Muhammad Nur Ali Darajat
Program Studi Manajemen Resort dan Leisure, Universitas Pendidikan Indonesia

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Pengaruh Persepsi Risiko Bencana Tsunami dan Citra Destinasi Terhadap Niat Berkunjung Kembali Wisatawan ke Pantai Anyer Banten Muhammad Nur Ali Darajat; Fitri Rahmafitria; Reiza Miftah Wirakusuma
Tourism Scientific Journal Vol. 6 No. 2 (2021): Vol 6 No 2 Juni 2021
Publisher : STIEPAR YAPARI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32659/tsj.v6i2.112

Abstract

This study aims to explore the effect of tsunami risk perception and destination image on the intention of returning tourists. The data collection technique used purposive sampling which was distributed to 171 tourists who had visited Anyer Beach. Hypothesis testing was carried out using multiple linear regression through the SPSS 26 for windows program. The results showed that the perception of tsunami risk and the image of the destination in Anyer Beach had a negative effect on the intention to return to Anyer Beach. Although there is no direct influence of perception of tsunami risk on intention to revisit, this study found that the image of the destination was able to reduce the level of tourists' perception of tsunami risk, so that they were willing to revisit disaster-prone destinations.