Article Per Year (5 Year)
p-Index From 2021 - 2026
0
P-Index
This Author published in this journals
All Journal Journal The Winners
Hartiwi Prabowo
UBiNus
Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Peran Growth Opportunities, Free Cash Flow, dan Relative Issue Size dalam Reaksi Pasar terhadap Pengumuman Right Issue Synthia Atas Sari; Hartiwi Prabowo
The Winners Vol. 8 No. 1 (2007): The Winners Vol. 8 No. 1 2007
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v8i1.742

Abstract

Right issue is when a firm announces its plan to publicly offer additional shares of common stock after Initial Public Offering (IPO). The aim of this research are to test market stock price and examine the role of growth opportunities in stock price reaction to right issue announcement. Sample was taking from companies which been listed in Jakarta Stock Exchange and publish right issue from 1998 to 2005. To measure growth opportunities, the companies were divided into 2 groups, growth and mature. This classification using Tobin’s q proxy method (market-book value ratio). The research have final conclusion, that is at right issue announcement in Jakarta Stock Exchange, market give positive reaction and statistically significant, and so in normal period.
Analisis Pemilihan Atribut Produk Baru untuk Perilaku Keputusan Pembelian Konsumen pada Produk Biokos Botu-Like Series Hartiwi Prabowo; Synthia Atas Sari; Idris Gautama
The Winners Vol. 8 No. 1 (2007): The Winners Vol. 8 No. 1 2007
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/tw.v8i1.746

Abstract

Article was made to answer these several questions which are how is application marketing mix of new product PT Martina Berto, what is new product atribute the most dominate for customer and how is buying decided behavior Biokos BOTU-Like Series. The result of the research show that application of marketing mix of  by PT Martina Berto is good, customers are satisfaction that service Biokos BOTU-LIKE Series so they will to buy again and new product attribute the most dominate is price attribute at price level Rp94.500,00.
Co-Authors Idris Gautama Synthia Atas Sari