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All Journal MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Bina Ekonomi: Majalah Ilmiah Fakultas Ekonomi Universitas Katolik Parahyangan
Trihadi Pudiawan Erhan
Universitas Multimedia Nusantara
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science

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Kepemilikan Modal Asing dalam Perannya sebagai Pendorong Kemampuan Teknologi Perusahaan Indonesia: Studi Empiris Industri Kimia dan Farmasi Indonesia Trihadi Pudiawan Erhan
Bina Ekonomi Vol. 20 No. 2 (2016)
Publisher : Center for Economic Studies Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2621.683 KB) | DOI: 10.26593/be.v20i2.2309.195-212

Abstract

Penelitian ini menyelidiki mengenai pengaruh dari kepemilikan modal asing terhadap peningkatan kemampuan teknologi dari perusahaan pada industri kimia dan farmasi di Indonesia. Data yang digunakan pada penelitian ini adalah sensus ekonomi tahun 2006, untuk perusahaan sedang dan besar berdasarkan definisi perusahaan yang digunakan oleh Badan Pusat Statistik (BPS) Republik Indonesia. Nilai total factor productivity (TFP) perusahaan digunakan sebagai variabel proxy dari kemampuan teknologi. Ditemukan bahwa penanaman modal asing memiliki kontribusi positif dalam meningkatkan kemampuan teknologi perusahaan sedang dan besar pada industri kimia dan farmasi di Indonesia. Kata kunci: penanaman modal asing, perubahan teknologi, industrialisasi, analisis mikroekonomi.
Investigating the Impact of Event Experience on Satisfaction and Behavioural Intention of Music Event Audiences Trihadi Pudiawan Erhan; Cendera Rizky Anugrah Bangun
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 18 Nomor 1 Tahun 2024
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2024.v18.i01.p05

Abstract

Many music events, be it concerts or festivals, are being held worldwide, and Indonesia is one of them. Motivation to attend a music festival is an experience that is a balance between fun, self-reflection, and impact. Our objective is to investigate how event experience helps shape satisfaction and, in turn, leads to future behavioural intention. This study uses Partial Least Squares regression to investigate six hypotheses. A total of 206 individuals in Indonesia who attended concerts in the past six months were surveyed, with 150 valid responses, giving a 72.8% response rate. The result shows that event experiences that are escapism, entertainment, and esthetic factors positively affect consumer satisfaction among music festivals and concert attendees, with the exception of education. Furthermore, consumer satisfaction significantly increases the tendency to both recommend and revisit. Thus, this study shows that event organizers need to create a memorable experience to gain favourable behavioural intention. Keyword: behavioral intention; customer satisfaction; event experience; music event
Co-Authors Cendera Rizky Anugrah Bangun