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All Journal JOURNAL OF APPLIED MANAGERIAL ACCOUNTING JBIMA (Jurnal Bisnis dan Manajemen)
Cici Widowati
Fakultas Ekonomika dan Bisnis, Universitas Peradaban
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Pengaruh Atribut Produk Terhadap Keputusan Pembelian Sabun Pencuci Piring Mamalime di Bumiayu Lufti Fitriani; Cici Widowati
JBIMA (Jurnal Bisnis dan Manajemen) Vol 4 No 2 (2016): JBIMA (Jurnal Bisnis dan Manajemen)
Publisher : Universitas Peradaban

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Abstract

This study is a survey research which conducted on the consumer of Mamalime product in Bumiayu. This study investigates the influence of product attributes, which consisted of packaging, price perception, brand, product quality, and label, to the purchasing decision of Mamalime product consumer in Bumiayu. The population of this study are all of Mamalime product consumer in Bumiayu, and the total sample is 100 respondents which chosen by using non-probability sampling method (convenience sampling). Data that used in this study are consisted of primary data that are taken from questionnaire, and secondary data that are obtained from literatures. The result of this study shows that (1) packaging doesn’t significantly influence to the purchasing decision of Mamalime product consumer in Bumiayu, (2) price perception significantly influences to the purchasing of Mamalime product consumer in Bumiayu, (3) brand significantly influences to the purchasing decision of Mamalime product consumer in Bumiayu, (4) product quality significantly influences to the purchasing decision of Mamalime product consumer in Bumiayu, and (5) label doesn’t significantly influence to the purchasing decision of Mamalime product consumer in Bumiayu.
DETERMINAN RISIKO BANK DI INDONESIA Cici Widowati; Najiba Dara Ninggar; Raden Arief Wibowo
JOURNAL OF APPLIED MANAGERIAL ACCOUNTING Vol 5 No 1 (2021): JOURNAL OF APPLIED MANAGERIAL ACCOUNTING
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jama.v5i1.2848

Abstract

This study investigates the relationship between deposits growth (DG), bank capital (TIER1), credits growth (CG), loan loss provision to asset (LLPA), net interest margin (NIM), and bank risk which proxied by SDROA, SDROE, and ZSCORE. The analysis in this paper uses 11 samples of listed banks in Indonesia Stock Exchange (IDX), which are carried out at the annual level from 2006 to 2018. The results indicate that the influence of bank capital (TIER1), credits growth (CG), and loan loss provision to asset (LLPA), are always persistent and significant. According to the results of this paper, the influence of deposits growth (DG), bank capital (TIER1), and credits growth (CG), on bank risk, tends to be negative since the bank risk proxy is SDROA or SDROE, while the influence of loan loss provision to asset (LLPA) and net interest margin (NIM), on bank risk, tends to be positive since the bank risk proxy is ZSCORE. However, the result of this study also shows that bank risk proxies do react differently to the determinants of bank risk.
Co-Authors Lufti Fitriani Najiba Dara Ninggar Raden Arief Wibowo