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All Journal Jurnal Ilmiah Mahasiswa FEB International Journal of Entrepreneurship and Tourism
Immanuel Mu’ammal
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Arts Humanities Economics, Econometrics & Finance Education Social Sciences Other

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PERANAN SELEKSI ANGGOTA TIM BOLA BASKET OLEH UNIT AKTIVITAS BOLA BASKET UNIVERSITAS BRAWIJAYA (UABB-UB) TERHADAP PRESTASI TIM BOLA BASKET UNIVERSITAS BRAWIJAYA (UB) Immanuel Mu’ammal; Dr. Noermijati, SE., MTM
Jurnal Ilmiah Mahasiswa FEB Vol 1, No 1: Semester Ganjil 2012/2013
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (142.538 KB)

Abstract

Penelitian ini bertujuan untuk mengetahui peranan seleksi anggota Tim Bola Basket oleh Unit Aktivitas Bola Basket Universitas Brawijaya (UABB-UB) terhadap prestasi Tim Bola Basket Universitas Brawijaya (UB) Malang. Dengan adanya proses seleksi yang baik dan efektif dapat diperoleh sumber daya yang berkualitas di Tim Bola Basket Universitas Brawijya Malang Jenis penelitian yang digunakan adalah penelitian dengan metode deskriptif, yaitu penelitian yang tidak dimaksudkan untuk mengaji hipotesis tertentu, tetapi hanya menggambarkan apa adanya mengenai suatu variabel, gejala, atau keadaan. Penelitian ini dilakukan di Universitas Brawijaya Malang dan objek penelitian ini adalah Tim Bola Basket Universitas Brawijaya Malang. Ada perbedaan sumberdaya manusia dalam seleksi yang diadakan perusahaan pada umumnya dengan yang diadakan UABB-UB untuk memilih anggota Tim Bola Basket, akan tetapi keduanya sama-sama melakukan seleksi untuk mendapatkan sumber daya manusia terbaik di suatu posisi tertentu dan Tim Bola Basket memerlukan kualifikasi yang dijadikan dasar dalam memilih pemain untuk mengisi posisi yang dibutuhkan tim. Prestasi dalam tim bola basket dapat diukur lewat juara atau pencapaian maksimal tim di suatu kompetisi yang diikuti. Prestasi dari tim bola basket adalah prestasi yang diawali dengan prestasi individu setiap anggota tim bola basket yang tergabung dalam tim tersebut. Kata Kunci : Sumber Daya Manusia, Seleksi, Prestasi, Tim Bola Basket UB, Unit Aktivitas Bola Basket UB
Comparative Online Marketing Strategies (Social Media) With Offline (Personal Selling) At Tridaya Creative Agency Event Organizer : Comparative Study Of Marketing Strategies at Tridaya Creative Agency Muhamad Omar Qilya Alrizis; Nurul Asfiah; Immanuel Mu’ammal
International Journal of Entrepreneurship and Tourism Vol. 2 No. 1 (2024): IJENT : International Journal of Entrepreneurship and Tourism
Publisher : Tourism Department, State Polytechnic of Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57203/ijent.v2i1.2024.14-22

Abstract

This study aims to determine the application of social media marketing strategies and personal selling and compare the two strategies at the event organizer tridaya creative agency. This research was conducted at Tridaya creative agency, the type of research used is comparative with a qualitative approach. Data collection was carried out in three ways, namely, the first by using the interview method of the tridaya creative agency, observation or direct observation when research was conducted and the last method with documentation. The data analysis method is carried out in three stages, namely data reduction, data appearance and conclusion drawing. The results of this study indicate that the personal selling marketing strategy is more optimal and effective in its implementation. This is because the personal selling strategy applies a comprehensive strategy process compared to the social media strategy.
Analysis Of Training Effectiveness In Improving Employee Performance At My Dormy Hostel Umm: Senior And Junior Employees Perspectives(Case Sub My Dormy Hostel Umm) Nofa Suci Agustina; R. Iqbal Robbie; Immanuel Mu’ammal
International Journal of Entrepreneurship and Tourism Vol. 2 No. 2 (2025): IJENT sesion 4th 2025
Publisher : Tourism Department, State Polytechnic of Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57203/ijent.v2i2.2025.1-9

Abstract

This study analyzes the effectiveness of training in improving employee performance at My Dormy Hostel UMM, considering the perspectives of both senior and junior employees. In the competitive hospitality industry, training plays a crucial role in enhancing productivity, work efficiency, and service quality for customers. This research adopts a qualitative approach using interviews, observations, and documentation to gather comprehensive data. The findings indicate that on-the-job training is more effective than theory-based training, as it provides hands-on experience in a real work environment. Additionally, the involvement of senior employees as mentors in training has proven to help junior employees adapt and understand the company's work culture. However, several challenges remain, such as the lack of a systematic evaluation of training effectiveness and gaps between the provided training materials and real work conditions. Therefore, it is recommended that My Dormy Hostel UMM develop a more structured and relevant training program, tailor materials to the specific needs of each employee group, and enhance post-training evaluation systems to ensure optimal implementation in improving employee performance.
Co-Authors Elfrida Ratnawati Muhamad Omar Qilya Alrizis Nofa Suci Agustina Nurul Asfiah R. Iqbal Robbie