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All Journal Mediasi: Journal of International Relations
Ganang Adikarya Muhammad, Dini Septyana muhammad
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CHINA’S MARKETING STRATEGY IN THE TRADE WAR ERA: CASE STUDY - EXPANSION OF XIAOMI INC. TO INDONESIA Ganang Adikarya Muhammad, Dini Septyana muhammad
: 2621-0924
Publisher : Mediasi: Journal of International Relation

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Abstract

AbstractThis study discuss how China's and Xiaomi's strategy to achieve its interests in a trade war. This study analyzes how effective China's strategies to exploite the opportunity for ACFTA in Indonesia use the library method based on existing data it includes the concepts of economic liberalization and MNCs. To tackle the trade war, maximum attention and strategy are needed. Therefore, the Chinese government made an economic cooperation agreement on the ASEAN-China Free Trade Area (ACFTA) with the countries in the ASEAN region. With certain strategies carried out by the Chinese government and Xiaomi, China can win a trade war with the United States and become the highest economy in the world.Keywords: Trade war, China, Xiaomi, ACFTA, Foreign direct investment
CHINA’S MARKETING STRATEGY IN THE TRADE WAR ERA: CASE STUDY - EXPANSION OF XIAOMI INC. TO INDONESIA Ganang Adikarya Muhammad, Dini Septyana muhammad
Mediasi: Journal of International Relations Vol. 2 No. 1 (2019): Mediasi Journal of International Relations
Publisher : UNIDA GONTOR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21111/mediasi.v2i1.3193

Abstract

AbstractThis study discuss how China's and Xiaomi's strategy to achieve its interests in a trade war. This study analyzes how effective China's strategies to exploite the opportunity for ACFTA in Indonesia use the library method based on existing data it includes the concepts of economic liberalization and MNCs. To tackle the trade war, maximum attention and strategy are needed. Therefore, the Chinese government made an economic cooperation agreement on the ASEAN-China Free Trade Area (ACFTA) with the countries in the ASEAN region. With certain strategies carried out by the Chinese government and Xiaomi, China can win a trade war with the United States and become the highest economy in the world.Keywords: Trade war, China, Xiaomi, ACFTA, Foreign direct investment
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