 1) Respondents residing in South Tangerang and 2) have used online banking. The analysis used is multiple linear regression with SPSS software. The results showed that partially for X generation, perceptions of usefulness, security, and ease had a positive effect on interest in using online banking, while the perception of trust had a negative influence on the interest in using online banking in the South Tangerang area. Meanwhile, for Y generation, perceptions of usefulness and convenience have a positive effect on the interest in using online banking while the perception of security and trust negatively affects the interest in using online banking. For the Z generation, perceptions of usefulness, trust and ease in using online banking have a positive effect, while security perceptions negatively affect the interest in using online banking. As for simultaneous analysis there is a significant influence on perceptions of usefulness, security, trust and ease of using online banking with a R2 value of 62.5% for generation X, 61.7% for generation Y and 65.1% for generation Z.
Analisis Penerimaan Teknologi Mobile Banking Pada Nasabah Wanita Karir Di Bank Rakyat Indonesia Cabang Ciputat Tri Handayani; Husnayetti Husnayetti
Indonesian Journal of Economics Application (IJEA) Vol 1 No 2 (2019)
Publisher : ITB Ahmad Dahlan Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32546/ijea.v1i2.233

Abstract

This study aims to analyze influence of perceived usefulness, ease to use and perceived risk availability of the use of mobile banking PT. Bank Rakyat Indonesia (Persero) Tbk. This study focused on mobile banking as part of banking. The technique of data collection is in the form of a questionnaire containing statements from 19 indicators with the amount of sample is 100 respondents. The analytical method is used multiple linear regression analysis. These results indicate the perceived usefulness show significant effect on using of mobile banking with the value 0.004 < 0.05. Ease to use with the value 0.000 < 0.05 show the significant impact of using a mobile banking. Perceived risk has significant effect on using mobile banking with the significan value 0.038 < 0.05.
Pengaruh Kualitas Pelayanan dan Kualitas Produk terhadap Loyalitas Konsumen PT. Trimasindo Global Perkasa Auliana Khairany; Husnayetti Husnayetti
Indonesian Journal of Economics Application (IJEA) Vol 2 No 1 (2020)
Publisher : ITB Ahmad Dahlan Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32546/ijea.v2i1.368

Abstract

The purpose of this research is to study and analyze the effect of service quality and product quality on consumer loyalty of PT. Trimasindo Global Perkasa South Jakarta. The design in this study uses a quantitative associative method to find out the relationship between the three variables. Based on the results of research analysis in the research obtained significant value 0.002<0.05, then reject Ho and Ha accepted. Real t value shows that the quality of service has a direct relationship with consumer loyalty significant value 0.002<0.05, then reject Ho and Ha accepted. Real t value shows that product quality has a relationship that is in line with consumer loyalty. Could it was concluded that F 30,745>4.01, then refused Ho and accepted Ha That is, there simultaneously influences between service quality variables and product quality on consumer loyalty.
Co-Authors Auliana Khairany Elliya Sestri Tri Handayani