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All Journal Riset Akuntansi dan Keuangan Indonesia Jurnal Riset Manajemen dan Bisnis
Marbudyo Tyas Widodo
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Persepsi Mahasiswa Akuntansi terhadap Pengetahuan Sistem Teknologi Informasi yang Harus Dikuasai oleh Akuntan Yulius Kurnia Susanto; Marbudyo Tyas Widodo
Riset Akuntansi dan Keuangan Indonesia Vol 5, No 2 (2006): Jurnal Akuntansi dan Keuangan
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/reaksi.v5i2.3597

Abstract

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PERSEPSI MAHASISWA AKUNTANSI TERHADAP PENGETAHUAN SISTEM TEKNOLOGI INFORMASI YANG HARUS DIKUASAI OLEH AKUNTAN Yulius Kurnia Susanto; Marbudyo Tyas Widodo
Riset Akuntansi dan Keuangan Indonesia Vol 7, No 1 (2008): Jurnal Akuntansi dan Keuangan
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/reaksi.v7i1.3461

Abstract

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KOMPARASI ANALISIS SWOT DAN SPACE DALAM MENETAPKAN STRATEGI BISNIS BERDASARKAN KONDISI LINGKUNGAN PERUSAHAAN PADA PERUSAHAAN OUTSOURCING Melati Diyani Putri; Marbudyo Tyas Widodo
Jurnal Riset Manajemen dan Bisnis Vol 10, No 2 (2015): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2939.866 KB) | DOI: 10.21460/jrmb.2015.102.269

Abstract

This research was conducted to compare SWOT and SPACE analysis in setting business strategy and formulate an appropriate functional strategy for corporations based on the internal and external environment of the company. The necessary data in this study were obtained through the dissemination of questionnaires, in-depth interviews, and observations directly to the company then analyzed using the case study method. The results in this study indicate that the alternative strategy of SWOT analysis is better to apply for the company than the analysis of SPACE. Then using QSPM matrix that retrieved the most appropriate business strategies for companies based on their environment is an extension of the market both in the geographic or demographic.Key words : Business strategy, SWOT and SPACE analysis, Outsourcing companies
KOMPARASI ANALISIS SWOT DAN SPACE DALAM MENETAPKAN STRATEGI BISNIS BERDASARKAN KONDISI LINGKUNGAN PERUSAHAAN PADA PERUSAHAAN OUTSOURCING Melati Diyani Putri; Marbudyo Tyas Widodo
Jurnal Riset Manajemen dan Bisnis Vol. 10 No. 2 (2015): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis Universitas Kristen Duta Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.v10i2.206

Abstract

ABSTRACT This research was conducted to compare SWOT and SPACE analysis in setting business strategy and formulate an appropriate functional strategy for corporations based on the internal and external environment of the company. The necessary data in this study were obtained through the dissemination of questionnaires, in-depth interviews, and observations directly to the company then analyzed using the case study method. The results in this study indicate that the alternative strategy of SWOT analysis is better to apply for the company than the analysis of SPACE. Then using QSPM matrix that retrieved the most appropriate business strategies for companies based on their environment is an extension of the market both in the geographic or demographic. Keywords : Business strategy, SWOT and SPACE analysis, Outsourcing companies ABSTRAK Penelitian ini dilakukan untuk mengomparasikan analisis SWOT dan SPACE dalam menetapkan strategi bisnis dan memformulasikan strategi fungsional yang tepat bagi Perusahaan berdasarkan kondisi lingkungan internal dan eksternal perusahaan. Data yang diperlukan dalam penelitian ini diperoleh melalui penyebaran kuesioner, wawancara mendalam, dan observasi langsung ke perusahaan kemudian dianalisis dengan menggunakan metode studi kasus. Hasil dalam penelitian ini menunjukkan bahwa alternatif strategi dari analisis SWOT lebih baik untuk diterapkan bagi perusahaan daripada analisis SPACE. Kemudian dengan menggunakan matriks QSPM maka diperoleh strategi bisnis yang paling tepat bagi perusahaan berdasarkan lingkungannya adalah perluasan pasar baik secara demografis maupun geografis. Kata kunci: strategi bisnis, komparasi, analisis SWOT, analisis SPACE, Perusahaan Jasa Outsourcing
AUDIT MANAJEMEN: EFEKTIFITAS STRATEGI CDMP DALAM DISTRIBUSI PRODUK PRABAYAR DI TELKOMSEL Roy Alvian Mulyo Santosa; Marbudyo Tyas Widodo
Jurnal Riset Manajemen dan Bisnis Vol. 9 No. 1 (2014): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis Universitas Kristen Duta Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.v9i1.220

Abstract

ABSTRACT Telkomsel is the largest sellular operator in Indonesia. In order to achieve its distribution goal, Telkomsel had formulated CDMP strategy. To evaluate the implementation of this strategy, Telkomsel need to hold management audit. This study observed the effectiveness of the CDMP stategy’s implementation in 17 Registered Outlet in Kecamatan Kraton. The conclusion of this study is that CDMP stategy has been already implemented effectively. Keyword: Telkomsel, Management Audit, CDMP strategy ABSTRAK Telkomsel sebagai perusahaan operator telekomunikasi seluler terbesar di Indonesia dalam upayanya mencapai tujuan distribusi menciptakan strategi yang bernama CDMP. Untuk menilai apakah strategi CDMP telah diimplementasikan secara efektif, maka dibutuhkan audit manajemen. Penelitian ini mengamati efektifitas implementasi strategi CDMP di 17 Outlet Registered Kecamatan Kraton dan diperoleh kesimpulan bahwa strategi CDMP telah terimplementasi secara efektif. Kata Kunci: Telkomsel, Audit Manajemen, Strategi CDMP
Co-Authors Melati Diyani Putri Roy Alvian Mulyo Santosa Yulius Kurnia Susanto