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All Journal International Journal of Engagement and Empowerment (IJE2) Jurnal Pengabdian Kepada Masyarakat Jurnal Ilmu Komputer (JIK)
Imam Hidayat
Pamulang University, Indonesia
Arts Humanities Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Nursing Public Health Social Sciences Veterinary Other

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Media Sosial Untuk Usaha Mandiri Pada Masa Pandemik Di Yayasan Baitul Karim Eko Suharyanto; Chrisantus Tristianto; Imam Hidayat; Yunus Yunus
PaKMas: Jurnal Pengabdian Kepada Masyarakat Vol 1 No 2 (2021): November 2021
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (132.017 KB) | DOI: 10.54259/pakmas.v1i2.103

Abstract

Today's technological advances can take advantage of the internet and their mobile devices to develop online businesses so that they can drive a wider market. The implementation of this PKM is carried out, with 1) The purpose of training for the Baitul Karim Foundation community. 2) Train the Baitul Karim Foundation community to use this social media by selling online. One of the platforms is the Tokopedia seller, one of the features found in the Tokopedia company that functions as a supporter of business actors to facilitate product marketing throughout the archipelago. As for how to register our account on Tokopedia, Tokopedia has advantages in the components of reviews and complaints (UK), certification and security (SK), product prices (HP), product descriptions (DP), and transportation (TR). This gives enthusiasm to provide workshops to several sellers or sellers by selling online through social media and several platforms such as Facebook, Instagram at the Baitul Karim Foundation.
UTILIZATION OF SOCIAL MEDIA FOR MARKETING AND PROMOTION USING FACEBOOK IN THE COMMUNITY PARUNG SERAB CILEDUG Emi Sita Eriana; Imam Hidayat; Fazar Azmal; Reza Rizki Romadhon; Vibra Ikhwan Ramadhan; Wawan Ivpani
International Journal of Engagement and Empowerment Vol. 1 No. 1 (2021): International Journal of Engagement and Empowerment
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije2.v1i1.2

Abstract

The development of Social Media is now very rapid where initially social media is only used as a means of communicating and pulikasi; now it becomes a media that has a broader benefit that makes social media as a means of marketing and promotion, along with the increasing internet users in the world, especially in Indonesia, currently the population of Indonesia becomes the 3rd largest Facebook user worldwide. Therefore Facebook social media becomes one of the marketing and promotional facilities that have excellent prospects today. By utilizing one of the marketplace features that exist on social media, Facebook parung Serab community can do business with minimal capital, unlimited time and reachability that not only reaches the local scale but also reaches the global scale, So this is what concerns us the implementing team to motivate the people of Parung Serab to use Social Media Facebook as a marketing and promotional media, namely by teaching the practical use of social media Facebook, marketing strategies on social media Facebook to how to apply
PEMANFAATAN SOSIAL MEDIA UNTUK PEMASARAN DAN PROMOSI MENGGUNAKAN FACEBOOK DI MASYARAKAT PARUNG SERAB RT03/01 – KEC. CILEDUG Emi Sita Eriana; Imam Hidayat; Reza Rizki Romadhon
Jurnal Ilmu Komputer Vol 4 No 1 (2021): Jurnal Ilmu Komputer (JIK)
Publisher : LPPM-STMIK Pranata Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Perkembangan Sosial Media saat ini sudah sangat pesat dimana awalnya sosial media hanya digunakan sebagai media berkomunikasi dan pulikasi, sekarang justru menjadi media yang memiliki manfaat yang lebih luas yaitu menjadikan sosial media sebagai sarana pemasaran dan promosi, seiring dengan meningkatnya pengguna internet didunia terutama di indonesia, saat ini penduduk indonesia menjadi pengguna Facebook terbesar ke 3 di seluruh dunia maka dari itu sosial media Facebook menjadi salah satu sarana pemasaran dan promosi yang memiliki prospek yang sangat baik saat ini. Dengan memanfaatkan salah satu fitur marketplace yang ada di sosial media Facebook masyarakat Parung Serab dapat berbisnis dengan modal yang minim, waktu yang tak terbatas dan daya jangkau yang tidak hanya menjangkau skala lokal tetapi juga menjangkau skala global, Sehingga hal ini lah yang menjadi perhatian kami tim pelaksana untuk memotivasi masyarakat Parung Serab untuk menggunakan Sosial Media Facebook sebagai media pemasaran dan promosi, yaitu dengan mengajarkan penggunaan praktis sosial media facebook, strategi pemasaran di sosial media facebook hingga bagaimana cara penerapannya
Co-Authors Chrisantus Tristianto Eko Suharyanto Emi Sita Eriana Emi Sita Eriana Fazar Azmal Reza Rizki Romadhon Reza Rizki Romadhon Vibra Ikhwan Ramadhan Wawan Ivpani Yunus Yunus