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Dwimahendrawan, Andrias
Sekolah Tinggi Ilmu Administrasi Pembangunan
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Journal : JAMER

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Kinerja UKM Batik di Jawa Timur dari Perspektif Sumber Daya Perusahaan dan Inovasi Produk Andrias Dwimahendrawan
JAMER : Jurnal Akuntansi Merdeka Vol. 1 No. 2 (2020): JAMER
Publisher : Universitas Merdeka Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (300.709 KB) | DOI: 10.33319/jamer.v1i2.31

Abstract

Abstract— This study aims to explain the effect of company resources and product innovation on company performance. This study uses a quantitative approach with a population of 120 batik SMEs and sampling using the Slovin formula with a total of 92 batik SMEs in East Java. Data analysis using linear regression. The results showed that the variable company resources had a significant effect on company performance with a t value of 2.7 and product innovation had a significant effect on company performance with a t value of 2.2. The originality of this study measures the company's performance from the perspective of resources and product innovation in batik SMEs in East Java. Keywords—: Company Resources; Product Innovation; Company performance; Batik.
Co-Authors Alfian Agus Prasetyo Ali Wafa Alifiah Nur Holisah Alifian Nugraha Arni Hanan Asmuni Asmuni Ayu Rahmi Bimantara Galuh Maulana Denis Irawan Edy Wahyudi Hari Karyadi Ika Sisbintari Jihad Lutfi Karyadi, Hari Lutfiah, Anggi Margareta, Ade Putri Ningrum Suryadinata Novi Ayunda Saputri Nungky Viana Feranita nur aini, mayasiana Rofiah, Fadilatul Rohim Rohim, Rohim Sampir Andrean Sukoco Sri Handayani Suryadinata, Ningrum Viola, Elvina Grace Yulistiani, Trias Zarah Puspitaningtyas