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Pengaruh Harga, Online Customer Review dan Rating Terhadap Minat Beli di Lazada (Studi Kasus Mahasiswa Fakultas Ekonomi dan Bisnis Islam IAIN Kudus Angkatan 2017) Sayyidati Fatihatul Mawa; Iwan Fahri Cahyadi
BISNIS Vol 9, No 2 (2021): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Fakultas Ekonom dan Bisnis Islam Institut Agama Islam Negeri (IAIN) Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v9i2.11901

Abstract

Penelitian ini menggunakan pendekatan kuantitatif dan jenis penelitian ini adalah asosiatif. Teknik pengambilan sampel dalam penelitian ini menggunakan Snawball Sampling sehingga didapatkan sampel sejumlah 40 responden. Alat pengumpulan data yakni menggunakan kuesioner yang kemudian di analisis menggunakan teknik pengujian data yang meliputi uji validitas, uji reabilitas, uji asumsi klasik, dan analisis regresi linier berganda untuk menguji dan membuktikan hipotesis penelitian. Berdasarkan hasil analisis regresi linier berganda secara simultan variabel harga, online customer review dan rating berpengaruh signifikan terhadap minat beli. Secara parsial variabel harga, online customer review dan rating berpengaruh positif dan signifikan terhadap minat beli.
Islamic Managers and The Role Of Emotional Maturity In Decision-Making (Review of al-Qur’an and Science) Iwan Fahri Cahyadi; Muhammad Zulham Fanani
BISNIS Vol 8, No 2 (2020): BISNIS: Jurnal Bisnis dan Manajemen Islam
Publisher : Fakultas Ekonom dan Bisnis Islam Institut Agama Islam Negeri (IAIN) Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/bisnis.v8i2.8294

Abstract

The role of managers in a company has a very strategic position, be it a large, medium or small scale company, although in each company the problems faced have different complexity and risk. This is where managers must be able to analyze problems or problems, choose and sort out various alternatives in solving a problem, take the best decisions and have the lowest risk, and be able to analyze the potential problems that arise in the future. A manager is required not only to have extensive knowledge and insight, but also emotional maturity. Like two sides of a coin, these two things must be utilized simultaneously in decision making so that the right decision is taken. Science and insights are physiological (brain) obtained from schools and their environments. While emotional maturity through religious approaches. Managers who practice religion well (Islamic Managers) then the maturity of their souls is more stable and secure. The manager who is close to God will get the happiness that comes from the endhorpin hormone that is present in humans that has been provided by God.
Sistem Pemasaran Dropship dalam Perspektif Islam Iwan Fahri Cahyadi
TAWAZUN : Journal of Sharia Economic Law Vol 1, No 1 (2018): TAWAZUN : Journal of Sharia Economic Law
Publisher : Sharia Faculty Islamic Economic Law Study Department

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/tawazun.v1i1.4699

Abstract

Companies that want to survive must be able to adapt and respond to changes in the business environment, whether it's internal and external environment. Companies that are not able to adapt to changing environment then it will fail in his efforts. One of the changes that are happening at the moment is the marketing system with a system of dropship. On the other hand being debated dropship marketing system for the leaders of religion in Indonesia. There are some religious leaders denounce as there are elements of gharar and partly justifies. Islam is the perfect religion. Most of the religious leaders gave an answer that is clearly selling dropship allowed in Islam with a record must meet the Islamic jurisprudence. The solution is through the Covenant of samirah, wakalah and salam. Thus the law of selling dropship system is allowed, as long as there are no prohibited items.