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All Journal Jurnal DISPROTEK Jurnal SITECH : Sistem Informasi dan Teknologi bit-Tech Community Development Journal: Jurnal Pengabdian Masyarakat Indonesian Journal of Technology, Informatics and Science (IJTIS) Walisongo Journal of Information Technology Jurnal Dialektika Informatika (Detika) Muria Jurnal Layanan Masyarakat Biner : Jurnal Ilmiah Informatika dan Komputer Journal of Information System and Computer
Heru Saputro
Universitas Islam Nahdlatul Ulama Jepara
Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Mechanical Engineering Public Health Social Sciences Other

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Journal : jurnal disprotek

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PENERAPAN APLIKASI PENJUALAN ONLINE BERBASIS CUSTOMER RELATIONSHIP MANAGEMENT (CRM) PADA TOKO SUMBER MULYO DI KABUPATEN KUDUS Heru Saputro; Danang Mahendra
Jurnal DISPROTEK Vol 10, No 1 (2019)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (563.855 KB) | DOI: 10.34001/jdpt.v10i1.869

Abstract

Abstract The increasing business competition between buying and selling shops to get customers has caused building shops to compete to provide the best service for their customers. Consumer satisfaction is the key to building long-term relationships between customers and building stores. Sumber Mulyo Shop which is four in Ds. Piji Rt.1 Rw.2 Dawe Kudus is engaged in buying and selling building materials. The customer service system that is currently available at the Sumber Mulyo Shop is still utilizing for the process of buying and selling and service manually, namely when in the store to respond to customer complaints. Therefore, complaints are not confidential to building shops. The registration process is still done by recording documents, in recording documents causing the customer service takes longer if one day is needed. In making the registration data report member marketing will be difficult in managing store data so that in recording member transaction data there will be many errors. The method of applying the system used in this study is the method of System Development Life Cycle (SDLC), Unified Modeling Language (UML), and using a web-based programming language, PHP. This CRM service system makes it easy for customers to register members, provide input in the form of criticism and suggestions, and can provide convenience for Sumber Mulyo Shop owners for web-based data processing. In this study using this system needs analysis through a SWOT analysis. Keywords: Customer Relationship Management (CRM), Customers, SDLC (System Development Life Cycle), SWOT Analysis.
PENERAPAN CUSTOMER RELATIONSHIP MANAGEMENT DALAM MENINGKATKAN LOYALITAS PELANGGAN PADA PENJUALAN TAS TOKO VANIASHOP BERBASIS WEB heru saputro
Jurnal DISPROTEK Vol 12, No 1 (2021)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jdpt.v12i1.1920

Abstract

Kudus Regency is known as kretek city which is one of the regencies in Central Java province. Apart from being a city of clove, there are also religious tourism to culinary tourism as well as creative industries making bags that are sold in stores. Micro, small and medium enterprises (MSMEs) in Kudus have sprung up because of the potential that can bring benefits. Various kinds of information and technology are growing rapidly, especially for business activities, industry and others. Therefore, online marketing and direct communication are needed. Online marketing is used to support consumers and sellers in the process of buying and selling transactions, promotions, customer loyalty, and communication so that it can be established in realtime and not limited by time and distance, by utilizing an internet connection. With online marketing, customers do not have to come to the store and make payments on the spot, so it requires a process that requires a lot of time. The research objective is to build an online marketing system with Customer Relationship Management. The model used for the development of online marketing is a waterfall model whose scope starts from analysis to maintenance. So with online marketing with Customer Relationship Management, consumers are expected to easily use it.
Co-Authors Adjie Kukuh Wahyudi Agus Subhan Akbar Ahmat Wakit Aulya Shabrina Aisyane Danang Mahendra, Danang Decky Rochmanto Dinda Sahita Lestari Esti Wijayanti Joko Minardi Maulana Fauzil Adhim Misbakhus Surur Muhammad Alfianto Wisnu Prasetyo Muhammad Fais Nia Zuliyana Noor Azizah Sabila, Alzena Dona Syamsul Ma’arif Teguh Tamrin Wildani Eko Nugroho Wildani Eko Nugroho, Wildani Eko Yodi Wahyu Hardiyanto