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All Journal BALANCE: Economic, Business, Management and Accounting Journal BIP'S : Jurnal Bisnis Perspektif
Tuti Andjarsari
Universitas Kartini Surabaya
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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IMPLEMENTASI PRAKTEK MONOPOLI DI INDONESIA KASUS : LISENSI MC DONALD’S INDONESIA Tuti Andjarsari
BALANCE: Economic, Business, Management and Accounting Journal Vol 7, No 01 (2010)
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/blc.v7i01.688

Abstract

Companies generally have several objectives, including the obtaining of profit, sales volume increase, improve and maintain the stock price of survival. Many ways can companies do to maintain the viability of which is to expand marketshare. Expansion of business by increasing marketshare to get to the overseas can be done by means of licenses or franchises (franchises).One of the biggest fast-food restaurant in the world is McDonald's Corporation is expanding its business done by way of granting franchises to consumers who qualify To give this franchise is not easy, where the prospective franchisee is required to attend training which is quite tight and with considerable cost. In 1991, McDonald's Corporation in theUnited States gives a monopoly franchise to Bambang Rachmadi through PT. Bina Nusa Rama (BNR) to manage a McDonald's inIndonesia.As an experienced entrepreneur who founded the Bambang Rachmadi local franchise under the name Toni Jack's, before the expiration of an agreement with McDonald's, this triggers the transfer of McDonald's franchises franchise that bears to the PT Rekso is also the holder of the National Food Sosro brand.Keywords : waralaba, marketshare.   
Pengaruh Debt To Equity Ratio, Sales Growth, Total Asset Turnover, Return On Equity Terhadap Return Saham Perusahaan Consumer Goods Pinuji Kukuh Herwinanto; Tuti Andjarsari
BIP's JURNAL BISNIS PERSPEKTIF Vol 7 No 2 (2015): Juli
Publisher : Fakultas Ekonomi Universitas Katolik Darma Cendika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (45.171 KB) | DOI: 10.37477/bip.v7i2.82

Abstract

The purpose of this research is to test empirically the effect of Debt to Equity Ratio, Sales Growth, Total Asset Turnover, Return on Equity to Stock Return in Consumer Goods Companies listed in BEI on 2010-2112. The formulation of the problem is hypothesized mainly on the basis of references and empirical study. The hypothesis are then examined by using the Multiple Linear Regression. T test and F test is used to test the influence significances of independent variables partially and simultaneously to stock return. The total population of this study is 36 companies. After doing the purposive sampling, there are 22 companies which is representative as the sample research. The finding of the research shows that Debt to Equiy Ratio, Sales Growth, Total Asset Turnover, and Return On Equity impact significantly to stock return, while the result of partial test shows that Sales Growth and Return On Equity impact positively and significant. Debt to Equity Ratio impacts positively and unsignificant and Total Asset Turnover impact negatively unsignificant to stock return.
Co-Authors Pinuji Kukuh Herwinanto