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Peranan Strategi Pemasaran Produk Fulnadi Dalam Upaya Meningkatkan Penjualan pada Asuransi Takaful Keluarga Palembang Sakinah Sakinah; Nur Aslami
VISA: Journal of Vision and Ideas Vol 1 No 1 (2021): VISA: Journal of Vision and Ideas
Publisher : LPPM IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (331.604 KB) | DOI: 10.47467/visa.v1i1.783

Abstract

The focal point of exploration analyzed in this last attempt is the work of the day-to-day goods promotion system with the aim of establishing a Palembang family takapul protection agreement. In this review the author uses subjective exploration, which describes the information obtained from the field related to the examination problem above. Observing the things above, this review uses a subjective expressive technique which is expected to describe or describe circumstances or oddities such as during exam hours, more precisely introducing information about the full blown goods promotion methodology by PT Asuransi Takaful. Palembang Branch Family. The method of gathering information in this review utilizes perceptions, encounters and documentation. This exploration concludes that the showcasing all out item technique by PT Asuransi Takaful Keluarga Palembang Branch uses two procedures, namely: First, the methodology which is a system for its implementation in the actual organization, as far as working on the nature of HR for advertisers to become proficient advertisers by leading exams, inspiration, and territorial assessments. Second, procedures outside the province. Second, the outside methodology in its application is completed by advertisers when selling goods, such as how to manage future clients, introduction of goods, great correspondence and exchange. The execution of this system in the field is extraordinary, as evidenced by the increasing number of regular clients by PT Asuransi Takaful Keluarga Palembang Branch.
Target Sasaran Bisnis Asuransi Sri Putri Wahyundari; Nur Aslami
VISA: Journal of Vision and Ideas Vol 1 No 1 (2021): VISA: Journal of Vision and Ideas
Publisher : LPPM IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (291.656 KB) | DOI: 10.47467/visa.v1i1.791

Abstract

The necessities of each individual are unique and can change whenever. This is difficult for each organization. Division and focusing on the planned objective market is the right advance that should be taken by the organization to fulfill shoppers in addressing their requirements amidst progressively savage contest. The motivation behind this review is to decide the division and target market of insurance agencies. In completing a business, each organization should define business objectives as execution focuses to be accomplished just as to quantify the achievement or disappointment of the work program that has been set. Business objectives are a method for supporting the organization's drawn out objectives towards upper hand. business destinations between capacities should be commonly strong and reliable. Business objectives are likewise an inspiration. That implies it propels workers and supervisors concerning what they need to accomplish and do. Not just that, business objectives are a material for execution assessment just as control inside the organization.
Peranan Strategi Pemasaran Dalam Upaya Meningkatkan Penjualan Jasa Asuransi pada PT Asuransi Umum Bumiputera Muda 1967 Medan Sakinah Sakinah; Nur Aslami
VISA: Journal of Vision and Ideas Vol 1 No 1 (2021): VISA: Journal of Vision and Ideas
Publisher : LPPM IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (408.355 KB) | DOI: 10.47467/visa.v1i1.792

Abstract

This review is expected to be ableto dissect the procedure of promotion work through the combination of 7Ps implemented by PT. General Insurance Bumiputera Muda 1967 Medan is now ready to compete in the field, this exam uses a fascinating exploration technique. This inspection was led by an organization engaged in the protection sector, namely PT. Bumiputera Muda General Insurance 1967 Medan. The methods of collecting information from this examination are (perception), documentation and meetings. Information obtained from the consequences of essential information and optional information. The information checking strategy used is an enlightening investigation that clarifies the actual conditions that occur substantially and significantly and explains exploratory information. The side effect of this expressive review is that the agreement is shaky and will often diminish with each passing year at PT. Bumiputera Muda 1967 General Insurance Medan was caused by the absence of the largest 7P advertising mix job vacancy applied by PT. Bumiputera Muda General Insurance 1967 Medan. The job of assisting the promotion procedure through the 7P advertising blend carried out by PT. Bumiputera Muda 1967 General Insurance Medan from the part (goods) offered to be competitive in search and very good, in terms of value it can compete in search, part of the circulation channel (place) is still not ideal and there are still weaknesses, part of progress (forward) ) is still not ideal and still uses the old strategy, the individual point of view is very large, the cycle perspective is sufficient, the point of view of tangible evidence is still poor in times of serious market competition.