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All Journal Journal La Bisecoman Journal La Lifesci
Gatot Subroto
Agricultural Science Department, Faculty of Agriculture, University of Jember, Indonesia
Agriculture, Biological Sciences & Forestry Chemistry Earth & Planetary Sciences Economics, Econometrics & Finance Environmental Science Immunology & microbiology

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Strategy Development of Red Ginger-Cinnamon Coffee of Tanah Wulan Village, Indonesia Dyah Ayu Savitri; Gatot Subroto; Noer Novijanto; Tsania Afifatus Zahro
Journal La Bisecoman Vol. 3 No. 1 (2022): Journal La Bisecoman
Publisher : Newinera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/journallabisecoman.v3i1.636

Abstract

Coffee is one of the Indonesia's leading plantation commodities. Nowadays there is much interest to use the mixture of spices and herbs to add the characteristics of the taste and effects or efficacy of the brewed coffee. Spice coffee is a roasted coffee product that is added to a mixture of spices and brewed using hot water. One of the producer of spices coffee in Bondowoso district, Indonesia is a woman farmer group of Tanahwulan village. The product is manufactured by using various mixture of spices such as red ginger and cinnamon. This study aims to assess the financial feasibility of the red ginger and cinnamon coffee business and its development strategy so that these products are highly competitive as a quality Indonesian agro-industrial product. This research was a quantitative descriptive study using primary and secondary data. Primary data obtained by observations and questionnaires. Meanwhile, secondary data were obtained from various literatures. The data analysis methods used were financial feasibility analysis and SWOT analysis. The business financial analysis results explained that the business of Red Ginger-Cinnamon Coffee of Tanah wulan village was feasible to be executed. Based on the sensitivity analysis, the business could still exist if the second scenario applied with scenario of 5% increase in raw materials and 3% decrease in selling prices. Based on SWOT Analysis, the business is in the most profitable situation. Therefore, it is necessary to apply the aggressive strategy by taking advantage of existing opportunities and internal strengths of the organization.
Cocoa and Chocolate Products: The Sensory Characteristics That Affect Consumers’ Acceptance Dyah Ayu Savitri; Setiyono; Gatot Subroto; Hasbi Mubarak Suud; Nurhayadatul Haliza; Noer Novijanto
Journal La Lifesci Vol. 3 No. 3 (2022): Journal La Lifesci
Publisher : Newinera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/journallalifesci.v3i3.723

Abstract

This review describes the sensory characteristics of some cocoa and chocolate products which will later determine the acceptance of consumer. Cocoa beans are widely used as raw materials in many industrial sectors such as in food industries, cosmetics, and pharmaceutical. It will be further processed into several cocoa and chocolate products which performed certain characteristics. Relating to consumer acceptance, consumer will determine the product quality based on human senses. The evaluation of product using human senses is quite challenging since it present a set of particular and advantageous tools. Sensory evaluation promotes the scientific utilization and analysis of these tools. The aim of sensory evaluation in cocoa and chocolate product evaluation is to provide the information of the accepted characteristics based on human senses, which finally will contribute to the best quality of product expected by consumers.
Co-Authors Dyah Ayu Savitri Hasbi Mubarak Suud Noer Novijanto Nurhayadatul Haliza Setiyono Tsania Afifatus Zahro