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All Journal Jurnal Ekonomi Jurnal Manajemen. Jurnal Akuntansi Jurnal Manajemen
Lerbin R Aritonang
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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KESETIAAN DAN IDENTITAS SOSIAL KONSUMEN Lerbin R Aritonang
Jurnal Manajemen. Volume 9, Nomor 2, Tahun 2005
Publisher : Jurnal Manajemen.

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Abstract

The recent development in marketing strategy is changing from satisfaction to loyalty of consumers orientation because satisfying customer is not enough to reveal profit in the long term. Another consequence of th loyal consumers is heir social identity that will promote corporates product. So, it is important to define satisfaction, loyalty and socal identity and to identify their relationships.
PERSPEKTIF FILSAFAT ILMU DALAM ILMU PEMASARAN Lerbin R Aritonang
Jurnal Manajemen. Volume 10, Nomor 3, Tahun 2006
Publisher : Jurnal Manajemen.

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Abstract

Several decades ago, the scientific status of knowledge is based on logical positivism. In the next periods, logical positivism begin to be questioned by philosophers. They propose new paradigms of knowledge in philosophy of science. These new paradigms encouraged scholars to develop their knowledge. This article describes the implications of the new paradigms in science of marketing.
KESETIAAN, KEPERCAYAAN, NILAI, IDENTIFIKASI SOSIAL Lerbin R Aritonang
Jurnal Manajemen. Volume 11, Nomor 1, Tahun 2007
Publisher : Jurnal Manajemen.

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Abstract

This paper develops a framework for understanding the behaviors and practices of service providers that build or deplete consumer trust and themechanisms that convert consumer trust into value and loyalty in relational exchanges. The proposed framework uses a multidimensional conceptualization for the trustworthiness construct, incorporates two distinct facets of consumer trust, namely, frontline employees and management policies and practices, and specifies value as a key mediator of the trust-loyalty relationship. The proposed model is tested using data from service contexts - university (N = 327). The results support a tripartite view of trustworthiness evaluations along operational competence,operational benevolence, and problem-solving orientation dimensions. Moreover, the paper finds evidence of relationships between social identificatin and consumer loyalty.
DIMENSI KUALITAS HUBUNGAN DALAM KONTEKS JASA SALON RAMBUT Lerbin R Aritonang
Jurnal Manajemen. Volume 13, Nomor 1, Tahun 2009
Publisher : Jurnal Manajemen.

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Abstract

It is generally accepted that relationship quality consists of three dimensions, i.e. satisfaction, trust, and commitment but there is no research about relationship between the dimensions. Data were gathered from 267 consumers of saloon service in 7 locations. The findings suggest that satisfaction is a positive predictor of trust. Satisfaction is a positive predictor of commitment. Trust is a positive predictor of commitment. Satisfaction is a direct predictor of commitment or an indirect predictor of commitment via trust.
Kointegrasi dalam ekonometrlka Lerbin R Aritonang
Jurnal Ekonomi Vol. 11 No. 1 (2006): March 2006
Publisher : Fakultas Ekonom dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/je.v11i1.208

Abstract

Economics researchers use frequently OLS regression for time series variables without considering if the time series are stationary. These time series would provide many problems (challenges) in regression analysis. We may avoid the problems by transforming the series 10 be stationary and then use the appriate analysis. This paper explains the problems and how to solve it. The conclusion of this paper is that we must consider the stationary of time series before using OLS regression. If there is stationary, we must transfor it first and then use cointegrated regression.
DEA sebagai analisis alternatif dalam penelitian akuntansi Lerbin R Aritonang
Jurnal Akuntansi Vol. 10 No. 3 (2006): September 2006
Publisher : Fakultas Ekonomi dan Bisnis Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ja.v10i3.210

Abstract

Efficiency is an important concept in accounting. Analyzing efficiency can be done by some analyses. One of them is data envelopment analysis (DEA). This article describes how to use DEA and what the limitations, advantages and assumptions are. Some applications of DEA are also presented, so that readers have better knowledge of DEA.
Audit related variables dan company related variables yang berkaitan audit delay dan dampaknya terhadap return saham perusahaan-perusahaan yang go public di bei Elizabeth Sugiarto D; Yuniarwati Yuniarwati; Lerbin R Aritonang
Jurnal Akuntansi Vol. 15 No. 3 (2011): September 2011
Publisher : Fakultas Ekonomi dan Bisnis Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ja.v15i3.211

Abstract

The obedience of Public Financial Statement to the decision of Bapepam no.Kep-36/PM/2003 have to be evaluated because it may have impact to stock prices. The objective of this research is {I) to investigate some audit related variables and company related variables that can explain or predict Audit Delay, and (2) to evaluate investor reaction of Audit Delay. The result shows that there is negative and significant investor reaction of Audit Delay, so that the company have to take attention of relevance of Public Financial Statement
Perspektif filsafat ilmu dalam ilmu pemasaran Lerbin R Aritonang
Jurnal Manajemen Vol. 10 No. 3 (2006): October 2006
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v10i3.213

Abstract

Several decades ago, the scientific status of knowledge is based on logical positivism. In the next periods, logical positivism begin to be questioned by philosophers. They propose new paradigms of knowledge in philosophy of science. These new paradigms encouraged scholars to develop their knowledge. This article describes the implications of the new paradigms in science of marketing.
Dimensi kualitas hubungan dalam konteks jasa salon rambut Lerbin R Aritonang
Jurnal Manajemen Vol. 13 No. 1 (2009): February 2009
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v13i1.215

Abstract

It is generally accepted that relationship quality consists of three dimensions, i.e. satisfaction, trust, and commitment but there is no research about relationship between the dimensions. Data were gathered from 267 consumers of saloon service in 7 locations. The findings suggest that satisfaction is a positive predictor of trust. Satisfaction is a positive predictor of commitment. Trust is a positive predictor of commitment. Satisfaction is a direct predictor of commitment or an indirect predictor of commitment via trust.
Co-Authors Elizabeth Sugiarto Dermawan Yuniarwati Yuniarwati