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ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KINERJA PADA TENAGA KERJA BANTUAN (HONORER) DINAS PERHUBUNGAN KOTA BALIKPAPAN: Rahajeng Cahyaning Putri Cipto ajeng cipto
Jurnal GeoEkonomi Vol. 12 No. 2 (2021)
Publisher : Program Studi Manajemen Fakultas Ekonomi Universitas Balikpapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (393.699 KB) | DOI: 10.36277/geoekonomi.v12i2.163

Abstract

In carrying out the functioning of the government of the Balikpapan subdistrict government, the role of outsourced workers is needed to maintain the operational activities in the field. The number of outsourced employees reached 46 people who became total respondents in the implementation of their duties were divided into 10 groups of fields. With the number of operational workers that much, the performance of the transportation service is still considered low. Therefore this study aims to determine the effect of work discipline, compensation, work motivation and competention on the performance of outsourcing employees. Type of research used in this research is quantitative research method. Data collection techniques were conducted through interviews, questionnaires and observations. Testing The reliability of the questionnaire in this study was assisted by SPSS 21 software. The analysis technique used in this study was F-test, t-test and simultaneous discussion. The results of the F-test show that the variables of Work Discipline, Compensation, Work Motivation and Competention of Cooperation together (simultaneously) have an effect on outsourced employee performance, whereas from the T-test results, motivation and Competention variables affect the performance when the work discipline and compensation variables have no effect significantly to performance. Based on the results of simultaneous test or F test F calculate can be concluded that the variable of Work Discipline, Compensation, Work Motivation And Competention simultaneously have a significant influence on employees Performance.
The Effect Of Implementation Digital Marketing, Product Quality And Product Innovation On Sales Volume Of UMKM Rokiku Balikpapan: Rahajeng Cahyaning Putri Cipto1 Hestiana Yudianti2 ajeng cipto; Hestiana Yudianti
Jurnal Penelitian Ekonomi dan Akuntansi (JPENSI) Vol 8 No 2 (2023): JURNAL PENELITIAN EKONOMI DAN AKUNTANSI (JPENSI)
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the effect of digital marketing, product quality and product innovation on the sales volume of UMKM Rokiku Balikpapan. This type of research is quantitative. The data collection technique in this study was to use a questionnaire or google form. The population in this study are consumers who have made purchases at the Rokiku Balikpapan UMKM. By using a purposive sampling technique, so that the sample used is 100 respondents. The data analysis technique used was multiple linear regression using the SPSS Version 24 program. The results showed that digital marketing, product quality and product innovation simultaneously had a significant effect on sales volume at the Rokiku Balikpapan UMKM. Partially, each variable has a significant effect on sales volume at the Rokiku Balikpapan UMKM Keywords: Digital, Marketing, Product Quality, Product Innovation, Sales Volume