Article Per Year (5 Year)
p-Index From 2021 - 2026
0
P-Index
This Author published in this journals
All Journal JAM : Jurnal Aplikasi Manajemen
Sabri Hasan
Fakultas Ekonomi Universitas Muslim Indonesia
Decision Sciences, Operations Research & Management

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Peogaruh Kualitas Layanan, Citra, Nilai dan Kepuasan terhadap Loyalitas Pasien (Studi pada Industri Rumah Sakit di Kota Makassar) Sabri Hasan
Jurnal Aplikasi Manajemen Vol 8, No 1 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1056.461 KB)

Abstract

Maintaning the service quality is very important for a hospital in order to assure the satisfaction and the patient loyality. Some survey resutls show that generally the system of health service in Indonesia  is not statisfactory. This is due to in capability of hospital to quarantee the quality of health service. The aims of this research are: to examine and analyze the influence of service quality of hospital towards the patient loyality. hospital image, patient value, patient satisfaction, to examine and analyze the influence of hospital image towards the loyality of patient, patient value, patient satisfaction. to Examine and analyze the influence of patient ‘s value towards the patient loyalty and patient satisfaction, the examine and analyze the influence of patient satisfaction towards the patient loyality. 
Strategi Pemasaran Harian Bisnis Indonesia pada Perwakilan Makassar Sabri Hasan
Jurnal Aplikasi Manajemen Vol 9, No 3 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (989.073 KB)

Abstract

This study aims to identify internal factor and external factor companies that can become strengths, weaknesses, opportunities, threats for the company. The study was descriptive method. The collected data was processed and analyzed qualitatively and quantitatively. The data are processed and analyzed for the formulation of strategy by using the method of data processing based on SWOT analysis. The results of the study indicate that the position of the company’s strategy is at the average position in utilizing its strengths to deal with its internal weaknesses, which the company’s main strength is the presence of insertions. East regional page, while its main weakness is the limited market for Just the business world. IE Matrix analysis results show current position is at V cell, where the strategy must run the company is to maintain and preserve (hold and maintain), consisting of: market penetration strategies and product development. SWOT matrix analysis results indicate that marketing strategies that can be selected by the company to be considered are: maintaining the quality of the East Regional Inserts advertisements, expand market segmentation, add advertising agency, effective promotional activities, maintain and defend existing market area, and maintain prices relatively cheaper than competitors’ prices, and expand the larger market share through a more vigorous marketing efforts.Keywords: Internal Factors, External Factors, SWOT Analysis.
Co-Authors