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Agustina Shinta Hartati Wahyuningtyas
Faculty of Agriculture, University of Brawijaya

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THE INFLUENCE OF COMPENSATION ON THE MOTIVATION AND PERFORMANCE OF MSMEs EMPLOYEES IN THE PRODUCTION OF SANAN TEMPEH CHIPS Sri Wahyuni; Djoko Koestiono; Agustina Shinta Hartati Wahyuningtyas
Agricultural Socio-Economics Journal Vol 22, No 2 (2022): APRIL
Publisher : Socio-Economics/Agribusiness Department

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.agrise.2022.022.2.8

Abstract

The study aims to determine the influence of compensation on motivation and employee performance in the MSMEs production of sanan tempeh chips. This research is a type of explanatory research. The research method quantitatively uses Structural Equation Modeling (SEM) analysis with the Warp Partial Least Square (WarpPLS) approach. Primary data were obtained through in-depth interviews using questionnaires, and field observations while secondary data were obtained through literature studies from various related sources. Selected 60 samples with simple random sampling technique as respondents in this study. The results showed that compensation had a positive and significant effect on motivation. Compensation also has a positive and significant effect on employee performance. Then motivation has a positive and significant influence on employee performance.
THE INFLUENCE OF COMPENSATION ON THE MOTIVATION AND PERFORMANCE OF MSMEs EMPLOYEES IN THE PRODUCTION OF SANAN TEMPEH CHIPS Sri Wahyuni; Djoko Koestiono; Agustina Shinta Hartati Wahyuningtyas
Agricultural Socio-Economics Journal Vol. 22 No. 2 (2022): APRIL
Publisher : Socio-Economics/Agribusiness Department

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.agrise.2022.022.2.8

Abstract

The study aims to determine the influence of compensation on motivation and employee performance in the MSMEs production of sanan tempeh chips. This research is a type of explanatory research. The research method quantitatively uses Structural Equation Modeling (SEM) analysis with the Warp Partial Least Square (WarpPLS) approach. Primary data were obtained through in-depth interviews using questionnaires, and field observations while secondary data were obtained through literature studies from various related sources. Selected 60 samples with simple random sampling technique as respondents in this study. The results showed that compensation had a positive and significant effect on motivation. Compensation also has a positive and significant effect on employee performance. Then motivation has a positive and significant influence on employee performance.
DIFFERENCES INDUSTRY PATTERNS BASED ON MILLENNIAL CUSTOMER PATH AT FAST FOOD RESTAURANTS Archippus Christopher Hendra; Budi Setiawan; Agustina Shinta Hartati Wahyuningtyas
Agricultural Socio-Economics Journal Vol. 22 No. 4 (2022): OCTOBER
Publisher : Socio-Economics/Agribusiness Department

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.agrise.2022.022.4.11

Abstract

Marketing 4.0 forms a new customer path, which was previously 4A (aware, attitude, act, act again) to 5A (aware, appeal, ask, act, advocate). The main goal of the 4A is for customers to become loyal to a brand. However, in the 5A customer path, loyalty to a brand is not the primary goal but instead advertising or promoting the brand. This study aims to analyze industrial patterns formed based on customer lines at fast food restaurants in Malang City. This research approach uses a quantitative descriptive approach, which is carried out by collecting information about the picture of consumers in the research area. The results of the chi square H1 test were received, namely advocacy carried out by respondents aged 30-39 years not higher than respondents aged 20-29. The fast food restaurant industry pattern formed in the three restaurants in each age group (McDonald's, KFC, and Burger King) has the same shape: door knobs.