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Veronica Veronica
Bina Nusantara University
Computer Science & IT Engineering Mathematics

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The Impact of the Implementation of Business Intelligent to Support Decision-Making in the American Banking Industry: A Literature Review Arta Moro Sundjaja; Veronica Veronica
ComTech: Computer, Mathematics and Engineering Applications Vol. 7 No. 4 (2016): ComTech
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/comtech.v7i4.2530

Abstract

In facing globalization era, companies need to have innovation to survive in business competition. A change is needed to make a successful inovation, when a company needs a leader who has a strong managerial ability. The application of technology, in this case is business intelligence (BI), is an innovation that can becarried out by the management leader to survive in the complex world competition by finding appropriate decisions to solve business problems. This article was a literature review that concerned to exploration of the role of leadership and managerial ability in the application of BI on First American Company (FAC). The authors retrieved articles from google scholar with keywords, such as: leadership, managerial ability, and business. The implementation of BI on FAC proves to be a successful innovation formulated by the managementwho manage to change the company's financial situation that loss into a profit and managed to become the market leaders. In addition, this article also presented some cases of successful BI implementation which helped resolving credit problems and segmentation
E-Commerce Feasibility Analysis and Strategic Planning to Develop a Small-Medium Enterprise Project in Banking Company Veronica Veronica
ComTech: Computer, Mathematics and Engineering Applications Vol. 9 No. 2 (2018): ComTech
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/comtech.v9i2.4785

Abstract

The research aimed to identify the problem and the need to develop a small-medium enterprise project in a banking company. The analysis used a literature study, interviews, and observations. The results of the analysis supported the problem and were manifested in the development of information systems in the form of a recommendation for an e-commerce web design. The method consisted of data collection, data analysis and depth interview with Head of E-Commerce Department and Head of Marketing Communication in two days. The result shows that the banking company already uses Bukalapak to enhance their sales and brand. However, based on research, Facebook and Twitter also can be an option to enhance clients’ market access.
Co-Authors Arta Moro Sundjaja