Justin Matthew Pang
Royal Melbourne Institute of Technology University

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Corporate Social Responsibility Reporting in Locally Owned Hotel Chains in Singapore Justin Matthew Pang; Adrian Tiong Weng Wee
ASEAN Journal on Hospitality and Tourism Vol. 18 No. 1 (2020)
Publisher : Centre For Tourism Planning and Development

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/ajht.2020.18.1.05

Abstract

This exploratory study looked at the Corporate Social Responsibility (CSR) programs of 10 locally owned and operated Singapore hotel chains. By using a Content Analysis methodology, the 10 hotel chains' CSR efforts were analysed vis-à-vis to their annual reports and websites. This gave clear indication of whether the hotel chains were complying with the promises and standards that they had stated and promised. This report found that the CSR reported by the hotel chains were inclined toward Environmental efforts. This could probably be due to this Environmental practice being more tangible and visible. It was also noted that while the initiatives taken by the hotel chains were relatively numerous, many failed to report on whether these efforts amounted to an achievement. Moreover, CSR reporting on the hotel chains' websites were almost non-existent. Given this, recommendations have been included to assist Singapore hotel companies manage their reporting of CSR activities.
A Study on The Determinants of Singapore Polytechnic Students’ Choices in A Hospitality and Tourism Program Justin Matthew Pang
ASEAN Journal on Hospitality and Tourism Vol. 18 No. 2 (2020)
Publisher : Centre For Tourism Planning and Development

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/ajht.2020.18.2.05

Abstract

The hospitality and tourism industry in Singapore is rapidly growing and all polytechnics in Singapore are offering hospitality courses so that they can help sustain the economy with the necessary manpower. However, the new generation of Singapore millennial students choosing hospitality programs assess choice factors differently and give different priorities of importance to these factors. Factors have been grouped according to ‘Personal’, ‘Institution – Academic’, ‘Institution – Others’, and ‘Curriculum’, and students rated these on their own perceptions and against those perceptions from the faculty when designing hospitality programs to attract potential students. It has been noted that the ability to get a job after graduation is of the highest importance to both parties and that parents' and peers' influence do not matter in their choice of hospitality programs or polytechnics. With this understanding, educational institutions would need to relook at their strategies for enticing students to join their programs. This study will also grant a precursory insight into how students from developing Asian countries will select hospitality programs, using Singapore as a model in the future.