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Aprilia Kurniawati
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Education Languange, Linguistic, Communication & Media

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PENGARUH SERVICESCAPE DAN SERVICE EXCELLENCE TERHADAP KEPUASAN PELANGGAN (STUDI PADA DIVA FAMILY KARAOKE MALANG) Aprilia Kurniawati
Jurnal Ilmiah Mahasiswa FEB Vol 4, No 2 : Semester Genap 2015/2016
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh servicescape dan service excellence terhadap kepuasan pelanggan Diva Family Karaoke Malang. Jenis penelitian ini ialah explanatory research dengan pendekatan kuantitatif dan menggunakan metode survey dilakukan kepada 120 responden pelanggan Diva Family Karaoke Malang. Pengambilan sampel menggunakan metode nonprobability sampling dengan teknik purposive sampling. Pengolahan data dilakukan dengan menggunakan alat analisis regresi linear berganda. Berdasarkan pengujian hipotesis, hasil uji t menunjukkan bahwa servicescape dan service excellence berpengaruh signifikan secara parsial terhadap kepuasan pelanggan. Variabel yang paling dominan mempengaruhi kepuasan pelanggan ialah variabel servicescape.Kata kunci: Servicescape, Service Excellence, Kepuasan Pelanggan.
ASPEK GRAMATIKAL NOVEL HUJAN KARYA TERE LIYE DAN RELEVANSINYA DALAM PEMBELAJARAN DI SEKOLAH MENENGAH ATAS Aprilia Kurniawati; Suyitno Suyitno; Slamet Mulyono
Basastra: Jurnal Bahasa, Sastra, dan Pengajarannya Vol 6, No 2 (2018): Basastra: Jurnal Bahasa, Sastra, dan Pengajarannya
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (283.237 KB) | DOI: 10.20961/basastra.v6i2.37663

Abstract

The purpose of this study is to describe (1) the grammatical aspects contained in Tere Liye's novel "Rain" and (2) the grammatical aspect of Tere Liye's novel "Rain" which can be used as a learning material in High School XII class. This research includes qualitative research with the main data source is Tere Liye's novel "Rain" by 2017. The characteristic of the novel "Rain" is simple, both simple in the use of language, and simple in the story presented. Sampling technique of this research using purposive sampling. Data analysis technique used is discourse analysis model according to text and context. The results of this study indicate that Tere Liye's novel "Rain" uses the appropriate grammatical aspects so as to form a unified discourse. Grammatical aspects used include references, substitutions, ellipsis and conjunctions. The discourse of "Rain" by Tere Liye has relevance as a novel teaching material at High School because the discourse is presented in simple language and featuring a light storyline.
Co-Authors Slamet Mulyono Suyitno Suyitno