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All Journal Journal of Indonesian Tourism and Development Studies Jurnal Pemberdayaan Masyarakat International Journal of Applied Sciences in Tourism and Events
Nur Cahaya Bangun
Universitas Sumatera Utara
Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Environmental Science Social Sciences Other

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The Role Of Human Resources In Lake Transportation To Improve Tourism Service In Lake Toba Jhonson Pardosi; Robert Sibarani; Nur Cahaya Bangun
Jurnal Pemberdayaan Masyarakat Vol 9, No 1 (2021): Jurnal Pemberdayaan Masyarakat
Publisher : Program Studi Pengembangan Masyarakat Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37064/jpm.v9i1.9023

Abstract

The objective of this research is to: discover the role of Human Resources to support the Tourism Transportation Service Standard in Samosir Regency. The type of the research is a qualitative research with descriptive method. The object of this research is human resources in transportation sector, there are regulator, transportation service provider, and ship crews. All of them are local communities around lake Toba. The data are collected by employing 3 methods; they are observation, interview, and documentation. The results of the research are that Regulator plays the roles as policy maker, stimulator, and facilitator; Crossing Transportation Service Provider plays the roles as policy implementor, organizer, and operator; and Ship Crews play the roles as the policy implementor and executor.
Level of Local Community Brand Awareness of Samosir Tourism Nur Cahaya Bangun; Jhonson Pardosi; Ilham Mirzaya Putra
International Journal of Applied Sciences in Tourism and Events Vol. 5 No. 2 (2021): December 2021
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (304.893 KB) | DOI: 10.31940/ijaste.v5i2.121-130

Abstract

This study aims to: (1) determine the level of local community brand awareness of the brand "Negeri Indah Kepingan Surga" in Samosir Regency, and (2) know the local community's perception of the branding "Negeri Indah Kepingan Surga" in Samosir Regency. Methods of data collection through questionnaires and interviews. Data analysis was carried out in descriptive quantitative with a Likert scale and  qualitative.  In  order  for  qualitative research  to  be better,  member checks and group discussion forums were then carried out. The sample in this study amounted to 96 people, while the informants amounted to 9 people. The results of this study are: (1) the level of brand awareness of the local community towards the brand "Negeri Indah Kepingan Surga" in Samosir Regency is at the brand recall level, and (2) There has not been any unified perception among the local community on the brand "Negeri Indah Kepingan Surga". in Samosir Regency. Some of the ways that must be done in order to achieve brand awareness of local community. The local community's perception of the tourism brand in Samosir Regency is still varied, although it has a positive tone.
Management Principle of Lake Toba Tourism Destination: Local People's Perception Jhonson Pardosi; Nur Cahaya Bangun; Ilham Mirzaya Putra
Journal of Indonesian Tourism and Development Studies Vol. 9 No. 2 (2021)
Publisher : Program Pascasarjana

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In tourism development, community participation is very important. Community participation does not just appear but must start from the correct perception of tourism. The local community, with all their perceptions about tourism management, have already been involved in tourism management. The aim of the research is: 1) to find out the local people’s perception to the principal tourism destination management 2) to find out the model of sustainable tourism development in Simanindo District, Samosir Regency. The type of research is social survey and descriptive-quantitative. The technique used in sampling is the Franc Lynch method, with a sample of 95 people as respondents, aged 15-64 years was obtained. The data type used represents primary by using a questionnaire with a Likert scale in each question. Data analysis techniques were using value perception and multiple regression analysis. The result from this research showed: 1) The percentage of the average value of the independent variable is 85%, this means that the perception of the local community on the principles of managing Lake Toba tourist destinations are in positive or good areas 2) Sustainable tourism development has a positive relationship and is influenced simultaneously by service, attraction, human resources, environment, and participation. Therefore, the model of sustainable tourism development should be stressed on the attraction and the human resource in the Simanindo District.  Keywords: Community tourism development, sustainable community, sustainable tourism.
Management Principle of Lake Toba Tourism Destination: Local People's Perception Jhonson Pardosi; Nur Cahaya Bangun; Ilham Mirzaya Putra
Journal of Indonesian Tourism and Development Studies Vol. 9 No. 2 (2021)
Publisher : Postgraduate School, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jitode.2021.009.02.02

Abstract

In tourism development, community participation is very important. Community participation does not just appear but must start from the correct perception of tourism. The local community, with all their perceptions about tourism management, have already been involved in tourism management. The aim of the research is: 1) to find out the local people's perception to the principal tourism destination management 2) to find out the model of sustainable tourism development in Simanindo District, Samosir Regency. The type of research is social survey and descriptive-quantitative. The technique used in sampling is the Franc Lynch method, with a sample of 95 people as respondents, aged 15-64 years was obtained. The data type used represents primary by using a questionnaire with a Likert scale in each question. Data analysis techniques were using value perception and multiple regression analysis. The result from this research showed: 1) The percentage of the average value of the independent variable is 85%, this means that the perception of the local community on the principles of managing Lake Toba tourist destinations are in positive or good areas 2) Sustainable tourism development has a positive relationship and is influenced simultaneously by service, attraction, human resources, environment, and participation. Therefore, the model of sustainable tourism development should be stressed on the attraction and the human resource in the Simanindo District.   Keywords: Community tourism development, sustainable community, sustainable tourism.
Co-Authors Ilham Mirzaya Putra Pardosi, Jhonson Robert Sibarani Robert Sibarani, Robert