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All Journal TIJAB (The International Journal of Applied Business) Distribusi JOURNAL OF ENGLISH FOR ACADEMIC Jurnal Pendidikan dan Konseling Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Administrasi Publik dan Bisnis (JaPaBis) International Journal of Teaching and Learning (INJOTEL) Indonesian Journal of Education (INJOE)
Muhalida Zia Ibhar
Sekolah Tinggi Ilmu Administrasi Lancang Kuning Dumai
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Public Health Social Sciences Other

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E-Servqual Analysis of Satisfaction and Loyalty on Tokopedia Consumers in Riau Province frinov feldiko ibhar
TIJAB (The International Journal of Applied Business) Vol. 6 No. 1 (2022): APRIL 2022
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/tijab.v6.I1.2022.33673

Abstract

AbstractThe competitive e-commerce competition and the many alternatives make consumers selective in choosing the marketplace. E-servqual provided by e-commerce encourages consumers to make transactions which ultimately creates customer satisfaction and loyalty. This study examines the effect of E-servqual dimensions, namely efficiency, fulfillment, system availability, and privacy on satisfaction and loyalty consumers. The population in this study were Tokopedia consumers in Riau Province. The sampling technique used was purposive random sampling with a total sample of 100 respondents. They were collecting data using a questionnaire with a Likert scale. Data were analyzed using SEM (Structural Equation Modeling) analysis. The results partially showed an effect of efficiency, fulfillment, system availability, and privacy on satisfaction. Besides, there was also the influence of Efficiency, Fulfillment, system availability, and confidentiality on Loyalty through Satisfaction as a mediation. The higher consumer satisfaction level so that the higher consumer loyalty on Tokopedia.Keywords: E-servqual, E-commerce, Satisfaction and Loyalty
PERAN PROTOKOL KESEHATAN DALAM MEMPENGARUHI KEPUTUSAN PEMBELIAN KONSUMEN HYPERMART DIKOTA PEKANBARU: A Gender Perspective Muhalida Zia Ibhar; Frinov Feldiko Ibhar
Distribusi - Journal of Management and Business Vol. 10 No. 1 (2022): Distribusi, Maret 2022
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/distribusi.v10i1.230

Abstract

One of the Covid-19 pandemic impacts in Indonesia is changing consumer behavior in making purchasing decisions. In this study, to see involves that occur according to gender in making purchasing decisions after implementing health protocols. The company's implementation of health protocols is a consideration for customers in choosing where they shop. Therefore, this study aimed to see the effect of health protocols on customer purchasing decisions from a gender perspective and conducted this research at Hypermart Pekanbaru. This study took a sample of 400 active customers. This research uses the purposive sampling method, and SEM (Structural Equation Modelling) analysis was used in this study. The results showed that female consumers agreed more with the implementation of the health protocol and had a higher average score than male consumers. Furthermore, this finding revealed a significant effect on implementing suitable health protocols on consumer purchasing decisions. The implementation of health protocols carried out by Hypermart can consistently improve consumer purchasing decisions. Thus, companies must view this health protocol as necessary for consumers during the COVID-19 pandemic, even though the costs incurred tend to be expensive.
Pengaruh Dimensi Kualitas Pelayanan Terhadap Kepuasan Pelanggan Pada PT Agung Automall Cabang Dumai Variza Aditiya; Muhalida Zia Ibhar; Nani Asrika Nasution
Jurnal Pendidikan dan Konseling (JPDK) Vol. 4 No. 4 (2022): Jurnal Pendidikan dan Konseling
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (369.472 KB) | DOI: 10.31004/jpdk.v4i4.6390

Abstract

Dimensi kualitas pelayanan merupakan hal yang sangat penting bagi suatu organisasi khususnya bagi PT. Agung Automall Cabang Dumai yang memiliki masalah seperti terdapatnya keluhan mengenai biaya servis mobil dan masih adanya pelanggan yang mengeluhkan waktu tunggu servis mobil. Penelitian kualitatif ini memiliki 70 karyawan dan 110 pelanggan sebagai responden. Data primer dan sekunder dikumpulkan melalui wawancara dan angket dan dianalisa dengan menggunakan statistik deskriptif dengan teknik pengukuran Rating Scale. Berdasarkan uji validitas dan reliabilitas semua data dinyatakan valid dan reliabel. Berdasarkan hasil penelitian yang dilakukan penulis kepada 180 responden dengan menggunakan metode product moment dengan taraf kesalahan 5% tingkat hubungan yang terjadi antara variabel dimensi kualitas pelayanan dengan kepuasan pelanggan adalah sangat kuat. Untuk hasil uji regresi linier sederhana, diperoleh Y= 5.925+0.847x, persamaan tersebut menunjukkan bahwa nilai a dan b positif. Ini menunjukkan bahwa pengaruh dimensi kualitas pelayanan sangat berpengaruh signifikan terhadap kepuasan pelanggan. Yang berarti bahwa jika skor pada kelima variabel dimensi kualitas pelayanan baik maka tingkat kepuasan pelanggan akan meningkat sebesar 0.847 dan sebaliknya apabila skor variabel dimensi kualitas pelayanan menurun maka kepuasan pelanggan akan turun sebesar 0.847. Dan hasil dari uji signifikasi pengaruh dimensi kualitas pelayanan terhadap kepuasan pelanggan, dikarenakan thitung < 0.005 maka H0 ditolak sedangkan Ha diterima. Berdasarkan uji statistik tersebut hipotesis yang penulis turunkan pada penelitian ini yang menyatakan Apabila Dimensi Kualitas Pelayanan Baik Maka Kepuasan Pelanggan meningkat diterima dalam penelitian penulis. Dengan demikian dapat disimpulkan bahwa variabel dimensi kualitas pelayanan berpengaruh signifikan terhadap kepuasan pelanggan.
Reading Motivation and EFL Learners’ Vocabulary Development Against Interest in Learning English Moderated by Teacher Competence Muhalida Zia Ibhar
J-SHMIC : Journal of English for Academic Vol. 9 No. 2 (2022): J-SHMIC: Journal of English for Academic
Publisher : UIR Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25299/jshmic.2022.vol9(2).9823

Abstract

Reading is critical for students of English as a foreign language. Apart from the four abilities that needed desire to grow, reading is one of the most critical skills in language acquisition. Therefore, this study aims to investigate reading motivation and EFL learners’ vocabulary development against interest in learning English moderated by teacher competence. The research participants were university students (ages 18) as many as 53 students in the Riau Province, Indonesia. This research was using quantitative methods. The data were collected using a questionnaire and analyzed using the SEM (Structural Equation Modeling) technique which was operated through the Warp PLS 3.2.7 program. Finding of this study revealed that there was a significant effect on student interest in learning with teacher competence as a moderating variable. The teacher should provide an interesting text for students, especially EFL students, so that students read the English text not because they are forced by their surroundings, but because they have an internal motive to complete the work.
The Impact Of Youtube Media On Efl Students' Vocabulary Acquisition Muhalida Zia Ibhar
Jurnal Pendidikan dan Konseling (JPDK) Vol. 4 No. 6 (2022): Jurnal Pendidikan dan Konseling: Special Issue (General)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jpdk.v4i6.10625

Abstract

Banyak teknologi baru yang digunakan dalam lingkungan pendidikan untuk meningkatkan proses pembelajaran bahasa di dunia yang terus berubah saat ini. Youtube Media adalah platform yang memungkinkan pengguna mengunggah dan berbagi video secara online. Pemerolehan kosa kata bahasa Inggris, di sisi lain, merupakan tantangan bagi pembelajar EFL yang ingin mahir dalam bahasa tersebut. Tujuan dari makalah ini adalah untuk melihat penggunaan Media YouTube dalam meningkatkan penguasaan kosakata di kalangan mahasiswa Administrasi Publik di Provinsi Riau, Indonesia. Penelitian ini melibatkan dua puluh lima responden, sepuluh di antaranya adalah siswa laki-laki dan lima belas di antaranya adalah siswa perempuan. Perangkat lunak SPSS digunakan untuk menganalisis data. Data dari pre-test dan post-test. Temuan mengungkapkan bahwa minat siswa dalam proses belajar mengajar mempengaruhi peningkatan mereka. Terakhir, penggunaan media YouTube memberikan lebih banyak manfaat dalam penguasaan kosa kata.
PENERAPAN SISTEM ONLINE DIGITAL SAVING DALAM MENINGKATKAN KEPUASAN NASABAH DI MEDIASI DENGAN KEPUTUSAN MENABUNG (Studi Kasus pada Nasabah PT. BRI Cabang Pelintung Dumai) Muhalida Zia Ibhar; Frinov Feldiko Ibhar
Jurnal Administrasi Publik dan Bisnis Vol 5 No 1 (2023): Maret
Publisher : LPPM STIA Lancang Kuning Dumai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36917/japabis.v5i1.79

Abstract

This study aims to look at the application of the Online Digital Saving System in Improving Customer Satisfaction Mediation with Saving Decisions. The target population of this study were active savers/customers of PT Bank BRI Pelintung Dumai Branch. This research was conducted with a quantitative research approach. The population in this study amounted to 202 people and the samples were taken using the slovin formula, so the number of samples in this study was 145 respondents. Sampling used random sampling technique. Data analysis in this study used inferential statistical data analysis measured by SEM-PLS. The results of the study show that (1) SODS has a significant effect on saving decisions; (2) SODS has a significant effect on customer satisfaction; (3) The decision to save has a significant effect on customer satisfaction.
Evaluation Of The Child-Friendly City (Kla) Program Jesika Puteri; Muhalida Zia Ibhar
Jurnal Administrasi Publik dan Bisnis Vol 5 No 2 (2023): September
Publisher : LPPM STIA Lancang Kuning Dumai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36917/japabis.v5i2.102

Abstract

The Child-Friendness City Program in Bengkalis Regency has been evaluated using William N. Dunn's 6 criteria: effectiveness, efficiency, adequacy, equity, responsiveness, and accuracy. This evaluation includes policy goals and objectives, financial capabilities and Human Resources (HR), children's safety and needs, distribution of activities, policies, and decrees, and implementation of policy products. This program has two inhibiting factors: community participation and facilities. Children in Law no. 23 of 2002 concerning Child Protection was defined as someone not yet 18. Bengkalis Regency implements the Child-Friendly City program and has met several indicators to obtain this title. However, there were still cases of children conflicting with the law even though this program has been implemented. This evaluation aims to resolve these cases.
DIGITALISATION OF EDUCATION: UNLIMITED INNOVATION IN THE MODERN LEARNING ERA Opi Irawansah; Muhalida Zia Ibhar
International Journal of Teaching and Learning Vol. 3 No. 2 (2025): International Journal of Teaching and Learning (INJOTEL)
Publisher : Adisam Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study discusses the transformation of the education system through digitalisation, which brings unlimited innovation in the era of modern learning. The digitalisation of education enables broader, more flexible, and personalised access to learning by utilising technologies such as Learning Management Systems (LMS), interactive media, and learning analytics. However, the digitisation process is not without significant challenges, such as infrastructure inequality, teacher readiness, data security issues, and psychological impacts on students. This study uses qualitative methods with literature review to identify strategic solutions that can overcome these obstacles, including infrastructure equalisation, teacher digital competency training, security regulation development, and the implementation of hybrid learning models. The results of this study are expected to provide recommendations for education stakeholders in optimising digital innovation to create an inclusive, adaptive, and sustainable education system.
FLIPPED CLASSROOM: EFL STUDENTS' PERCEPTIONS OF USING INSTAGRAM REELS TO BOOST SELF-CONFIDENCE IN SPEAKING SKILLS Muhalida Zia Ibhar; Ari Supriadi; Sofia Bella; Meisya Herdi Putri
Indonesian Journal of Education (INJOE) Vol. 4 No. 3 (2025): Indonesian Journal of Education (INJOE)
Publisher : CV. ADIBA AISHA AMIRA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The integration of mobile-assisted language learning (MALL) with   EFL, Flipped Classroom, Instagram Reels, MALL, Speaking Confidence.   flipped classroom strategies offers opportunities to strengthen English as a Foreign Language (EFL) learners’ speaking confidence. This study examines the use of Instagram Reels as an additional medium to support speaking practice among first- semester Public Administration students at STIA Lancang Kuning, Indonesia. Thirty students were selected purposively to participate in this qualitative descriptive study. Data were gathered through semi-structured interviews, classroom observations, and analysis of student-produced Reels. The learning process followed three stages: pre-class learning through YouTube videos, in-class discussions and activities, and post-class speaking tasks on Instagram Reels. Findings show that 80% of students experienced greater confidence in speaking English through repeated recording and reflection. About 75% reported higher engagement due to the creative nature of the activity, and 70% believed Reels helped them understand the material in a more engaging and relevant way. Technical challenges, such as application errors or device limitations, were reported by 60% of students but were generally manageable. Students emphasized that the combination of pre-class preparation and the informal atmosphere of social media reduced their anxiety and encouraged them to speak more frequently. This study indicates that Instagram Reels can serve as an effective platform for contextual speaking practice when integrated into a flipped classroom. Teachers are encouraged to explore similar approaches, while further research may investigate its long-term influence on oral proficiency and strategies to address technical issues.
OPTIMALISASI E-COMMERCE UNTUK MENINGKATKAN DAYA SAING PRODUK LOKAL DI ERA GLOBALISASI Azimah Hanifah; Muhalida Zia Ibhar; Adi Suroso; Leliy Kholida; Diah Hari Suryaningrum
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 7 No. 2 (2026): Vol. 7 No. 2 (2026)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v7i2.57504

Abstract

Pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kapasitas pelaku usaha lokal melalui optimalisasi pemanfaatan e-commerce sebagai strategi dalam memperluas jangkauan pasar dan meningkatkan daya saing produk di era globalisasi. Metode yang digunakan meliputi pelatihan terstruktur dan pendampingan berkelanjutan yang difokuskan pada penguatan literasi digital, keterampilan teknis, serta pengembangan strategi pemasaran berbasis digital. Hasil kegiatan menunjukkan adanya peningkatan yang signifikan pada pemahaman peserta terhadap konsep dan manfaat e-commerce, yang diikuti dengan peningkatan kemampuan dalam mengelola platform digital secara mandiri. Peserta juga mengalami perubahan pola pemasaran dari metode konvensional menuju pemasaran digital yang lebih adaptif dan terintegrasi, termasuk pemanfaatan berbagai e-commerce dan media sosial. Selain itu, terjadi peningkatan kualitas penyajian produk, baik dari aspek visual, informasi, maupun strategi branding, sehingga mampu meningkatkan daya tarik dan posisi kompetitif produk di pasar digital. Meskipun peningkatan capaian ekonomi belum sepenuhnya optimal dalam jangka pendek, terdapat indikasi awal berupa meningkatnya interaksi konsumen dan aktivitas transaksi daring. Secara keseluruhan, program ini berhasil membangun fondasi yang kuat bagi pengembangan usaha berbasis digital serta mendorong terbentuknya ekosistem usaha yang lebih inovatif, adaptif, dan berkelanjutan.
Co-Authors Adi Suroso Ari Supriadi Azimah Hanifah Diah Hari Suryaningrum frinov feldiko ibhar Frinov Feldiko Ibhar Jesika Puteri Leliy Kholida Meisya Herdi Putri Nani Asrika Nasution Opi Irawansah Sofia Bella Variza Aditiya