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All Journal JURNAL BISNIS STRATEGI Kinerja Gadjah Mada International Journal of Business ASEAN Marketing Journal
T Ramayah
School of Management, Universiti Sains Malaysia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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An Empirical Assessment of the Role of Organizational Citizenship Behavior in Explaining Academic Success: Some Evidence from East Malaysian Sample Chooi Hwa, Magdalene Ang; Ramayah, T
Gadjah Mada International Journal of Business Vol 12, No 1 (2010): January - April
Publisher : Master of Management, Faculty of Economics and Business, Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (247.005 KB)

Abstract

Management researchers have consistently reported the significant role of organizational citizenship behavior (OCB) in predicting individual success in organizational settings. This topic, however, has been largely ignored in the business education environment. Given the demonstrable benefits of OCB enactment in terms of influencing performance evaluations and organizational rewards, we emphasize the importance of examining the role of OCB in predicting student performance and their eventual career success. This endeavor holds important implications for students who are on the threshold of entering the industry. Using a self-administered questionnaire, we collected data from a total of 177 undergraduate students from two different schools in a Malaysian public university. Analysis reveals that of the three distinct dimensions of OCB, only one (consisting of altruism and courtesy items) has influences on both measures of student performance (i.e., productivity and cumulative grade point average). Implications of these findings are discussed.
IMPLEMENTING TOTAL PRODUCTIVE MAINTENANCE (TPM) IN MALAYSIAN MANUFACTURING ORGANISATION: AN OPERATIONAL STRATEGY STUDY Seng, One Yoon; Jantan, Muhamad; Ramayah, T
KINERJA Vol 9, No 1 (2005): Kinerja
Publisher : Faculty of Economics Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/kinerja.v9i1.899

Abstract

Total Productive Maintenance (TPM) has been recognized as one of the significant operation strategy to regain the production losses due to equipment inefficiency. Many organizations have implemented TPM to improve their equipment efficiency and to obtain the competitive advantage in the global market in terms of cost and quality. In the implementation of TPM in a manufacturing organization, both Human-oriented and Process-oriented Strategy has been identified as critical success factors. This paper, therefore, focuses on the two TPM operational strategies, which is posited, will improve the extent of TPM implementation in manufacturing organizations. This study is an attempt to look at the TPM implementation from the perspective of a developing country such as MalaysiaKeywords: total productive maintenance, strategy, manufacturing, Malaysia
THE RELATIONSHIPS BETWEEN BELIEF, ATTITUDE, SUBJECTIVE NORM, INTENTION, AND BEHAVIOR TOWARDS NUMBERS GAMBLING: THE MALAYSIAN CONTEXT Ramayah, T; Nasurdin, Aizzat Mohd.; Mohd. Noor, Mohd. Nasser; Beng, Lim Sheng
JURNAL BISNIS STRATEGI Vol 10, No 7 (2002): Desember
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1151.998 KB) | DOI: 10.14710/jbs.10.7.81-95

Abstract

The purpose of the study is to determine the relationship between belief, attitude, subjective norm, intention, and behavior towards numbers gambling (legal and illegal) based on the theory of reasoned action (TRA) proposed by Fishbein and Ajzen (1975). Statistical analysis on 198 responses indicates that the TRA could ue used in predicting choice decision of numbers buyers by explaining 58.8 percent of the variance in the intervening variable namely intention to select the operator type. The subjective norm component had a higher predictive power than the attitudinal component. Of the two elements in the normative components, closest friend was found to be more influential.  In the corresponding attitudinal components, the more influential elements (in descending order) are convenience, trusted operator, flexible games, and risk.Results of this study indicate that there are about equal number of people who prefer legal and illegal operators. Those in the younger age group are more likely to buy from the illegal operators. Those who prefer the illegal operators buy numbers more often and spend more on bets.
Value Added Service and Service Quality from the Customer’s Perspective: An Empirical Investigation in Thai Telecommunication Industry Srikanjanarak, Saowanee; Omar, Azizah; Ramayah, T
ASEAN Marketing Journal
Publisher : UI Scholars Hub

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Abstract

Increasing global competition has led to an intensively competitive market among service providers. Several organizations have created and developed a variety of products or services; in particular the telecommunications industry has developed mobile phone services. Various value-added services linked to mobile phone services, such as communication, entertainment, information services and money transfer services have been intensively incorporated to sustain and serve the customer’s need, which in turn demands performance maximization. In service marketing literature, SERVQUAL and SERVPERF have been reported as failing to measure service quality in new industries such as the retail industry’s B2B service. Therefore, service quality models for the mobile phone service industry need to be further developed.Service quality models have placed little focus on value-added services and no research has yet operationalized the concept of value-added services in a service quality model from the customer’s perspective of the service industry. Hence, this paper aims to conceptualize a service quality model based on Gronroos’ Model, other exploratory research and the current market situation in the service context. A total of 998 structured questionnaires were distributed to pre-paid mobile phones users in nine provinces around Thailand. The results indicate four dimensions of service quality. The value-added services have shown a particularly high level of measurements of satisfaction. These findings reveal a meaningful insight into how customers perceive the value-added services offered by service providers. This will help managers to design an appropriate variety of service options that suit their customers and in turn may lead to the development of a long-term relationship with their organizations
Co-Authors Aizzat Mohd. Nasurdin Beng, Lim Sheng Magdalene Ang Chooi Hwa Mohd. Noor, Mohd. Nasser Muhamad Jantan Omar, Azizah One Yoon Seng, One Yoon Srikanjanarak, Saowanee