Moch Faizal Rachmadi
Universitas Negeri Semarang

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Analisis Optimalisasi Teknologi Digital di Era Revolusi Industri 4.0 dalam Mengembangkan Kawasan Industri Pariwisata Halal guna Meningkatkan Perekonomian Lokal Kecamatan Gunungpati Kota Semarang Moch Faizal Rachmadi
Jurnal DinamikA Vol 1, No 1 (2020): Jurnal DinamikA
Publisher : IAIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/dinamika.v1i1.39-53

Abstract

The use of appropriate digital technology can be an opportunity for Indonesia to develop its tourism sector to become a halal tourism industry to improve the national economy. Gunungpati District is one of the regions that has superior potential in the field of tourism. However, the absence of a halal tourism industry area and the use of technology that is not maximized make the tourism sector not too attractive to the wider community. Therefore, efforts are needed to optimize the flow of this digital technology massively. The purpose of this study is to improve the use of digital technology in realizing Gunungpati District into a halal tourism area. The method used in this study is descriptive qualitative analysis method with secondary data to describe the phenomena that occur in the field in explaining the data to support this work. Based on the study conducted it can be concluded that the use of appropriate technology can improve local and national economies through halal tourism industry.Keywords: the halal tourism industry, local economy, industrial revolution 4.0, digital technology.
PENDAMPINGAN DIGITAL MARKETING (LOCAL GUIDE DAN INSTAGRAM) BAGI POKDARWIS KAMPUNG TEMATIK JAMRUT KOTA SEMARANG Tusyanah Tusyanah; Sri Utami; Rizka Andriyati; Edy Suryanto; Moch Faizal Rachmadi
Panrita Abdi - Jurnal Pengabdian pada Masyarakat Vol. 7 No. 1 (2023): Jurnal Panrita Abdi - Januari 2023
Publisher : LP2M Universitas Hasanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20956/pa.v7i1.18759

Abstract

There were many thematic villages in Semarang; one of them is the thematic village ”Jambu Jeruk/Jamrut” located in Dukuh Mendak, Ngijo Village, Gunungpati District, Semarang (Pemkot Semarang, 2017). Tourism Awareness Group (Pokdarwis) Jamrut has been trying to develop the potential of local tourism by making the environment more beautiful and clean such as; painting, making icons, and utilizing used bottles and cans. Therefore, the community service team considers that digital promotion is needed to attract the number of visitors who come and purchase, ultimately improving citizens' well-being. The workshop's objectives are 1) to improve knowledge and skills in photography and social media account management, and 2) to practice the skills of uploading content on social media. The methods of this workshop are 1) a lecture on photography and account management of Local guide and Instagram and 2) practice of photography and account management of Local guide and Instagram. Twenty members of Pokdarwis Jamrut joined this workshop. The workshop program begins with delivering photography materials and posting the content to Instagram and the Local guide. The workshop results showed that 1) the Pokdakwis members' knowledge and photography skills improved, and 2) the management of Pokdarwis Jamrut can upload the posts on Instagram accounts (https://www.instagram.com/kampoeng.jamrut/) and Local guide account on https://goo.gl/maps/oSgU6EVSP1FZR1xi9. Therefore, to optimize digital promotion is expected Pokdarwis Jamrut created other digital promotional media such as; Web blog, Twitter and YouTube. --- Wilayah kota Semarang memiliki banyak kampung tematik. Salah satunya adalah kampung tematik “Jambu Jeruk/ Jamrut” yang terletak di Dukuh Mendak, Desa Ngijo, Kecamatan Gunungpati, Semarang (Pemkot Semarang, 2017). Kelompok Sadar Wisata (POKDARWIS) Jamrut telah berupaya mengembangkan potensi wisata lokal dengan membuat lingkungan menjadi lebih asri dan bersih seperti; melukis, membuat ikon, dan memanfaatkan botol dan kaleng bekas. Oleh karena itu, tim pengabdian masyarakat memandang bahwa promosi digital diperlukan untuk menarik jumlah pengunjung yang datang dan membeli, yang pada akhirnya meningkatkan kesejahteraan warga. Tujuan dari pengabdian ini adalah 1) meningkatkan pengetahuan dan keterampilan fotografi dan pengelolaan akun media sosial; dan 2)  melatih  keterampilan  mengupload  konten  di   media  sosial.  Metode  dari  pengabdian  ini meliputi 1) ceramah tentang fotografi dan pengelolaan akun Local guide dan Instagram dan 2) praktek fotografi dan pengelolaan akun Local guide dan Instagram. Workshop ini diikuti oleh 20 orang anggota pokdarwis Kampung Jamrut. Program workshop dimulai dengan pelatihan desain grafis, materi fotografi, dan memposting konten ke Instagram dan Local guide. Hasil workshop menunjukkan bahwa 1) pengetahuan dan keterampilan fotografi anggota pokdakwis semakin baik, dan 2) manajemen Pokdarwis Jamrut dapat mengunggah postingan di akun Instagram (https://www.instagram.com/kampoeng.jamrut/) dan akun Local guide di https://goo.gl/maps/oSgU6EVSP1FZR1xi9. Oleh karena itu, untuk memaksimalkan promosi digital, diharapkan Pokdarwis Jamrut untuk membuat media promosi digital lainnya seperti; Webblog, Twitter, dan YouTube.
Development of E-Digital Archives of the Faculty of Economics, Universitas Negeri Semarang Rohmawati Rohmawati; Ahmad Saeroji; Januharto Partono; Moch Faizal Rachmadi
Economic Education Analysis Journal Vol 12 No 1 (2023): Economic Education Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/eeaj.v12i1.62783

Abstract

This research aims to develop Static and Inactive Archives at the Faculty of Economics into E-Digital Archives and conduct monitoring and evaluation. This study uses a development model (Research and Development). Monitoring and evaluation is carried out to find out the ease of implementing input and what obstacles are experienced when inputting E-Digital Archives. The results of the study show that the condition of archive management at the Faculty of Economics, especially static archives and inactive archives, is still in the process of being reorganized. The FE Record Center has organized manual archives consisting of cupboard A for accounting and financial records for 2013-2020, cupboard B for student and academic archives, cupboard C for general and personnel archives and mixed archives. For the development of e-digital archives, the results of monitoring and evaluation in the UNNES Digital Archive System show that up to October 31, 2022, 1,452 letters/archives have been uploaded, divided into dynamic, inactive and FE UNNES static archives
Optimizing Digital Literacy in Increasing Competitive Advantage and Corporate Performance Moch Faizal Rachmadi; Sucihatiningsih Dian Wisika Prajanti
Dinamika Pendidikan Vol 18, No 2 (2023): December 2023
Publisher : Fakultas Ekonomi, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/dp.v18i2.46664

Abstract

Business units such as cooperatives are currently experiencing growth along with developments in the era of the industrial revolution 4.0. Today's era also requires business actors, including cooperatives, to continue to be able to transform digitally in various ways. The main problem currently being faced by cooperative actors is the low competence of Human Resources (HR) in mastering digital literacy skills related to effective and efficient management of production operations starting from production, accounting, marketing, management and so on. These problems must be addressed and dealt with appropriately, quickly and sustainably (sustainability). This digital literacy capability makes a major contribution in optimizing the competitive advantage and corporate performance of cooperatives, especially in today's digital era. Based on these problems, the purpose of this research is to study and optimize digital literacy in increasing competitive advantage and sustainable cooperative performance in the Koperasi Produsen Petani Indonesia (KPPI). The urgency of this research is that cooperative actors have literacy skills, business models and sustainable management patterns (sustainability) based on digital technology. The research methodology is a qualitative approach using interviews, observation, documentation, demonstrations and Focus Group Discussion (FGD) techniques. The research stages include introduction, implementation and evaluation.
Case Method: Strategy For Improving The Capability Of Developing Teaching Modules Towards Differentiation Learning Jarot Tri Bowo Santoso; Margunani; Moch Faizal Rachmadi; Muhammad Dwilian Fathurrohman; Naim Devitrisia
Indonesian Journal of Devotion and Empowerment Vol. 6 No. 1 (2024): June
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/nwn1d317

Abstract

The Ministry of Education, Culture, Research, and Technology of the Republic of Indonesia continues to strive for renewal and adaptation, including in the field of education. One way is by Implementing the Independent Curriculum (IKM). The IKM is an effort to catch up on learning losses due to the COVID-19 pandemic by returning school and local government authorities to manage their own education in accordance with conditions in their area. Even so, there are still many obstacles and confusion, especially for teachers in preparing for the learning process, one of which is in the education unit area of Semarang Regency. Teachers still do not optimally know the Learning Outcomes (CP), the formulation of Learning Objectives (TP), the preparation of Learning Objectives Flow (ATP) from Learning Objectives (TP), and the design of Teaching Modules. This service focuses on preparing differentiated teaching modules as a form of IKM acceleration. The method used is to conduct a workshop on preparing differentiated teaching modules based on the case method, followed by assistance in pre- and post-activity and program evaluation monitoring. This program targets partners, namely economics teachers, who are members of the Economics Subject Teacher Consultation (MGMP) throughout Semarang Regency. The results of this activity showed that teachers were very interested and able to improve the skills and understanding of teachers in preparing differentiated modules. The suggestion for this activity is that the relevant agencies always provide training in preparing differentiated teaching modules until all teachers follow, and in the future, it is hoped that the relevant parties and many universities will carry out evaluation training in the independent curriculum.