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PENDAMPINGAN USAHA GIPANG SINGKONG DALAM MENINGKATKAN PEMASARAN DI ERA PANDEMI COVID-19 Ratu Sifa Ni’mah; Intan Permatasari; Nurul Hikmah; Puput Lestari; Ajeng Afifah Muhartini
Jurnal Abdimas Bina Bangsa Vol. 2 No. 2 (2021): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

The purpose of the Student Work Lecture Community Service Program is to increase the village potential and marketing of Gipang Dangdeur (cassava) in Kramatlaban village. The making of gipang is the object of this dedication. By using SWOT analysis, several problems were found as a result of internal weaknesses and external threats. The method of implementing this service is by using the Participation Action Research (PAR) method where the implementation is carried out through a participatory approach method, the implemented into an action, survey through observation, interviews, and analysis of village problems and potentials. Limited production, traditional manufacturing process and competition from Gipang produced by other regions. With this activity, the MSME group has product labels and marketing strategies using social media such as Instagram, Shopee, Facebook, WhatsApp which are carried out through digital technology. Directly through digital technology, it is able to increase and develop the selling value of cassava gipang craftsmen so that products can increase during the Covid-19 period. Several suggestions and proposals were generated, eith the hope that after implementation they would increase the marketing and selling value of the Gipang products, thereby increasing the welfare of the makers in particular and the people of the entire Kramatlaban village in general

PENDAMPINGAN USAHA GIPANG SINGKONG DALAM MENINGKATKAN PEMASARAN DI ERA PANDEMI COVID-19 Ratu Sifa Ni’mah; Intan Permatasari; Nurul Hikmah; Puput Lestari; Ajeng Afifah Muhartini
Indonesian Collaboration Journal of Community Services Vol. 1 No. 4 (2021): Indonesian Collaboration Journal of Community Services
Publisher : Yayasan Education and Social Center

The purpose of the Student Work Lecture Community Service Program is to increase the village potential and marketing of Gipang Dangdeur (cassava) in Kramatlaban village. The making of gipang is the object of this dedication. By using SWOT analysis, several problems were found as a result of internal weaknesses and external threats. The method of implementing this service is by using the Participation Action Research (PAR) method where the implementation is carried out through a participatory approach method, the implemented into an action, survey through observation, interviews, and analysis of village problems and potentials. Limited production, traditional manufacturing process and competition from Gipang produced by other regions. With this activity, the MSME group has product labels and marketing strategies using social media such as Instagram, Shopee, Facebook, WhatsApp which are carried out through digital technology. Directly through digital technology, it is able to increase and develop the selling value of cassava gipang craftsmen so that products can increase during the Covid-19 period. Several suggestions and proposals were generated, eith the hope that after implementation they would increase the marketing and selling value of the Gipang products, thereby increasing the welfare of the makers in particular and the people of the entire Kramatlaban village in general

ANALISIS PENERAPAN MATEMATIKA PADA ILMU EKONOMI FUNGSI PAJAK DAN SUBSIDI TERHADAP KESEIMBANGAN PASAR Ahmad Jamiluddin Fikri; Ajeng Afifah Muhartini; Oman Sahroni; Septi Dwi Rahmawati; Tanti Febrianti; Isnaini Mahuda
Jurnal Bayesian : Jurnal Ilmiah Statistika dan Ekonometrika Vol. 1 No. 2 (2021): Jurnal Bayesian : Jurnal Ilmiah Statistika dan Ekonometrika
Publisher : LPPM Universitas Bina Bangsa

Mathematics is an analytical tool used for problem solving, which is commonly found in business economics. The more time develops, the problem of the economic complex is getting more complex so that it is possible to switch the level of difficulty solving economic problems into solving mathematical problems. Taxes and subsidies are a part of the economy that affects market balance. With taxes, the balance position will change because producers offer higher selling prices. As a result, the market balance formed becomes higher than the balance price before there is tax and the amount of balance will be less. The imposition of taxes and subsidies is very influential for the balance of the market. This study aims to find out the relationship of taxes and subsidies to market balance. The methods used in this research are literature and exploratory studies. The results of research that has been done can be concluded that the influence of both on market balance is opposite or opposite. This can be seen if the factor that is considered fixed changes, then the bid function will change places or shift

ANALISIS CLUSTER UNTUK MENGELOMPOKKAN PENGGUNAAN KARTU PERDANA SELULER DI UNIVERSITAS BINA BANGSA : Survei Mahasiswa Jurusan Pendidikan Matematika Ajeng Afifah Muhartini; Tanti Febriati; Sri Sukmawati
Jurnal Bayesian : Jurnal Ilmiah Statistika dan Ekonometrika Vol. 2 No. 1 (2022): Jurnal Bayesian : Jurnal Ilmiah Statistika dan Ekonometrika
Publisher : LPPM Universitas Bina Bangsa

The development of technology and communication has led to increasing competition, especially in the field of marketing, one of which is in the cellular phone cards business. There are several companies that innovate in issuing cellular card products with their respective advantages to attract consumers' interest, be it the phone cards, postpaid cards or internet quota cards. In marketing segmentation, the decision to purchase starter packs by customers or buyers based on the benefits or benefits obtained is certainly different. The purpose of this study was to classify the types of starter packs used by students of the Mathematics Education Department at Bina Bangsa University based on their marketing. This research is a quantitative research with survey method with Cluster Analysis. Cluster analysis used is the Hierarchy Method using agglomerative grouping procedures. The results obtained in the calculation of the euclidean distance between Telkomsel Cards and Axis Cards is 542.76 while the euclidean distance between Telkomsel Cards and XL Cards is 486.34, for the euclidean distance between Telkomsel Cards and Three Cards is 671.31 while the euclidean distance between Telkomsel Cards and Indosat Cards is 809.13. The conclusion is that there are 2 clusters where the grouping of starter packs into 2 clusters has the composition or number of groups of each cluster. The minimum is cluster 1 which consists of only 1 starter card and the most is cluster 2 which consists of 5 starter cards

PERBANDINGAN PERHITUNGAN PREMI ASURANSI JIWA BERJANGKA, SEUMUR HIDUP, DAN DWIGUNA PADA KASUS LAKI-LAKI DAN PEREMPUAN Ahmad Jamiluddin Fikri; Ajeng Afifah Muhartini; Oman Sharoni; Tanti Febrianti; Isnaini Mahuda
Jurnal Bayesian : Jurnal Ilmiah Statistika dan Ekonometrika Vol. 2 No. 1 (2022): Jurnal Bayesian : Jurnal Ilmiah Statistika dan Ekonometrika
Publisher : LPPM Universitas Bina Bangsa

Life insurance is insurance that handles the risks that occur in human life. Insurance company as a handler where the insurance company will pay a certain amount of money in case of death risk to the insurance policyholder. There are two types of premiums, namely net premiums and gross premiums. The premium to be calculated is a single premium. Premium payments on life insurance in the same time, lifetime and bi-use in this study are payments made at once or can be called a single premium. Based on the example of the case of prebandan term life insurance premiums, life insurance for life and bipurpose life insurance between men and women. The value of a single premium of life insurance as long as life has a lower pemi niai and the single lai pemi of bipurpose life insurance has a higher pemi value

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