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Anisa Dimas Tutik
IAIN Surakarta
Arts Humanities Education Languange, Linguistic, Communication & Media

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VARIASI DAN FUNGSI RAGAM BAHASA IKLAN LAYANAN MASYARAKAT DI MEDIA SOSIAL PADA MASA PANDEMI COVID-19 SUATU TINJAUAN SOSIOLINGUISTIK Anisa Dimas Tutik
Multilingual Vol 20, No 2 (2021): Multilingual
Publisher : Balai Bahasa Sulawesi Tengah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26499/multilingual.v20i2.245

Abstract

ABSTRACTThis research is motivated by the problems contained in public service advertisements on social media during the covid-19 pandemic. The objectives of the research are (1) to describe the form of language variations of public service advertisements on social media during the Covid-19 pandemic. (2) To describe the function of the various languages of public service advertisements on social media during the Covid-19 pandemic. The method used is descriptive qualitative by explaining objects based on facts contained in public service advertisements on social media during the covid-19 pandemic. The data source of this research is public service advertisements on social media. Data collection techniques used were recording techniques and data transcripts in the form of words, phrases, and sentences in public service advertisements. The data analysis techniques used in this study include data collection, data reduction, data presentation, and conclusions. The results of this study indicate that there are as many as 3 types of language variations in terms of speakers, usage and formality. There are 5 types of language functions, namely emotive, referential, directive, poetic, and fatigued
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