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PENILAIAN KEBERHASILAN SISTEM INFORMASI PENANGANAN COVID-19 SEBAGAI PENERAPAN FUNGSI HUMAS ONLINE PEMERINTAH PADA MASYARAKAT KOTA MAKASSAR Yayat D. Hadiyat; Mukhlis Amin
Jurnal Penelitian Komunikasi dan Pembangunan Vol 21, No 2 (2020): Jurnal PIKOM (Penelitian Komunikasi dan Pembangunan)
Publisher : Institution: Ministry of Communication and Information Technology of Republic of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31346/jpikom.v21i2.3230

Abstract

Penelitian ini melakukan pengukuran keberhasilan Sistem Informasi Penanganan Covid-19 dalam melaksanakan fungsi Humas online pemerintah pada masyarakat Kota Makassar. Pengukuran keberhasilan dilakukan melalui penilaian masyarakat yang diperoleh dari isian kuesioner yang disebarkan secara daring melalui media soaial dan aplikasi percakapan. Kuesioner disusun berlandaskan fungsi humas pemerintah. Massyarakat yang berparisipasai dalam penelitian ini sebanyak 170 orang. Hasil penelitian menyatakan  bahwa keberhasilan pelaksanaan fungsi humas pemerintah melalui sistem informasi (website) infocorona.makassar.go.id sebagai penerapan dari humas online pemerintah berada pada tingkat “cukup berhasil” dengan nilai keberhasilan sebesar 2,86.
Clickbait on Indonesia Online Media Yayat D. Hadiyat
Jurnal Pekommas Vol 4, No 1 (2019): April 2019
Publisher : BBPSDMP KOMINFO MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1246.456 KB) | DOI: 10.30818/jpkm.2019.2040101

Abstract

Information and Communication Technology (ICT) brings changes in various fields including influencing the media landscape with the development of online media and the way people consume media online. This change makes the media must be able to attract online media readers using the clickbait article title. Therefore, this study is to find out how online media packages clickbait article. This research is a qualitative research method with the object of this research are clickbait titles in Indonesian online media that are selected based on certain criteria that are in accordance with the research problem. The results of this study indicate that, in general, the use of clickbait article titles is widely used by online media to attract the interest of readers by disturbing the curiosity that arises due to the information gap between what the reader knows and what the reader wants to know. The titles of many clickbait articles focus on the subject of celebrities, rumors, and fictitious accounts and some don't even have news value. The main purpose of using the clickbait article title is to direct online media users to increase visit statistics which are then used to earn revenue through advertising.