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Seviyenti Fikroh
Universitas PGRI Ronggolawe
Education Social Sciences

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Journal : Dinamika

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DESKRIPSI KOMUNIKASI PERSUASIF DAN EFEKTIFITAS KERJA PEGAWAI PADA PERUSAHAAN JENANG MIRAH PONOROGO Seviyenti Fikroh
Dinamika Penelitian: Media Komunikasi Penelitian Sosial Keagamaan Vol 21 No 01 (2021): Jurnal Dinamika Penelitian
Publisher : LP2M IAIN Tulungagung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21274/dinamika.2021.21.01.165-186

Abstract

Jenang Mirah Company Ponorogo was produces Jenang. That’s company was founded in 1958 by Mr. Sastro Toesiman and his wife who live in the village of Josari, Jetis. This industry was initially founded on a small scale, with only a frying pan and other equipment. With this equipment, the production of Mirah jenang is increasing. Thanks to his hard work, in 1966 the company grew even bigger. So that in 1978 it reached the peak of its business, which in its marketing could reach to the Madiun, Malang, and Surabaya areas. This paper describes persuasive communication at the Mirah Ponorogo jenang company and provides an overview of the effectiveness of employees' work at the Mirah Ponorogo jenang company.
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