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All Journal Diponegoro Journal of Accounting Jurnal Ilmiah Manajemen Kesatuan Asian Management and Business Review
Nalal Muna
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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PENGARUH INTELLECTUAL CAPITAL TERHADAP RETURN SAHAM MELALUI KINERJA KEUANGAN PADA PERUSAHAAN REAL ESTATE DAN PROPERTI YANG TERDAFTAR DI BURSA EFEK INDONESIA (BEI) TAHUN 2010-2012 Nalal Muna; Andri Prastiwi
Diponegoro Journal of Accounting Volume 3, Nomor 2, Tahun 2014
Publisher : Diponegoro Journal of Accounting

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (638.593 KB)

Abstract

This research has main object to determine the effect of intellectual capital on stock returns of financial performance as an intervening variable. This study uses a component of intellectual capital as independent variable, which consists of Human Capital Efficiency (HCE), Capital Employed Efficiency (CEE), and Structural Capital Efficiency (SCE). Whereas, the the stock return used in this study as dependent variable, while financial performance is used as an intervening variable is measured by return on equity (ROE) and Earning Per Share (EPS).Real estate and property companies listed on the Indonesian Stock Exchange (IDX) in the period between the years 2010-2012 is used as study samples. Data was collected using purposive sampling method. Based on these criteria then as many as 26 companies chosen as samples in this study. The analytical tool used was Partial Least Square (PLS).The results show that (1) the HCE and CEE positive effect on ROE and EPS, (2) SCE has no effect on ROE and EPS, (3) HCE and SCE has no effect on stock returns, (4) CEE negarif effect on stock returns, (5) ROE mediate the relationship HCE and CEE on stock returns, but the ROE is not able to mediate the relationship SCE on stock returns (6) EPS is not able to mediate the relationship HCE, CEE, and SCE on stock return .
Collaborative marketing innovation: How to energize social capital to enhance MSME’s performance? Muna, Nalal; Sukresna, I Made; Praswati, Aflit Nuryulia
Asian Management and Business Review Volume 4 Issue 2, 2024
Publisher : Master of Management, Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/AMBR.vol4.iss2.art3

Abstract

An entrepreneurial network is one of the most prominent strategic resources for business. Even though micro, small, and medium-sized enterprises (MSMEs) face several challenges arising from their liability of smallness, they can leverage the advantages of having strong network ties. This study aims to examine how social capital derived from entrepreneurial networks (both formal and informal) can encourage collaborative marketing innovation and speed-to-market to enhance marketing performance. A total of 161 MSME owners from various industries participated in a field survey that was conducted using self-administered questionnaires. Data is analyzed using Structural Equation Modelling with AMOS software. The Resource Advantage Theory of Competition (RAToC) emphasizes the dynamic nature of competition in provoking disequilibrium through collaboration with other organizations. The result shows that collaboration helps companies in integrating resources in the marketing innovation process such as obtaining input for product development and supporting product promotion. The study also indicates that collaborative marketing innovation has become the most salient variable that accelerates time-to-market and enhances MSME performance.
The Effect of Instagram Information Quality on Consumer Purchase Intentions for Delivery Services Murti, Aji Kresno; Muna, Nalal; Novalda, Dandy Fitra
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 3 (2025): JIMKES Edisi Mei 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i3.3238

Abstract

This study examines the strategic role of Instagram in influencing consumer purchase intentions for international shipping services in Jakarta. The primary focus is on the quality of information conveyed through Instagram content and its impact on consumer buying interest. With the growing use of social media as a source of information and reference, this research aims to provide practical insights for international shipping service providers to optimize their content strategies. A quantitative approach was used by distributing a closed-ended questionnaire via Google Forms to 452 respondents in the Jakarta area. This method was chosen to ensure efficient distribution and ease of participation. The analysis results show that the quality of information delivered through Instagram including accuracy, relevance, and clarity of content significantly influences consumer purchase intentions. These findings highlight the importance of managing informative, engaging, and trustworthy content in digital marketing strategies, particularly on Instagram.
Co-Authors Aflit Nuryulia Praswati Andri Prastiwi I Made Sukresna Murti, Aji Kresno Novalda, Dandy Fitra