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All Journal JURNAL ITENAS REKARUPA Misterius: Publikasi Ilmu Seni dan Desain Komunikasi Visual Konstruksi: Publikasi Ilmu Teknik, Perencanaan Tata Ruang dan Teknik Sipil Jurnal Riset Multidisiplin Edukasi Jurnal Ardvis : Artistik Riset Desain Komunikasi Visual
Inko Sakti Dewanto
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Arts Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Electrical & Electronics Engineering Engineering Other

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Pengaruh Budaya Pop Barat Pada Desain Sampul Album Piringan Hitam Musik Pop Indonesia Era 1950an Inko Sakti Dewanto
Jurnal Rekarupa Vol 4, No 1 (2016)
Publisher : FSRD ITENAS

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Berdirinya perusahaan rekaman Irama di Jakarta pada tahun 1951, menjadi penanda awal eksistensi industri musik pop di Indonesia. Era 1950an merupakan dekade bersejarah, karena sebuah sistem telah terbentuk. Format musik rekaman dalam piringan hitamlah yang digunakan dalam fase awal industri ini. Lalu mulai muncul pula kesadaran desain yang turut terbentuk melalui desain sampul album musik. Namun, pada pola visual yang menjadi tren masih terdapat ciri dari gaya pop yang berkembang di barat. Musik serta budaya pop barat pada sejak era ini memang begitu kencang pengaruhnya ke berbagai penjuru dunia. Pendekatan historikal yang dipadukan dengan metode penelitian visual digunakan sebagai instrumen untuk membedah permasalahan tersebut. Tidak terlupa beberapa teori terkait mengenai budaya pop dipergunakan sebagai penguat argumentasi dalam penelitian ini. Hasilnya, ditemukan beberapa dinamika yang menjadi ciri/penanda gaya di era 1970an antara lain dinamika sosial, dinamika perkembangan, dinamika budaya, serta dinamika nilai-nilai. Keempat aspek tersebut distrukturkan dalam sebuah bagan sederhana pada bab simpulan penelitian ini.Kata kunci: desain sampul album musik, piringan hitam, budaya pop.ABSTRACTThe establishment of Irama Records in Jakarta (1951), became an early marker of the existence of pop music industry in Indonesia. The 1950s was a historical decade, because a system has been formed. The format of recorded music in the vinyl was used in the initial phase of this industry. From the physical form of such that recording format, it also emerge the awareness of design that also formed through music album cover design. However, there was still a hallmark of pop style that developed in the west on the visual trend. Since this era, music and western pop culture influence is so strong to the every inch parts of the world. Historical approach, combined with the visual research methods used as an instrument to dissect these problems. Some related theories about pop culture is also used as a reinforcing arguments. The researcher found some dynamics that characterize/mark the style in the 1970s, among others, social dynamics, dynamic development, cultural dynamics, and the dynamics of values. All those aspects are structured in a simple chart in the concluding chapter of this study.Keywords: music album cover design, vinyl, pop culture.
PERANCANGAN TYPEFACE UNTUK MENINGKATKAN CITRA BRAND RAWTYPE RIOT Reza Gamas Firdansyah; Inko Sakti Dewanto
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 8 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Agustus 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i8.882

Abstract

Visual identity plays a vital role in shaping brand image and competitiveness, especially in the highly dynamic fashion industry. Typography, particularly the font, functions not only as a medium of communication but also as a representation of the brand’s character and values. However, many local brands still rely on generic or pirated fonts, leading to weak differentiation, low credibility, and limited consumer engagement. This study focuses on developing an exclusive font for Rawtype Riot, a Bandung-based fashion brand, as a strategic effort to strengthen its visual identity. Using a qualitative approach, the research employed literature review, observation, in-depth interviews, and benchmarking, supported by a SWOT analysis to examine strengths, weaknesses, opportunities, and threats in custom font development. The findings indicate that Rawtype Riot’s consistency and progressive character create strong potential to pioneer custom typography within Indonesia’s local fashion industry, supported by Bandung’s creative ecosystem. The designed typeface, “Rawsome,” adopts a modern sans-serif style that is simple, solid, and dynamic, effectively reflecting the brand’s identity. The study concludes that exclusive font development enhances visual consistency, builds credibility, and fosters emotional connections with consumers. Moreover, it positions Rawtype Riot as a distinctive and professional brand, reinforcing originality while opening opportunities for broader recognition at both national and global levels.
Analisis Visual Video Campaign Sport for Health Tentang Peran Olahraga Dalam Mendukung Kesehatan Mental Ikhsan Nurfaisal; Inko Sakti Dewanto
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 8 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Agustus 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i8.885

Abstract

Mental health often receives less attention, even though its role is as important as physical health. Although often considered trivial, mental health has a major impact on overall quality of life. One effective way to overcome mental health problems is to exercise, because when we exercise our bodies release hormones that can help reduce stress and improve mood. Because when we exercise there are many positive impacts, even the benefits of exercise when we are young can have an impact on the quality of our body in old age. Therefore, this research supports the role of video campaigns about sports on a person's mental health. Through visual analysis such as visual composition, color, typography or text, and graphic elements that strengthen the message in the video campaign that sport can affect mental health. It is hoped that through this video campaign, people will be more aware and understand the importance of exercise not only for physical health but also for mental health and as part of an overall lifestyle.
Analisis Peran Tipografi dalam Membangun City Branding Jakarta: Studi Kasus Plus Jakarta Sans Qinthara Yasyfa Dasha; Inko Sakti Dewanto
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 9 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi September 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i9.910

Abstract

City branding adalah strategi penting dalam membangun identitas kota yang kuat, terutama di era digital. Tipografi sebagai elemen desain visual berperan besar dalam merepresentasikan nilai dan karakter sebuah kota. Tulisan ini bertujuan untuk mengeksplorasi peran tipografi dalam city branding Jakarta dengan fokus pada Plus Jakarta Sans, font sans-serif geometris yang dirancang khusus untuk mendukung identitas visual kota. Metodologi yang digunakan mencakup analisis visual dan studi literatur. Penelitian ini menegaskan bahwa tipografi adalah elemen penting dalam membangun city branding yang kuat, relevan, dan kompetitif di tingkat global.
Strategi Kampanye Media Sosial dalam Membangun Gaya Hidup Bersepeda di Kalangan Anak Muda Kota Bandung Jamal Hendrawan; Inko Sakti Dewanto
Misterius: Publikasi Ilmu Seni dan Desain Komunikasi Visual Vol. 3 No. 1 (2026): Maret: Misterius: Publikasi Ilmu Seni dan Desain Komunikasi Visual
Publisher : Asosiasi Seni Desain dan Komunikasi Visual Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/misterius.v3i1.1112

Abstract

Cycling is an activity that is currently gaining traction as part of the urban lifestyle, particularly among urban youth. Bandung, as one of Indonesia’s major cities, faces various challenges such as traffic congestion and air pollution, which continue to rise. The presence of a cycling culture is seen as a potential alternative solution that not only benefits public health but also contributes to the sustainability of the urban environment. However, young people’s interest in cycling remains inconsistent due to various factors such as a lack of supporting infrastructure, insufficient public awareness, and the dominance of motorized vehicle use. This study aims to examine social media campaign strategies for fostering a cycling lifestyle among young people in the city of Bandung through a Visual Communication Design approach. The research method employed is a qualitative approach using literature review and observation of urban cycling culture phenomena. This study utilizes the Design Thinking approach, which consists of the empathize, define, ideate, prototype, and test stages. The results indicate that social media plays a significant role in shaping young people’s perceptions and interest in cycling culture. The use of visually appealing strategies, a lifestyle-oriented approach, and content relevant to urban culture can increase audience engagement and establish cycling as a modern lifestyle
Strategi Kampanye Media Sosial Dalam Membangun Gaya Hidup Bersepeda di Kalangan Anak Muda Kota Bandung Jamal Hendrawan; Inko Sakti Dewanto
Konstruksi: Publikasi Ilmu Teknik, Perencanaan Tata Ruang dan Teknik Sipil Vol. 4 No. 3 (2026): Juli: Konstruksi: Publikasi Ilmu Teknik, Perencanaan Tata Ruang dan Teknik Sipi
Publisher : Asosiasi Riset Ilmu Teknik Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/konstruksi.v4i3.1388

Abstract

Cycling is an activity that is currently gaining traction as part of the urban lifestyle, particularly among urban youth. Bandung, as one of Indonesia’s major cities, faces various challenges such as traffic congestion and air pollution, which continue to rise. The presence of a cycling culture is seen as a potential alternative solution that not only benefits public health but also contributes to the sustainability of the urban environment. However, young people’s interest in cycling remains inconsistent due to various factors such as a lack of supporting infrastructure, insufficient public awareness, and the dominance of motorized vehicle use. This study aims to examine social media campaign strategies for fostering a cycling lifestyle among young people in the city of Bandung through a Visual Communication Design approach. The research method employed is a qualitative approach using literature review and observation of urban cycling culture phenomena. This study utilizes the Design Thinking approach, which consists of the empathize, define, ideate, prototype, and test stages. The results indicate that social media plays a significant role in shaping young people’s perceptions and interest in cycling culture. The use of visually appealing strategies, a lifestyle-oriented approach, and content relevant to urban culture can increase audience engagement and establish cycling as a modern lifestyle.
Analisis Desain Antarmuka Pada Website cretivox.com Sebagai Representasi Budaya Populer Gen Z Di Indonesia Raihan Raihan Azfa Mahardika; Inko Sakti Dewanto
ARDVIS Vol. 2 No. 3 (2026): Edisi Agustus 2026 Jurnal ARDVIS (on progress)
Publisher : oleh Program Studi Desain Komunikasi Visual, Fakultas Arsitektur dan Desain, Universitas Pembangunan Nasional "Veteran" Jawa Timur, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/ardvis.v2i3.78

Abstract

Penelitian ini bertujuan untuk menganalisis desain antarmuka (UI) dan pengalaman pengguna (UX) pada website Cretivox.com sebagai representasi budaya populer Generasi Z dalam konteks industri kreatif digital di Indonesia. Cretivox.com dipilih sebagai objek penelitian karena memposisikan website tidak hanya sebagai media informasi, tetapi juga sebagai ruang branding dan portofolio kreatif yang menyasar audiens digital-native. Penelitian ini menggunakan pendekatan mixed methods dengan mengombinasikan metode kuantitatif dan kualitatif. Data kuantitatif diperoleh melalui kuesioner tertutup dengan skala Likert untuk mengukur persepsi pengguna terhadap aspek visual, navigasi, kenyamanan, dan relevansi konten. Sementara itu, data kualitatif dikumpulkan melalui pertanyaan terbuka dan dianalisis menggunakan kerangka SWOT untuk mengidentifikasi kekuatan, kelemahan, peluang, dan tantangan desain website. Hasil penelitian menunjukkan bahwa Cretivox.com memiliki kekuatan pada konsistensi visual, karakter desain yang selaras dengan selera Generasi Z, serta pendekatan konten yang adaptif terhadap preferensi visual pengguna. Namun, ditemukan pula keterbatasan pada aspek navigasi dan struktur informasi yang memengaruhi pengalaman pengguna. Penelitian ini diharapkan dapat berkontribusi pada pengembangan kajian UI/UX website kreatif serta mendukung pertumbuhan industri kreatif digital yang sejalan dengan Tujuan Pembangunan Berkelanjutan (SDGs) poin 8.
Co-Authors Ikhsan Nurfaisal Jamal Hendrawan Qinthara Yasyfa Dasha Raihan Raihan Azfa Mahardika raihan, Mochammad Raihan Lazuardi Imani Reza Gamas Firdansyah