Sri Indratmi Yudiarti
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KARTUN KARIKATUR MEDIA KOMUNIKASI SOSIAL DALAM MEDIA CETAK Sri Indratmi Yudiarti
Gelar : Jurnal Seni Budaya Vol 10, No 1 (2012)
Publisher : Institut Seni Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1950.351 KB) | DOI: 10.33153/glr.v10i1.1379

Abstract

Caricature Cartoon, a whole word that can be realized in the picture. Pictures like this are usually found in the print media, newspapers, magazines and books. Some of the readers sometimes only a cursory look, if by chance they are definitely worth high humor laugh. And became interested to look at the message conveyed by the cartoon. In plain cartoon caricature does further highlight the value of humor, even if the message is a sad event. All sorts of events in the life of society; economics, politics and culture that is sad and happy is an object of interest to the caricaturist. Creative and emotional sensitivity is a challenge for the caricaturist, as they should be able to create an image of humor without any individuals, groups or institutions that offended and angry. Caricatures cartoon have always painted face figure distorted by the message object. So the face looks funny, still included the character or characteristics belong to the relevant figures. Through the approach of Communication Science, Psychology and Sociology gained Caricature Cartoon explanation that contributes role as media of social communication. Observations were made at random to caricature cartoons published in Jawa Pos Suara Merdeka and Kompas newspaper,. Thirdly the paper gives special place caricature cartoon images on the page that contains the public opinion. On these pages loaded freelance writing (essay), letters to the editor, opinion editor of the paper for a particular event. Conclusion of this observation is the existence of a caricature cartoon, that he was able to become the media of social communication, as an interpersonal communication media, broadcast media, and media storage. Cartoon caricatures are able to make the reader receives messages of social communication wise and high-minded, laughing even laugh at himself. Key words :  Cartoon caricature, media, social communications
IKLAN TELEVISI SEBUAH PRODUK KARYA SENI DALAM KOMUNIKASI MASSA Sri Indratmi Yudiarti
Gelar : Jurnal Seni Budaya Vol 7, No 1 (2009)
Publisher : Institut Seni Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5294.481 KB) | DOI: 10.33153/glr.v7i1.1267

Abstract

Iklan di media televisi merupakan pesan komunikasi yang bertujuan untuk memperkenalkan produk barang atau jasa. Tujuan selanjutnya adalah memotivasi dan mempersuasi para pemirsa atau audience untuk mencari, membeli dan menjadi pelanggan tetap. Selanjutnya dari fihak media televisi sendiri menggunakan iklan sebagai sumber income untuk kelangsungan hidup perusahaan media. Iklan televisi dapat dibedakan sebagai iklan bisnis, iklan layanan masyarakat dan iklan yang sifatnya gabungan antara bisnis dan layanan masyarakat. Sebagai bagian dari komunikasi massa media televisi mempunyai ciri khas cepat, selintas dan umum, hal inilah yang dimanfaatkan secara maksimal oleh para pemasang iklan. Karya iklan dikreasi oleh team kreatif biro iklan. Gagasan iklan mungkin datang dari produsen produk, team kreatiflah yang menerjemahkan ide tersebut ke dalam bahasa audio visual. Cara kerja team kreatif ini seperti para seniman menciptakan karya, mengembarakan imaginasi, menggali informasi serta mempelajari karakter unsur-unsur sosial budaya masyarakat. Hasil karya mereka yang berbentuk iklan merupakan salah satu bentuk seni visual, yaitu suatu karya seni yang khusus untuk dilihat mata. Kata kunci: Iklan, Karya seni, Komunikasi massa.Keyword :Iklan, Karya Seni, Komunikasi Massa
WAYANG MBELING KREATIVITAS DALANG SEBAGAI KOMUNIKATOR SOSIAL Sri Indratmi Yudiarti
Gelar : Jurnal Seni Budaya Vol 8, No 1 (2010)
Publisher : Institut Seni Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (4864.847 KB) | DOI: 10.33153/glr.v8i1.1317

Abstract

Social phenomena and affairs happened in the society evidently have an influence on work of art creation. Wayang Mbeling (Wayang against an established convention) is one of real examples. As a work of art, this work of art is thought to violate “pakem” (the rule) that has been the pattern for years. The violation is also committed when the puppeteer adapts the present social affair to the sphere of wayang life. The names of wayang figures and their characteristics are the same as those in “pakem”, taken from Mahabarata and Ramayana epics. The intelligent puppeteer uses his creative imagination and makes use of his inspiration in writing it. The violation of “pakem” is interesting enough to study as the object of this research. The texts of wayang mbeling stories  are studied using communication sociology approach in the form of mass communication endorsed with theories of sociology, Philosophy of art, and Cultural History. The result of this study shows that wayang mbeling can be utilized as  media for introducing wayang and finding an outlet for social criticism. On the other hand, wayang mbeling can be made use by the puppeteer as a means of actualizing himself as an artist. The puppetter can show that he is not only good at speaking but at writing as well. The puppeteer still has a chance of giving an entertainment to the reader because he writes the story in an informal style. The puppeteer can act as a social communicator because through his work of art he is able to convey his mission, express cultural values, and make constructive social criticism.  Key words : puppet, wayang mbeling, creativity, social communicator.