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Rahanita Rahanita
Universitas Muhammadiyah Malang
Economics, Econometrics & Finance Social Sciences

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ANALISIS PERBEDAAN HARGA JUAL PAKAIAN WANITA ANTARA PASAR TRADISIONAL DAN PASAR MODERN DI KOTA MOJOKERTO Rahanita Rahanita; Muhammad Sri Wahyudi
Jurnal Ilmu Ekonomi JIE Vol. 2 No. 3 (2018): Jurnal Ilmu Ekonomi
Publisher : Program Studi Ekonomi Pembangunan

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Abstract

This research aims to determine the differences in selling prices and the factors that influence the price of women's clothing line between traditional markets and modern markets. This research is a qualitative research. The samples are determined based on nonprobability sampling method of 15 women's clothing merchants in Benteng Pancasila Market and 15 garment traders in Sunrise Mall. The analytical technique used is independent sample t-test by using computer program SPSS version 21. The results of this study indicate that the price of women's clothing in the Benteng Pancasila Market is lower than in  Sunrise Mall.Keywords: Traders of Women Clothing, Sample T-Test and Selling Price.
Co-Authors Muhammad Sri Wahyudi Suliswanto