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All Journal COMMENTATE: Journal of Communication Management
Nico Wattimena
Institut Komunikasi dan Bisnis LSPR
Humanities Decision Sciences, Operations Research & Management Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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Persepsi Pelanggan Daya 900 AA Atas Penyesuaian Subsidi Bertahap dan Penerapan Tarif Ganda Adityo Reinaldi; Nico Wattimena
COMMENTATE: Journal of Communication Management Vol. 1 No. 2 (2020): COMMENTATE: Journal of Communication Management
Publisher : Lembaga Penelitian, Publikasi dan Pengabdian kepada Masyarakat (LP3M) Institut Bisnis dan Komunikasi LSPR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37535/103001220203

Abstract

Kebijakan yang ditetapkan oleh Pemerintah Republik Indonesia untuk tarif yang berlaku bagi pelanggan PLN daya 900 VA golongan rumah tangga telah menimbulkan banyak gejolak. Pada kelompok tarif tersebut dilakukan penyesuaian subsidi secara bertahap dan penerapan tarif ganda. Di lapangan muncul banyak kendala dan perbedaan pandangan oleh banyak pihak. Kegiatan sosialisasi atas pemberlakuan aturan baru telah sering dilakukan, namun demikian masih banyak pihak merasa kebingungan atas penerapan aturan tersebut. Dengan menggunakan metode kualitatif, penelitian dilakukan dengan metode wawancara semi struktural ke 6 (enam) pelanggan daya 900 VA. Dari hasil penelitian diperoleh bahwa serangkaian proses persepsi berlangsung di benak para konsumen PLN atas penerapan aturan penyesuaian subsidi bertahap dan penerapan tarif ganda. Terdapat usaha aktif dari sebagian besar narasumber untuk mencari informasi lebih lanjut mengenai aturan yang diterapkan pada sambungan listrik daya 900 VA di rumah masing-masing. Konsumen sebagai pengguna akhir produk listrik dan juga objek peraturan telah memiliki persepsi yang beragam.
Public Relations Strategy in Improving Cinema Company Reputation (Case Study Cinema21) Karina Khairunnisa Safitri; Putri Sonya; Nico Wattimena
COMMENTATE: Journal of Communication Management Vol. 2 No. 2 (2021): COMMENTATE: Journal of Communication Management
Publisher : Lembaga Penelitian, Publikasi dan Pengabdian kepada Masyarakat (LP3M) Institut Bisnis dan Komunikasi LSPR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37535/103002220217

Abstract

Human beings needs to fulfill their life, entertainment is one of them. In this era of digitalization there are various form of enrtainment, one of them is cinema. CINEMA 21’s is the largest and vast growing group of cinemas in Indonesia with many branches nationwide. CINEMA 21 public relations always try to improve their reputation by providing best facilities to its customers. The purpose of this research, is to analyze CINEMA 21’s public relations activities to improve their reputation. The research method used is qualitative descriptive with primary data collection conducted through in-depth interviews with internal and external corporate sources, while secondarydata through company data (Company Profile), books, Internet (Articles) and Websites. The results of this research found that CINEMA 21’s public relations activities managed to  maintain the company’s reputation.
Co-Authors Adityo Reinaldi Karina Khairunnisa Safitri Putri Sonya