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All Journal Jurnal Ekonomi, Manajemen Akuntansi dan Perpajakan (Jemap) Journal of Management and Business Environment (JMBE)
Bayu Prestianto
Program Studi Manajemen Fakultas Ekonomi Dan Bisnis Universitas Katolik Soegijapranata
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences Other

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Analisis Tingkat Literasi Digital Dan Penerapan E-Commerce Pada Usaha Mikro Kecil Dan Menengah Di Kota Semarang Yohanes Wisnu Djati Sasmito; Bayu Prestianto
JEMAP Vol 4, No 1: April 2021
Publisher : Universitas Katolik Soegijapranata, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24167/jemap.v4i1.3148

Abstract

Penelitian ini bertujuan untuk mengetahui tingkat literasi digital dan penerapan e-commerce pelaku Usaha Mikro Kecil dan Menengah (UMKM) di Kota Semarang. Pendekatan untuk menilai tingkat literasi didasarkan sembilan elemen literasi digital yang dikemukkan oleh Steve Wheeler (2012) dalam tulisannya yang berjudul Digital Literacies For Engagement In Emerging Online Cultures, yaitu social networking, transliteracy, maintaining privacy, managing identity, creating content, organising and sharing content, reusing/repurposing content, filtering and selecting content, serta self broadcasting. Pengumpulan data dilakukan dengan metode survey dengan melakukan wawancara dan penyebaran kuesioner kepada pelaku UMKM di kota Semarang. Hasil pengumpulan data diperoleh 29 reponden yang valid. Hasil analysis menunjukkan rata-rata skor secara agregat tingkat literasi digital dari pengusaha Mikro dan Kecil (UMK) sebesar 79,81%. Hasil ini belum bisa memberikan judgement tentang tinggi atau rendahnya score tersebut, tetapi melihat fenomena tentang pemahaman terhadap teknologi ini, maka rata-rata skor ini telah cukup bagi usaha mikro untuk memulai mengadopsi dan mengadaptasi bisnis secara online. Kemampuan yang paling menonjol dari responden berkaitan dengan 9 komponen- literasi digital adalah pada pemahaman dan penggunaan media sosial. Hal ini lebih disebabkan oleh kesederhanaan dalam mengoperasikan aplikasi-aplikasi media social.  Sedangkan yang berkaitan dengan pengembangan konten dan managing digital identity masih relatif kurang. Hal ini dikarenakan pengembangan konten tidak hanya terkait dengan penguasaan opersional teknologi semata tetapi juga daya imaginasi dan kreativitas personalnya menjadi bagian yang sangat penting. Dari 29 usaha mikro yang terjaring sebagai responden, seluruhnya telah menggunakan media sosial sebagai bagian dari pengelolaan bisnisnya, sedangkan pemanfaatan world wide web masih dirasa perlu ditingkatkan, terbukti hanya 4 dari 29 responden yang telah memiliki world wide web (website).
Perencanaan Pengendalian Kualitas Produk Pakaian Bayi dengan Metode Six Sigma Pada CV. AGP Albertus Reynaldo Kurniawan; Bayu Prestianto
JEMAP Vol 3, No 1: April 2020
Publisher : Universitas Katolik Soegijapranata, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (898.36 KB) | DOI: 10.24167/jemap.v3i1.2632

Abstract

Quality control becomes an important key for companies in suppressing the number of defective produced products. Six Sigma is a quality control method that aims to minimize defective products to the lowest point or achieve operational performance with a sigma value of 6 with only yielding 3.4 defective products of 1 million product. Stages of Six Sigma method starts from the DMAIC (Define, Measure, Analyze, Improve and Control) stages that help the company in improving quality and continuous improvement. Based on the results of research on baby clothes products, data in March 2018 the percentage of defective products produced reached 1.4% exceeding 1% tolerance limit, with a Sigma value of 4.14 meaning a possible defect product of 4033.39 opportunities per million products. In the pareto diagram there were 5 types of CTQ (Critical to Quality) such as oblique obras, blobor screen printing, there is a fabric / head cloth code on the final product, hollow fabric / thin fabric fiber, and dirty cloth. The factors caused quality problems such as Manpower, Materials, Environtment, and Machine. Suggestion for consideration of company improvement was continuous improvement on every existing quality problem like in Manpower factor namely improving comprehension, awareness of employees in producing quality product and improve employee's accuracy, Strength Quality Control and give break time. Materials by making the method of cutting the fabric head, the Machine by scheduling machine maintenance and the provision of needle containers at each employees desk sewing and better environtment by installing exhaust fan and renovating the production room.
Designing Green Manufacturing with OECD Method on a Micro Business Oox Guitarmaker Ambarawa Bobbie Ardiansyah Jatmiko; Bayu Prestianto
Journal of Management and Business Environment (JMBE) Vol 3, No 2: January 2022
Publisher : Soegijapranata Catholic University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24167/jmbe.v3i2.4112

Abstract

This study aims to know level and design of green manufacturing application on Oox Guitarmaker Ambarawa. The level of green manufacturing can be measured using one of the theories from The OECD titled Sustainable Manufacturing Toolkit. Three levels of green manufacturing comprises Beginner, Intermediate, and Advance. The research on design uses the theory of green manufacturing proposed by Arindam (2011) comprising of green energy, green products, and green processes. The research found that the level of green manufacturing of Oox Guitarmaker Ambarawa is an intermediate with 11 of 18 indicators that are green This research also provides results in the form of suggestions to Oox Guitarmaker Ambarawa so that they can make improvements to the indicators that are not yet green.
Co-Authors Albertus Reynaldo Kurniawan Bobbie Ardiansyah Jatmiko Y. Wisnu Djati Sasmito