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HOMESCHOOLING DI KELUARGA PENGHAFAL AL-QURAN Anne Sandra Dewi
Dialektika Vol 7 No 1 (2020): Maret
Publisher : Prodi Ilmu Komunikasi FISIP Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32816/dialektika.v7i1.1348

Abstract

Keluarga harus mengetahui alasan yang tepat mengapa memilih metode Homeschooling dalam proses hafalan Al-Quran. Ayah dijadikan sebagai sosok utama dalam proses hafalan Quran, teknik komunikasi yang diterapkan, intensitas belajar, kurikulum dan tujuan yang ingin dicapai dengan Homeschooling. Penelitian ini menggunakan metode kualitatif, pendekatan studi kasus. Hasil penelitian menunjukkan bahwa alasan keluarga memilih ayah sebagai sosok utama dalam proses hapalan Al-Quran adalah adanya kesadaran bahwa pendidikan zaman Rasulullah berasal dari rumah, sekolah formal memiliki dampak negatif, dan adanya tekanan secara psikologis. Alasan ayah dipilih keluarga sebagai sosok utama dalam proses hapalan Al-Quran adalah karena Ayah Aries mendapatkan motivasi sebagai orangtua untuk mengajarkan Al-Quran pada anaknya, Ayah Aries memiliki kemampuan bahasa Arab dan di anggap lebih sabar, anak termotivasi saat melihat ayah menghafal Al-Quran. Teknik komunikasi yang diterapkan ayah adalah audio, kata kunci, pengulangan, mempertontonkan video para penghafal Al-Quran sebagai penambah semangat. Intensitas belajar yang diterapkan adalah pada waktu ba’da Subuh dan ba’da Maghrib selama 30 menit. Kurikulum Homeschooling yang digunakan adalah personal kurikulum. Tujuan yang ingin dicapai dengan menggunakan Homeschooling adalah Al-Quran menjadi ruh bagi Rasyid, memberikan keberkahan hidup, dan mendapatkan pertolongan di hari akhir (syafaat).
Pesan Cyberbullying Mom Shaming di Media Sosial TikTok Anne Sandra Dewi; Sharadinar Istinabila
Dialektika Vol 9 No 2 (2022): September
Publisher : Prodi Ilmu Komunikasi FISIP Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32816/dialektika.v9i2.2156

Abstract

Penelitian ini untuk menjelaskan fenomena mengenai pesan dalam konten cyberbullying mom shaming di media sosial TikTok. Metode yang digunakan dalam penelitian ini adalah analisis fenomenologi dengan pendekatan kualitatif yang melibatkan beberapa informan yang ditentukan berdasarkan kebutuhan data secara purposif sampling. Hasil penelitian ini menunjukkan bahwa fenomena mengenai pesan dalam konten cyberbullying mom shaming di media sosial TikTok masih marak terjadi yang diindikasikan dengan adanya pesan flaming (berdebat) yang terdiri atas tindakan provokasi, ujaran kebencian, dan menghasut, pesan harassment (gangguan) yang terdiri atas menyudutkan, mengejek, dan mengancam, pesan denigration (mencemarkan nama orang lain) terdiri atas gosip, rumor, dan kebohongan, kemudian pesan exclusion (mengucilkan) terdiri atas mengucilkan, mengurangi kepercayaan diri, dan mendiamkan. Fenomena cyberbullying mom shaming ini dapat memberikan dampak bagi para ibu pengguna media sosial khususnya TikTok.
(OPTIMALISASI MEDIA SOSIAL DALAM MEMPERKENALKAN PRODUK LOKAL SECARA DIGITAL DI DESA CISOLOK) Anne Sandra Dewi; Rida Bareta
Paradigma Mandiri : Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 01 (2023): Paradigma Mandiri
Publisher : STISIP Widyapuri Mandiri Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37949/pm.v1i1.87

Abstract

Cisolok Village is a village with a geographical location bordering the Indonesian Ocean. It has the potential for marine tourism and supporting MSMEs. The digital marketing branding seminar with the theme of optimizing social media in introducing local products digitally is one of the efforts made in Community Service activities to be able to increase the insight of Cisolok Village MSME players to recognize digital marketing branding in the hope of increasing product recognition to the wider community and increasing sales profits. The Cisolok Village digital marketing branding seminar was held on Tuesday, August 08, 2023 at the Cisolok Village Office Hall with presenters Imelda D.S SE (Mother of UMKM Sukabumi), Herman Subandi S,Ip M.Si (DKUKM representative), and Rosita Juliyanti, S.I.Kom (online import clothing entrepreneur). The seminar was attended by participants from the Sukabumi UMKM association in Cisolok Village, as well as village officials, hamlet heads, neighborhood heads, PKK cadres and Posyandu cadres. Digital marketing branding is important for UMKM players because it can more easily promote their businesses due to wider reach, more efficient costs, direct interaction online (cyberspace) with consumers, and also the ease for entrepreneurs in choosing specific targets or potential customers according to the criteria of the business being undertaken.
Komunikasi Pemasaran Destinasi Wisata Situ Gunung Suspension Bridge Sukabumi Pasca Pandemi Anne Sandra Dewi; Rosita Juliyanti
Jurnalika : Jurnal Ilmu Komunikasi Vol. 9 No. 1 (2025): Jurnalika : Jurnal Ilmu Komunikasi
Publisher : STISIP Widyapuri Mandiri Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37949/jurnalika91205

Abstract

Marketing communication activities are very diverse and growing rapidly to this day. Effective marketing is the spearhead for the development of the tourism business, especially when competition in the development of the tourism business shows an increasingly high identity with various products and new tourist destinations in this industry. In fact, not a few business people in the tourism industry failed and went out of business because they were unable to carry out their marketing activities effectively. PT. Fontis Aquam Vivam designs the most appropriate, efficient and effective marketing communications to make it easier for management to determine how marketing will be carried out.This research uses a qualitative approach with descriptive methods. Data collection techniques using observation techniques, interviews, documentation and triangulation techniques. Then analyze the data by reducing data, presenting data, and drawing conclusions. As for the research informants there were 5 people, using a purposive sampling technique.The results of this study indicate that Fontis Aquam Vivam uses 6 dimensions in marketing communications, namely, Advertising, Personal Selling, Direct Marketing, Sales Promotion, Public Relations and Publicity, Interactive marketing. Based on the data obtained in the field, it shows that not all dimensions run well, there are several dimensions that do not work and are not implemented by PT. Aquam Vivam font.