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All Journal Jurnal Ilmiah Admnistrasi Niaga Innovative: Journal Of Social Science Research
Muslimin Muslimin
Universitas Lampung
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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LOW COST ATAUKAH DIFFERENSIASI? STUDI EMPIRIS IMPLEMENTASI STRATEGI PADA INDUSTRI ADHESIVE DAN SEALANT DI BURSA EFEK INDONESIA Muslimin Muslimin
Orasi Bisnis : Jurnal Ilmiah Administrasi Niaga Vol. 8 No. 2 (2012): Orasi Bisinis Edisi VIII November 2012
Publisher : Politeknik Negeri Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (62.508 KB)

Abstract

This research aims to test whether low cost and differentiation strategies were implemented partially or simultaneously by the firms in adhesive and sealant industry which listed on Indonesia Stock Exchange. This research also tested whether the firm size is one of the factors which contributed to its performance. The results show that both low cost and differentiation strategies were more effective to implement simultaneously rather than focusing on one strategy. For size’s firm factor, the result proved that it didn’t have any influence to its firm performance when implementing their strategies. Unavailability of research and development fund in the firm budget can be predicted why firm size has no influence to firm’s performance.
Pengaruh Profitabilitas, Kebijakan Dividen Dan Investment Opportunity Set Terhadap Nilai Perusahaan (Studi Pada Perusahaan Sektor Industri Barang Konsumsi Yang Terdaftar Di Bursa Efek Indonesia (Bei) Tahun 2005-2021) Zahra Chairunnisa A. Indra; Mahatma Kufepaksi; Muslimin Muslimin
Innovative: Journal Of Social Science Research Vol. 3 No. 4 (2023): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v3i4.4220

Abstract

Nilai perusahaan menjadi perspektif investor untuk mempertimbangkan keberhasilan perusahaan yang berkaitan dengan harga sahamnya. Industri barang konsumsi merupakan salah satu sektor investasi yang paling aman selama masa resesi karena kinerja emiten di industri ini cenderung ditopang oleh permintaan dalam negeri. Penelitian ini bertujuan untuk menguji pengaruh profitabilitas, kebijakan dividen dan investment opportunity set terhadap nilai perusahaan di sektor industri barang konsumsi yang terdaftar di BEI periode 2005-2021. Pengujian dilakukan dengan menggunakan analisis statistik deskriptif, uji normalitas data, dan uji hipotesis. Hasil penelitian menunjukkan bahwa profitabilitas (ROE), kebijakan dividen (DPR) dan investment opportunity set (MBVE) berpengaruh positif namun tidak signifikan terhadap nilai perusahaan di sektor industri barang konsumsi yang terdaftar di BEI periode 2005-2021.
Co-Authors Mahatma Kufepaksi Zahra Chairunnisa A. Indra