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Donny Perdana de Keizer
Bina Nusantara University
Humanities

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Citra Perusahaan dalam Tayangan Acara Televisi Lokal Donny Perdana de Keizer
Humaniora Vol. 1 No. 2 (2010): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v1i2.2898

Abstract

This paper is about effectiveness imaging event through shows in television local, TVRI Yogyakarta, as government television media main based in Yogyakarta. Limited national budget as TVRI Yogyakarta’s only capital to hold productions in addition to government regulation and limited commercial productions, urges managers to be more creative in creating cooperation chances due to increase income. TVRI, which now as Public Broadcasting Organization, serves public interest with allocated budget by the Nation. Producers’ creativity determines the amount of show sponsors support. There are many ways to maximize its income as a part of imaging in the community. The imaging is not just through advertisement or public service announcement, but also through picture, logo, and sound. 
Event Organizer sebagai Peluang Wirausaha Donny Perdana de Keizer
Humaniora Vol. 2 No. 1 (2011): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v2i1.3104

Abstract

The article discusses business chance in event organizer that could be conducted by anybody. Less employment in this country is not balanced with the amount of college graduates every year, which is getting bigger. Government ability to create new jobs does not give a credible chance for new graduates to work. However, there are still chances in building new jobs by being entrepreneurs in event organizer sector. Event organizer service is a business that gives chances in effective employment for society; especially new college graduates so instead of competing to get jobs, they will create a self-employment and also for others. Beginning business in event organizer is not hard as we thought. In the article, it is attached several tips to begin event organizer business.
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