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Customer Loyalty during COVID-19 Outbreak: The Mediation of Customer Satisfaction in Islamic Bank Asma' Munifatussa'idah
Al-Amwal : Jurnal Ekonomi dan Perbankan Syari'ah Vol 12, No 2 (2020): .
Publisher : IAIN Syekh Nurjati Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24235/amwal.v12i2.7170

Abstract

This Study aims to analyze the influence factors of customer loyalty, especially group of saving customers and single customer in Islamic commercial bank, using variable of price, relationship marketing, and customer value with customer satisfaction as an intervening variable. The study is quantitative analytical methods and presents primary data collected through questionnaire with the purposive sampling technique. Total sample of 244 respondents from all local Islamic commercial bank in Indonesia during the COVID-19 outbreak period. The analysis model is Structural Equation Model (SEM), using confirmatory factor analysis and regression weight. Then, the result of this study showed that variable price, relationship marketing, and customer value partially have a positive and significant effect toward customer satisfaction. And customer satisfaction has a significant effect toward customer loyalty in Islamic commercial bank.       Keywords: Customer Satisfaction, Customer Loyalty, Islamic Bank, COVID-19 Penelitian ini bertujuan untuk menganalisis faktor-faktor yang mempengaruhi loyalitas nasabah, khususnya pada nasabah simpanan/tabungan dan nasabah tunggal pada Bank Umum Syariah, dengan variabel harga, relationship marketing, dan nilai nasabah dengan kepuasan nasabah sebagai variabel intervening. Penelitian ini menggunakan metode analisis kuantitatif dengan data primer yang dikumpulkan melalui kuesioner, teknik yang digunakan adalah purposive sampling. Jumlah sampel pada penelitian ini 244 responden dari seluruh Bank Umum Syariah selama periode wabah COVID-19. Model analisis menggunakan Structural Equation Model (SEM), dengan teknik analisis confirmatory factor analysis dan regression weight. Hasil penelitian ini, menunjukkan bahwa harga, relationship marketing, dan nilai nasabah secara parsial berpengaruh positif dan signifikan terhadap kepuasan nasabah. Dan kepuasan nasabah berpengaruh signifikan terhadap loyalitas nasabah pada Bank Umum Syariah.Kata kunci: Kepuasan Nasabah, Loyalitas Nasabah, Bank Syariah, COVID-19
REVIEW ON THE LEGALITY OF LEGAL ENTITY STATUS IN THE FOUNDATION BASED ON LAW NUMBER 28 OF 2004: THE PERSPECTIVE OF SIYASAH DUSTURIYAH, AND MASLAHAH MURSALAH Muhammad Fakhrul Haq; M. Nur; Asma' Munifatussa'idah
YUDISIA : Jurnal Pemikiran Hukum dan Hukum Islam Vol 14, No 1 (2023): YUDISIA: Jurnal Pemikiran Hukum dan Hukum Islam
Publisher : Program Studi Hukum Keluarga Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/yudisia.v14i1.17273

Abstract

This research aims to examine the legalization of the legal entity status of Foundations in Indonesia after the enactment of Law No. 28 of 2004 with a review of Siyasah Dusturiyah and Maslahah Mursalah. This research used the approach method is the normative juridical in the form of library research, with a legal doctrine. The results of this in this research found that the legalization of the legal entity status of the Foundation had three stages, namely the establishment of the Foundation, the ratification of the foundation deed, and the announcement of the Foundation as a legal entity. Then Law No. 28 of 2004 concerning the legal entity legalization system of Foundations after being tested in a material juridical manner, article by article, is considered to have met the eligibility standards in state administration and has complied with the legal principles in the AAUPL. However, based on the study of Siyasah Dusturiyah theory with eight legal principles, there are two principles that are not contained in the Foundation Law, namely the principle of monotheism and the principle of social balance. And likewise, based on the theory of Maslahah Mursalah, the Foundation Law does not fulfill the principle because there are more harm that result from the benefits obtained.
Customer Loyalty during COVID-19 Outbreak: The Mediation of Customer Satisfaction in Islamic Bank Asma' Munifatussa'idah
Al-Amwal : Jurnal Ekonomi dan Perbankan Syari'ah Vol 12, No 2 (2020): .
Publisher : UIN Siber Syekh Nurjati Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24235/amwal.v12i2.7170

Abstract

This Study aims to analyze the influence factors of customer loyalty, especially group of saving customers and single customer in Islamic commercial bank, using variable of price, relationship marketing, and customer value with customer satisfaction as an intervening variable. The study is quantitative analytical methods and presents primary data collected through questionnaire with the purposive sampling technique. Total sample of 244 respondents from all local Islamic commercial bank in Indonesia during the COVID-19 outbreak period. The analysis model is Structural Equation Model (SEM), using confirmatory factor analysis and regression weight. Then, the result of this study showed that variable price, relationship marketing, and customer value partially have a positive and significant effect toward customer satisfaction. And customer satisfaction has a significant effect toward customer loyalty in Islamic commercial bank.       Keywords: Customer Satisfaction, Customer Loyalty, Islamic Bank, COVID-19 Penelitian ini bertujuan untuk menganalisis faktor-faktor yang mempengaruhi loyalitas nasabah, khususnya pada nasabah simpanan/tabungan dan nasabah tunggal pada Bank Umum Syariah, dengan variabel harga, relationship marketing, dan nilai nasabah dengan kepuasan nasabah sebagai variabel intervening. Penelitian ini menggunakan metode analisis kuantitatif dengan data primer yang dikumpulkan melalui kuesioner, teknik yang digunakan adalah purposive sampling. Jumlah sampel pada penelitian ini 244 responden dari seluruh Bank Umum Syariah selama periode wabah COVID-19. Model analisis menggunakan Structural Equation Model (SEM), dengan teknik analisis confirmatory factor analysis dan regression weight. Hasil penelitian ini, menunjukkan bahwa harga, relationship marketing, dan nilai nasabah secara parsial berpengaruh positif dan signifikan terhadap kepuasan nasabah. Dan kepuasan nasabah berpengaruh signifikan terhadap loyalitas nasabah pada Bank Umum Syariah.Kata kunci: Kepuasan Nasabah, Loyalitas Nasabah, Bank Syariah, COVID-19