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All Journal International Journal of Local Economic Governance
Siti Asmaul Mustaniroh
Departement of Agroindustrial Technology
Economics, Econometrics & Finance Social Sciences

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The Strategy of Development Cluster SMES of Apples Dodol by Integration K-Means Clustering and Analytical Hierarchy Process Method Siti Asmaul Mustaniroh; Mohammad Ala; Usman Effendi
e-2477-1929
Publisher : Institute of Research and Community Service, University of Brawijaya

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Abstract

The purpose of this research is to determine the grouping of SMEs apple dodol in Batu and to determine an appropriate development strategy for each cluster. The method of grouping using K-means clustering which is integrated with the Analytical Hierarchy Process (AHP) method to determine the priority of the development strategy for each cluster. Variables used in grouping include the production capacity per month (X1), long of operation (X2), investment value (X3), the average sales revenue per month (X4), the amount of assets of SMEs (X5) and number of labor (X6). Factors to determine the development strategies are industry cluster, government also related and supporting industries. The number of sample for SMEs apple dodol consisted of five units. The result showed formed 2 clusters of SMEs apple dodol are created by k-means clustering method. The result of AHP method indicates the priority of development strategy for SMEs dodol apples, in cluster 1 is improving the quality and standardization of product and cluster 2 is increasing marketing access.
Risk Minimization Strategy for Apple Dodol Supply Chain with Analytical Hierarchy Process Approach (Case Study in SMESBROSEM, Batu City, East Java) Siti Asmaul Mustaniroh; Mey Wulandari; Imam Santoso
e-2477-1929
Publisher : Institute of Research and Community Service, University of Brawijaya

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Abstract

One of the producers of apple dodol in Batu is SMESBrosem, which applies a supply chain system consisting of the supplier, producer, and retailer. This application carries potential risks, such as apple supply delay, production delay, and competitors. Therefore, there is a need for alternative strategies in order to reduce these risks. This study aims to organize a strategy that can be applied in SMESBrosem using Analytical Hierarchy Approach (AHP). The proposed strategies that potentially reduce the risks include making a production plan, conducting a workshop for employees, improving information access and collaboration.Keywords: Apple dodol, Strategy, Supply Chain
Co-Authors Imam Santoso Mey Wulandari Mohammad Ala Usman Effendi