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All Journal Jurnal Perspektif Pembiayaan dan Pembangunan Daerah
José G. Vargas-Hernández
Centro Universitario de Ciencias Económico Administrativas. Universidad de Guadalajara, Mexico
Economics, Econometrics & Finance

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Policy recommendations for current relationship between electronic commerce and Mexican SMEs: Theoretical analysis under the vision based on the industry José G. Vargas-Hernández; David Iván Pérez Rosas
Jurnal Perspektif Pembiayaan dan Pembangunan Daerah Vol. 6 No. 4 (2019): Jurnal Perspektif Pembiayaan dan Pembangunan Daerah
Publisher : Program Magister Ilmu Ekonomi Pascasarjana Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (737.386 KB) | DOI: 10.22437/ppd.v6i4.6135

Abstract

The objective of this essay is to present a different approach on the Porter’s five forces model and to make the reader aware of the topic of industrial competence and e-commerce in Mexico. In this essay, the method used is the analytic descriptive. First, the current situation in which SMEs in Mexico are related to e-commerce is exposed, since this last one provides a significant opportunity for the improvement of business results for this class of companies. In addition, a review of the empirical literature is provided in which models that allow measuring the degree of adoption of e-commerce by SMEs are exposed, as well as to understand the behavior of these economic agents with the e-commerce worldwide as in territory Mexican. Finally, as a result, an analysis is carried out under the model of the Porter pyramid in relation to Mexican SMEs and e-commerce.
Co-Authors David Iván Pérez Rosas