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Siemens Strategy to Have a Leap Growth on In-Vitro Diagnostic (IVD) Business in Indonesia Reza, Kemal; Marimba, Percy
The Indonesian Journal of Business Administration Vol 1, No 6 (2012)
Publisher : The Indonesian Journal of Business Administration

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Abstract

Healthcare Diagnostic Industry in Indonesia is showing promising growth by the time. As one of the emerging countries that have the largest population in South East Asia that makes Indonesia is categorized as second wave emerging countries. Healthcare Diagnostic is one of the business divisions of Healthcare Sector PT. Siemens Indonesia. The potential, unique business behavior and niche market attracts management’s attention to seriously develop the business since PT. Siemens Indonesia as principal was handing over the business on 2011.Division of healthcare diagnostic has officially become a division of PT. Siemens Indonesia – Healthcare Sector in 2011. Grow the business on a leap is the main target from handing over business process to Siemens Indonesia. Therefore, it required accurate business strategy to meet the demand and to compete with competitors so that Siemens could develop and achieve the growth on a “leap”.To determine the precise business strategy, the writer will require strategic analysis that includes external and internal. Business strategy developed should be derived down to business model and business tactic to give detail description of the steps taken and determine percentage numbers of “leap” growth to be achieved within five years from the implementation of the business strategy. Keywords: business strategy, leap growth, market analysis.
TATA KELOLA PERUSAHAAN DAN KINERJA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BURSA EFEK INDONESIA Noviana Dwi Mas'ula; Aisyah Putri Nabila; Kemal Reza; Henny Setyo Lestari
Journal of Social and Economics Research Vol 6 No 1 (2024): JSER, June 2024
Publisher : Ikatan Dosen Menulis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/jser.v6i1.444

Abstract

Penelitian ini bertujuan untuk menguji pengaruh variabel independen seperti ukuran dewan (board size), independensi dewan (board independence), komite audit (audit committee), ukuran perusahaan (firm size), dan leverage terhadap kinerja perusahaan yang diukur dengan Return on Asset (ROA) pada 42 perusahaan manufaktur yang terdaftar di Bursa Efek Indonesia selama periode 2018-2022. Berdasarkan analisis dan pembahasan yang dilakukan, ditemukan bahwa tidak ada satupun dari variabel independen tersebut yang memiliki pengaruh signifikan terhadap kinerja perusahaan. Ukuran dewan, independensi dewan, komite audit, ukuran perusahaan, dan leverage semuanya tidak menunjukkan hubungan yang signifikan dengan kinerja perusahaan yang diukur melalui ROA. Temuan ini menyiratkan bahwa faktor-faktor tersebut mungkin tidak menjadi determinan utama dalam kinerja perusahaan manufaktur di Indonesia pada periode yang diteliti, sehingga diperlukan penelitian lebih lanjut untuk mengidentifikasi variabel lain yang mungkin lebih berpengaruh.
ANALISIS MANAJEMEN STRATEGIK PERUSAHAAN LE MINERALE Reza, Kemal; Kamal Hadyan; Alfad Alfarizky; M. Kemal Attatur
Media Riset Bisnis & Manajemen Vol. 22 No. 2 (2022): September
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/mrbm.v22i2.19844

Abstract

This study aims to determine business strategies for Le Minerale, a company operating in the mineral water industry. Facing rapid market growth and a high demand for adaptation, Le Minerale needs to develop products that are competitive, creative, and innovative. To understand and formulate its business strategies, the study employed the Internal Factor Evaluation (IFE) Matrix, External Factor Evaluation (EFE) Matrix, SPACE Matrix, and Quantitative Strategic Planning Matrix (QSPM). Findings from the IFE analysis suggest that Le Minerale excels in innovation, marketing, and cost management. The SPACE Matrix indicates financial stability amidst technological and inflationary challenges, prompting an aggressive strategy based on market strengths and production efficiency. Finally, the Quantitive Strategic Planning Matrix (QSPM) analysis advocates for a market penetration strategy to enhance market share and customer loyalty. Managerial implications of this study suggest that Le Minerale should leverage its strengths in innovation and marketing to expand market reach and enhance customer engagement through targeted marketing campaigns and product innovation. Implementing these strategies could help sustain competitive advantage and capitalize on emerging market opportunities.