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All Journal Jurnal Manajerial JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) Jurnal EK dan BI Jurnal Ad'ministrare
Dimas Wibisono
Management Science Program, Faculty Of Economic And Business, Universitas Alma Ata
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Model Persamaan Struktural Mengekspolarasi Jalur Path Kepemimpinan Transformasional dan Motivasi Terhadap Kinerja Pegawai TAF Dimas Wibisono
Jurnal Ilmiah Sumber Daya Manusia Vol 5, No 2 (2022): JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia)
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/JJSDM.v5i2.16506

Abstract

Penelitian ini bertujuan untuk  melihat pengaruh kepemimpinan transformasional dan motivasi kerja terhadap kinerja pegawai. Metode yang digunakan dalam penelitian ini adalah metode kuntitatif verifikatif. Instumen yang digunakan adalah kuesioner yang berjumlah 15 pernyataan yang diberikan kepada 60 orang karyawan TAF. Pengambilan sampel dilakukan dengan teknik aksidental (convenient sampling). Data penelitian dianalisis dengan menggunakan Smart PLS versi 3.0. Hasil penelitian menunjukkan bahwa kepemimpinan transformasional berpengaruh signifikan terhadap kinerja pegawai (p<0,05), motivasi kerja tidak berpengaruh signifikan terhadap kinerja pegawai (p>0,05), dan kepemimpinan transformasional yang dimediasi oleh motivasi tidak berpengaruh signifikan terhadap kinerja pegawai (p>0,05). Penelitian lanjutan diharapkan dapat membuat suatu model peningkatan kepemimpinan transformasional yang dapat meningkatkan motivasi dan kinerja pegawai.
Marketing Strategy of Madilog Coffee Shop using Influencers through Instagram Social Media Dimas Wibisono
Jurnal Ad'ministrare: Jurnal Pemikiran Ilmiah dan Pendidikan Administrasi Perkantoran Vol. 7, No. 1, January-June 2020
Publisher : Pendidikan Administrasi Perkantoran, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (188.46 KB) | DOI: 10.26858/ja.v7i1.14664

Abstract

Marketing Strategy of Madilog Coffee Shop using Influencers through Instagram Social Media (Case Study at Madilog Coffee Shop). This type of research uses a qualitative research design. The number of informants in this study amounted to 4 people (1 Owner and 3 Visitors). Samples will be obtained by using a purposive sampling technique. Data collection techniques can be done by way of interviews (interviews), and observations (observations), and a combination of the three, directly from respondents selected as a sample, which includes data on the identity of respondents. Based on the results obtained using qualitative analysis, it can be concluded in this study that the reason why the marketing strategy of Madilog Coffee Shop Marketing Using Influencers Through Instagram Social Media switches from conventional ways to Instagram marketing, namely, first because of technological advances using mobile phones, consumers are more often using Instagram social media, secondly by using social media marketing especially Instagram can further reduce marketing costs, Thirdly by utilizing influencers to increase marketing on Instagram, and have a positive impact on the progress of Madilog Coffee Shop using Influencers through Instagram Social Media, finally the role of place variables / place in the marketing mix can make Madilog Coffee Shop Marketing Strategies use Influencers through Instagram Social Media to come back to Madilog Coffee Shop Marketing Strategies using This Influencer Through Social Media Instagram gives and places an attractive place for consumers and the price is also in accordance with the prices of students. The place according to the researchers is less strategic but with advances in technology and promotion strategies that Madilog Coffee Shop.
Increasing Epistemic Value And Rate Through Flow Value Co-Creation Perspective Of Service-Dominant Logic Theory Dimas Wibisono
Jurnal Manajerial Vol 10 No 03 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i03.5607

Abstract

Background – Flow value co-creation is a psychological condition where a person feels pleasure in using a product or service. This concept starts with Service-Dominant Logic Theory (SDL) which indicates that SDL tends in the domain of marketing services. Aim –This study aims to identify the mediation of Flow value co-creation (FVC) with Epistemic (EPV) and Rate (RT) variables. Design / methodology / approach – This study describes the unaffected relationship between Epistemic values and Ratings mediated by the new concept of Flow value co-creation. The PLS-SEM equation engineering model uses the retrieval technique. This study involved a total of 286 Y generations of Shopee application users Y. Findings – The results showed that Flow value co-creation increased Rate. Shopee application users especially the Y generation feel shared comfort. Conclusion - The FVC relationship to RT has a logical impact in which the more comfortable, enjoyable, and safe using an application, the better the RT. The model can be assumed that Flow value co-creation can mediate the inconsistency of complex debates from previous studies regarding Epistemic Correlation (EPV) at Rate (RT). Research implication – For startup makers in the form of applications to survive. First, updates for consumer users affect user enjoyment. Second, the evaluation of applications for target markets such as MSMEs and consumers in their use will have an impact on the market. Third, Flow value co-creation affects the stakeholders in improving application performance. Limitations – The number of respondents is only in the Bantul area and is under 300 respondents, the development of variables such as the length of time the user is used, the frequency of applications used through advertisements.
LITERASI KEUANGAN Ricky Tri Agustian; Dimas Wibisono
Jurnal Ekonomi dan Bisnis (EK dan BI) Vol 6 No 2 (2023)
Publisher : Politeknik Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37600/ekbi.v6i2.1091

Abstract

This research aims to analyze the influence of financial literacy, perceived benefits, hedonic motivation, and risk perception on the decision to use the Indonesian Standard Quick Response Code (QRIS) payment method. Employing a quantitative approach, data were collected from 300 respondents who were QRIS users through an online survey (Google Form). Data analysis was conducted to examine the relationships among the variables. The results indicate that financial literacy and perceived benefits have a positive and significant impact on the decision to use QRIS. Hedonic motivation demonstrates a positive but nonsignificant influence on the decision to use QRIS, while risk perception has a negative and nonsignificant effect. The implications of these findings provide valuable insights for stakeholders in the financial industry and the government to enhance QRIS adoption by considering financial literacy, perceived benefits, hedonic motivation, and risk perception
Co-Authors Ricky Tri Agustian