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Penggunaan E-wallet di Kalangan Mahasiswa Hizbul Hadi Nawawi
Emik Vol 3 No 2 (2020)
Publisher : Universitas Muslim Maros

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46918/emik.v3i2.697

Abstract

Internet users are growing rapidly from time to time throughout the world, including Indonesia. As a result, consumer needs in terms of making payments have changed towards non-cash payments, namely e-wallets, which have become a huge potential in the e-commerce market. The preference for e-wallet transactions is increasing compared to using cash on hand. Most of its users are millennials, including students. This study examines knowledge related to the use of e-wallets and the reasons behind its use. The study involve ten college students, consisting of nine female students, and a male student whose age varies between 19 and 23 years. They come from various universities. Using qualitative approach, this study use in-depth interview as the primary data collection technique and secondary data obtained from relevant website. This research shows that e-wallet is not only understood as a place to store money electronically, but also as a digital payment. In Indonesia there are various e-wallet products. Among others OVO, Gopay, and DANA are the most popular ones. There are three aspects related to the students’ knowledge about e-wallet: source of information, features, and its use. Advertisements from social media, television, and transportation applications are the main sources of information about e-wallets. E-wallet offered various features, such as topping up, paying bills and pulses, and transferring and withdrawing from e-wallets to bank partners. E-wallet is used for a variety of purpose, such as to pay online transportation, to buy food/drinks, to pay bills, etc. There are three basic reasons why students use e-wallet as a payment method, namely because of the promos offered, convenience in transactions, and ease to operate. To attract people to use e-wallets, service providers must work with various merchants, whose promos are increasingly attracting users to use e-wallet for payment. In using e-wallets, students not only feel comfortable, but also convenience in payment because it can be done anywhere as long as the user is connected to the internet. Keywords : Millenial generation, students, e-wallet, internet, cashless, and digital payment.
Pengaruh Customer Relationship, Product Destination, Dan Service Quality Terhadap Kepuasan Wisatawan Hizbul Hadi Nawawi; Indriyanti Sudirman; Abd. Razak Munir; Nisma Iriani
Co-Value Jurnal Ekonomi Koperasi dan kewirausahaan Vol. 14 No. 2 (2023): Co-Value : Jurnal Ekonomi, Koperasi, & Kewirausahaan
Publisher : Program Studi Manajemen Institut Manajemen Koperasi Indonesia Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/covalue.v14i2.3577

Abstract

Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh customer relationship management, product destination, service quality terhadap kepuasan wisatawan, serta mengetahui dan menganalisis variabel bebas yang dominan berpengaruh terhadap kepuasan wisatawan Hotel Same Resort Bira, Kabupaten Bulukumba. Penelitian ini menggunakan pendekatan kuantitatif yang bersifat deskriptif melalui pengujian hipotesis dengan menggunakan desain kausal. Pengumpulan data melalui penyebaran questioner kepada pengunjung 100 orang, kemudian data diolah dengan menggunakan aplikasi SPSS versi 25. Hasil penelitian menunjukkan bahwa customer relationship management secara parsial berpengaruh positif dan signifikan terhadap kepuasan wisatawan Hotel Same. Product destination secara parsial berpengaruh positif dan signifikan terhadap kepuasan wisatawan. Service quality secara parsial berpengaruh positif dan signifikan terhadap kepuasan wisatawan. Customer relationship management, product destination, dan service quality secara simultan berpengaruh sangat signifikan terhadap kepuasan wisatawan. Variabel bebas product destination berpengaruh dominan terhadap kepuasan wisatawan.