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Motif Diri dan Pengelolaan Kesan Jamaah Persatuan Islam Kota Bandung dalam Dakwah dan Politik Hamzah - Turmudi
Anida (Aktualisasi Nuansa Ilmu Dakwah) Vol 20, No 1 (2020): Anida (Aktualisasi Nuansa Ilmu Dakwah)
Publisher : Fakultas Dakwah dan Komunikasi UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/anida.v20i1.9519

This study seeks to analyze self-motives and the management of the Islamic Unity congregation's impression in Bandung, both as preachers and politicians. The research was conducted with a qualitative approach through dramaturgical studies that tried to explore the religious understanding of the Islamic Union organization in the political field. The results showed that the self-motive to become a da'i and a politician for the Persis congregation was based on religious understanding from the Persis organization's perspective, which maps the constitutional field as a space for jihad. The motive for becoming a da'i and a politician is also based on the Persis tajdid organization's spirit since the organization's emergence. Meanwhile, the management of impression both as a preacher and politician refers to the view and assessment that politics is a way of da'wah, and da'wah is a political spirit.Keywords: self-motive Impression Management; Da'wah and Politics; Islamic Unity.Penelitian ini berupaya menganalisis motif diri dan pengelolaan kesan jamaah Persatuan Islam di Kota Bandung baik sebagai da’i maupun politikus. Penelitian dilakukan dengan pendekatan kualitatif melalui studi dramaturgis yang berupaya menggali refleksi paham keagamaan organisasi Persatuan Islam dalam bidang politik. Hasil penelitian menunjukkan bahwa motif diri menjadi da’i dan politikus bagi jamaah Persis didasarkan pada paham keagamaan dalam sudut pandang organisasi Persis yang memetakan lapangan konstitusional sebagai ruang jihad. Motif diri menjadi da’i dan politikus juga didasarkan pada spirit tajdid organisasi Persis yang melekat sejak kemunculan organisasi ini. Sementara itu, pengelolaan kesan baik sebagai da’i maupun politikus merujuk pada pandangan dan penilaian bahwa politik adalah jalan dakwah, dan dakwah adalah spirit politik.Kata Kunci: Motif Diri; Pengelolaan Kesan; Dakwah dan Politik; Persatuan Islam.

Ijtihad Siyasi dalam Perspektif Interaksionisme Simbolik sebagai Akar Komunikasi Politik Persatuan Islam Hamzah Turmudi
Communicatus: Jurnal Ilmu komunikasi Vol 4, No 1 (2020): Communicatus: Jurnal Ilmu Komunikasi
Publisher : Fakultas Dakwah dan Komunikasi UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/cjik.v4i1.8791

Islamic unity (Persatuan Islam) as an organization of Islamic society is seen as having its patterns and models of political communication that cannot be separated from the doctrine of understanding Islamic teachings with a vision of returning to the Qur'an and Sunnah. In some political momentum, Islamic Unity has the characteristics and mechanisms of political aspiration and participation as an effort to internalize fiqhiyyah puritanism. This refers to the nidzam jamiyyah (organizational rules) that have been agreed upon by the members of the Islamic Unity from the level of the Central Leadership, Regional Leaders, Regional Leaders, Branch Managers, and Jamaat Leaders. This article aims to explore the roots of political communication in the organization of Islamic Unity from the perspective of symbolic interactionism. The study was conducted using a qualitative approach through the study of phenomenology. Phenomenology is used to explore the tradition of the roots of political communication involving twelve members of the Bandung Islamic Association as the main informant. The results showed that the siyasi ijtihad was seen as the root of the political communication of Islamic Unity. Where ijtihad siyasi covers three main political communication strategies, namely idaratu da'wah as the Persian congregation's self-concept, idaratu quwwah as a Persis political communication framework and idaratu ummah as a Persis political communication society framework. The research implications show how ijtihad siyasi is interpreted as a fiqhiyyah reference in the framework of constructing the concept of proselytizing in the national field.Persatuan Islam sebagai sebuah organisasi masyarakat Islam dipandang memiliki pola dan model komunikasi politik tersendiri yang tidak bisa dilepaskan dari doktrin pemahaman ajaran Islam dengan visi kembali pada al-qur’an dan Sunnah. Dalam beberapa momentum politik, Persatuan Islam memiliki karakteristik dan mekanisme aspirasi dan partisipasi politik sebagai upaya internalisasi puritanisme fiqhiyyah. Hal ini merujuk kepada nidzam jamiyyah (aturan organisasi) yang telah disepakati oleh jamaah Persatuan Islam dari level Pimpinan Pusat, Pimpinan Wilayah, Pimpinan Daerah, Pimpinan Cabang dan Pimpinan Jamaah. Artikel ini bertujuan untuk menggali akar komunikasi politik pada organisasi Persatuan Islam dalam perspektif interaksionisme simbolik. Penelitian dilakukan dengan menggunakan pendekatan kualitatif melalui studi fenomenologi. Fenomenologi digunakan untuk menggali tradisi akar komunikasi politik yang melibatkan dua belas jamaah Persatuan Islam Kota Bandung sebagai informan utama. Hasil penelitian menunjukkan bahwa ijtihad siyasi dipandang sebagai akar komunikasi politik Persatuan Islam. Dimana ijtihad siyasi meliputi tiga strategi komunikasi politik utama, yakni idaratu da’wah sebagai konsep diri jamaah Persis, idaratu quwwah sebagai kerangka pikir komunikasi politik Persis dan idaratu ummah sebagai kerangka society komunikasi politik Persis. Implikasi penelitian menunjukkan bagaimana ijtihad siyasi dimaknai sebagai rujukan fiqhiyyah dalam kerangka membangun konsep dakwah Persis dalam medan kebangsaan.

Participatory Communication Based on Digital Platforms for Communities in Indonesia Hamzah Turmudi
International Journal of Science and Society Vol 1 No 1 (2019): International Journal of Science and Society (IJSOC)
Publisher : GoAcademica Research & Publishing

The emergence of participatory communication models is an alternative to conventional development communication practices and theories that are one-way. With a democratic participatory model, civil society can be further involved in social change and support programs that are carried out by stakeholders. This article explains in a simple manner the application of participatory-based development communication in Indonesia and its implementation to digital media through examples of the presence of the Qlue application. Armed with a literature study, this article tries to re-raise the discourse of the importance of the contribution of the study of communication science and the adoption of digital technology for development.

Islamic Apologetics and the Commodification of Religion in the Digital Public Space Iman Mukhroman; Asep Saeful Muhtadi; Zaenal Mukarom; Hamzah Turmudi
Jurnal Iman dan Spiritualitas Vol. 6 No. 1 (2026): Jurnal Iman dan Spiritualitas
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jis.v6i1.52319

Insights on the digital transformation of Islamic preaching in Indonesia, for example, highlight how religious practice gets enmeshed with social media's symbolic economy. In this paper, I examine the transition from da’wah to digital commodity in Islamic apologetics through the channel Bang Zuma Official on YouTube, and how faith, authority, and algorithms intersect in the digital public sphere. This study adopts a qualitative interpretive method, building on the analytics of Robert Entman’s (1993) framing analysis and Vincent Mosco’s (2009) theory of media commodification. The main data are collected from the video “Penyesat Itu Bergelar Yesus Kristus.. Siapa Pengikutnya???”(published March 6, 2025). They are, meaning structure or ideological representation, and the forms of commodification of religion in Bang Zuma’s apologetic discourse. The results indicate that Bang Zuma conceptualizes Islam as the ultimate truth and other religions in terms of epistemological distortions. His rhetorical style connects theological argumentation with digital aesthetics, rendering da’wah an ideological spectacle. Three forms of commodification are identified: content (theological messages simplified for viral status), audience (those who consume or engage via donations act out digital fatigue and labour), and indeed the preachers themselves as spiritual labour modified in relation to algorithmic concerns.

Commodifying Faith: Symbolic Economies in Media Constructions of the Cikande Halal Industrial Zone Ikhsan Ahmad; Hamzah Turmudi; Asep Saeful Muhtadi; Zaenal Mukarom
Jurnal Iman dan Spiritualitas Vol. 6 No. 2 (2026): Jurnal Iman dan Spiritualitas
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jis.v6i2.52368

This study investigates how government media construct the Halal Industrial Estate of Cikande (KIHC) as a religious-economic space through the commodification of sacred values. Drawing on key concepts such as religious commodification, Bourdieu’s symbolic capital, and the global halal economy, this research employs a qualitative design using Critical Discourse Analysis integrated with symbolic economy theory. The dataset consists of official press releases, social media posts and promotional materials issued by the Banten Provincial Government between 2019 and 2024. The findings reveal three major mechanisms: the resignification of religious symbols into commercial branding tools, the conversion of religious symbolic capital into economic capital, and the production of futuristic narratives that position KIHC as a center of moral-economic authority. The main methodological challenge arises from the exclusive reliance on government-produced discourse, which limits the study’s ability to capture public reception or contestation. Practically, the study recommends the development of ethical standards for public communication to prevent the reduction of religion into mere commercial branding. This research contributes to the study of religion and media by elucidating how the state deploys religious values as symbolic commodities within Indonesia’s halal industrial development. This article extends theoretical discussions on symbolic economy within the halal industry and offers a conceptual framework for understanding the interplay between religion, state authority, and capitalism in media discourse.

Ijtihad Siyasi dalam Perspektif Interaksionisme Simbolik sebagai Akar Komunikasi Politik Persatuan Islam Hamzah Turmudi
Communicatus: Jurnal Ilmu komunikasi Vol. 4 No. 1. June (2020): Communicatus: Jurnal Ilmu Komunikasi
Publisher : Fakultas Dakwah dan Komunikasi UIN Sunan Gunung Djati Bandung Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/cjik.v4i1.8791

Islamic unity (Persatuan Islam) as an organization of Islamic society is seen as having its patterns and models of political communication that cannot be separated from the doctrine of understanding Islamic teachings with a vision of returning to the Qur'an and Sunnah. In some political momentum, Islamic Unity has the characteristics and mechanisms of political aspiration and participation as an effort to internalize fiqhiyyah puritanism. This refers to the nidzam jamiyyah (organizational rules) that have been agreed upon by the members of the Islamic Unity from the level of the Central Leadership, Regional Leaders, Regional Leaders, Branch Managers, and Jamaat Leaders. This article aims to explore the roots of political communication in the organization of Islamic Unity from the perspective of symbolic interactionism. The study was conducted using a qualitative approach through the study of phenomenology. Phenomenology is used to explore the tradition of the roots of political communication involving twelve members of the Bandung Islamic Association as the main informant. The results showed that the siyasi ijtihad was seen as the root of the political communication of Islamic Unity. Where ijtihad siyasi covers three main political communication strategies, namely idaratu da'wah as the Persian congregation's self-concept, idaratu quwwah as a Persis political communication framework and idaratu ummah as a Persis political communication society framework. The research implications show how ijtihad siyasi is interpreted as a fiqhiyyah reference in the framework of constructing the concept of proselytizing in the national field.Persatuan Islam sebagai sebuah organisasi masyarakat Islam dipandang memiliki pola dan model komunikasi politik tersendiri yang tidak bisa dilepaskan dari doktrin pemahaman ajaran Islam dengan visi kembali pada al-qurâ€™an dan Sunnah. Dalam beberapa momentum politik, Persatuan Islam memiliki karakteristik dan mekanisme aspirasi dan partisipasi politik sebagai upaya internalisasi puritanisme fiqhiyyah. Hal ini merujuk kepada nidzam jamiyyah (aturan organisasi) yang telah disepakati oleh jamaah Persatuan Islam dari level Pimpinan Pusat, Pimpinan Wilayah, Pimpinan Daerah, Pimpinan Cabang dan Pimpinan Jamaah. Artikel ini bertujuan untuk menggali akar komunikasi politik pada organisasi Persatuan Islam dalam perspektif interaksionisme simbolik. Penelitian dilakukan dengan menggunakan pendekatan kualitatif melalui studi fenomenologi. Fenomenologi digunakan untuk menggali tradisi akar komunikasi politik yang melibatkan dua belas jamaah Persatuan Islam Kota Bandung sebagai informan utama. Hasil penelitian menunjukkan bahwa ijtihad siyasi dipandang sebagai akar komunikasi politik Persatuan Islam. Dimana ijtihad siyasi meliputi tiga strategi komunikasi politik utama, yakni idaratu daâ€™wah sebagai konsep diri jamaah Persis, idaratu quwwah sebagai kerangka pikir komunikasi politik Persis dan idaratu ummah sebagai kerangka society komunikasi politik Persis. Implikasi penelitian menunjukkan bagaimana ijtihad siyasi dimaknai sebagai rujukan fiqhiyyah dalam kerangka membangun konsep dakwah Persis dalam medan kebangsaan.

Community Social Communication of Kuta Village in Maintaining Wisdom Values Hamzah Turmudi
Communicatus: Jurnal Ilmu komunikasi Vol. 7 No. 1. June (2023): Communicatus: Jurnal Ilmu Komunikasi
Publisher : Fakultas Dakwah dan Komunikasi UIN Sunan Gunung Djati Bandung Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/cjik.v7i1.25897

Kampung Kuta is a community that still survives, carrying out traditions that are the legacy of its ancestors, starting from belief systems, values, culture, livelihoods, and knowledge systems. This study aims to obtain an overview of the messages of local wisdom values and communication patterns of the Indigenous People of Kampung Kuta in maintaining local wisdom values, which have been a guide in their daily lives. This study uses a constructive paradigm, qualitative approach, and descriptive analysis method. Observation, interviews and documentation do data collection. The results of the study show that, first, the messages of the local wisdom of the Kuta village community are conveyed through various aspects of daily life; second, the communication patterns of the Kuta villagers are built persuasively, and they also try to find out how the communication can be received and carried out well by the internal community as well as guests or visitors from outside. Then residents and visitors must communicate according to the pattern that applies to the indigenous people of the village of Kuta. Socio-cultural messages will be more effective when delivered with a persuasive approach

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