Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal Religious: Jurnal Studi Agama-Agama dan Lintas Budaya Journal of Islamic Economics and Social Science (JIESS)
Rian Ubaidillah
Mercu Buana University
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Correlation Analysis of the Halal Certification Process and Perceptions of the Cost of Halal Certification with the Intentions of Food and Beverage SMEs Actors Sugeng Santoso; Selma Alfarisah; Ari Ana Fatmawati; Rian Ubaidillah
Religious: Jurnal Studi Agama-Agama dan Lintas Budaya Vol 5, No 2 (2021)
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (487.003 KB) | DOI: 10.15575/rjsalb.v5i2.11627

Abstract

As one of the countries with the largest Muslim population in the world (87.18%), Indonesia has the potential to become the center of the world's halal industry. Halal certification can increase the competitiveness of MSME products, especially related to product guarantees to provide comfort, security, safety, and certainty of the availability of halal products for the public in consuming and using the product. The purpose of this study is to analyze the problems and solutions for food and beverage SMEs (Ekraf) related to the Halal Certification Process and Perceptions of Halal Certification Costs with the Actor's Intention to obtain a halal certificate. The research method uses qualitative and quantitative approaches by using primary and secondary data. The qualitative approach was carried out through FGD, webinars and participant observation with key informants and supporting informants. The quantitative approach is carried out by distributing questionnaires to 100 business actors and then processing the Pearson Product Moment correlation data. The results of the study show (i) the halal certification process (by assisting) has a very strong correlation with the perpetrator's intention and is significant, (ii) the perception of the cost of halal certification (with the cost of halal certification that gets subsidized) has a strong correlation with the perpetrator's intention and is significant, ( iii) The Halal Certification Process has a strong correlation with the perpetrators' perceived Halal Certification Costs and is significant, (iv) The Halal certification process and the perceived cost of Halal certification with the perpetrator's intention are very strong and significant. The halal certification process and the perception of the cost of halal certification, both individually and jointly, are correlated with the intentions of food and beverage creative economy actors (MSMEs). In order to achieve this goal, the synergy between central and regional stakeholders and related parties is needed.
Analysis of Marketing Value Chain Development of Halal Food Products (Case Study of Kato Dehydrated Food Startup) Sugeng Santoso; Rian Ubaidillah; Puji Aprilia; Yustus Odena Haloho; Khairunnisa Kahfi; Afifah Ayati; Wiwik Widyaningsih
Journal of Islamic Economics and Social Science (JIESS) Vol 2, No 1 (2021)
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (773.416 KB) | DOI: 10.22441/jiess.2021.v2i1.004

Abstract

(The creative economy development policy, namely the development of economic activities based on individual creativity, skills, and talents to create individual creative and creative power that has economic value and affects the welfare of the Indonesian people. The creative economy, especially kato dehydrated food, displays creativity in the culinary field to offer food ingredients. both dried and ready-to-eat spices. The formulation of the problem is as follows: how is the development and innovation of the creative economy in the culinary field and what are the supporting and inhibiting factors in the development of the creative economy in the culinary field through the marketing mix (case study of Kato dehydrated food) ?. The results of this study are as follows: the existence of a creative economy based on drying dehydrated food kato food is sufficient to help the level of welfare and community needs. The marketing mix is the limitation of the creative economy development strategy carried out by Kato Dehydrated Foods, namely: products, prices, promotions and places / distribution channels. There are supporting factors, one of which is: The winner of the FSI who was awarded the ministry in 2020, and the other is also an inhibiting factor: Lack of public insight into the types of food ingredients that are dried in each dish.
Co-Authors Afifah Ayati Ari Ana Fatmawati Khairunnisa Kahfi Mochammad Imron Awalludin Puji Aprilia Selma Alfarisah Wiwik Widyaningsih Yustus Odena Haloho