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KEMAJUAN TEKNOLOGI INFORMASI BERDAMPAK PADA GENERALISASI UNSUR SOSIAL BUDAYA BAGI GENERASI MILENIAL NURLAILA SUCI RAHAYU RAIS; M MAIK JOVIAL DIEN; ALBERT Y DIEN
Jurnal MoZaiK Vol 10 No 2 (2018): MoZaiK Journal
Publisher : iLearning Journal Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (702.02 KB)

Abstract

Teknologi informasi melaju dengan pesatnya mendorong terjadinya perubahan perspektif sosial budaya pada generasi muda yang lebih populer sebagai para milenial (Gen Y), perkembangan teknologi menjadi momentum lahirnya era globalisasi yang juga berdampak semakin terbukanya beragam budaya-budaya bangsa secara global. Respon set yang ditampilkan oleh berbagai budaya terutama pada segmentasi milenial kini akan sama dan ini yang menjadi permasalahan serius bangsa Indonesia karena memicu degradasi budaya yang dapat membahayakan kelestarian budaya asli. Ciri khas milenial yang kreatif dan inovatif, namun sisi negatifnya materialistis, konsumtif, dan cenderung lebih mengagungkan budaya bangsa lain dari pada budaya sendiri dengan model kehidupan yang bebas, hedonis, individualistis, serta pragmatis. Penelitian ini dilakukan menggunakan metode kualitatif melalui pendekatan sosiologi hukum dan penerapan teori psikologi perilaku (behaviour), dengan maksud agar penelitian ini mampu menjawab apakah globalisasi informasi terhadap unsur sosial budaya bangsa lain yang diserap oleh generasi milenial akan berpengaruh pada berubahnya karakter dan perilaku mereka terhadap unsur sosial budaya nasional. Penelitian ini mengambil satu kesimpulan, bahwa efek informasi global dapat memberikan perubahan signifikan terhadap pola pandang generasi milenial, oleh karenanya sebagai generasi penerus bangsa dan penyelamat budaya bangsa, para milenial perlu dibekali dengan pemahaman dan pengimplementasian ajaran nilai-nilai Pancasila melalui pembinaan dan kaderisasi disertai upaya memperkokoh rasa nasionalisme dan menjaga kebhineka tunggal-ika-an, dengan demikian degradasi unsur sosial budaya dapat diminimalisir. Diperlukan peran pemerintah agar dapat menerapkan peraturan-peraturan yang jelas dan tegas berikut sanksi-sanksinya untuk melawan penyalahgunaan internet, membuat kebijakan hukum yang tepat berkaitan dengan pesatnya kemajuan teknologi sebagaimana hukum harus dapat bersifat elastis pada permasalahan yang dihadapi sehingga degradasi budaya akan dapat dicegah. Keywords : dampak teknologi, generalisasi unsur sosial budaya, generasi milenial
Pengaruh Motivasi Dan Disiplin Terhadap Efektivitas Kerja Pegawai Pada Kantor Kecamatan Ciputat Kota Tangerang Selatan Mulyati Mulyati; Nurlaila Suci Rahayu Rais; Hasanah Hasanah
CICES (Cyberpreneurship Innovative and Creative Exact and Social Science) Vol 3 No 2 (2017): CICES
Publisher : UNIVERSITAS RAHARJA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (877.79 KB) | DOI: 10.33050/cices.v3i2.455

Abstract

The key success of Indonesia national development was the achievement of the society welfare as a whole. To achieve the goals, the Government must create the effectiveness in its activity process through the construction of one of its employees. From the result, there are still employees who do not come on time, and do not complete the work targets which have been set out in the work program due to lack of effective employment.This research aims to examine the problem of employee work effectiveness that is influenced by motivation and discipline shown by the implementation of good work, work attitude, and skill level of employees in Ciputat Sub-district office, South Tangerang City. This type of research used is descriptive research with the sample number of 35 people were taken by random sampling. The type of data used consists of primary and secondary data, by library research data collection tool, observation, interview, and questionnaire. Data were analyzed usingboth of qualitative analysis method and quantitative analysis. For statistical analysis use the Statistical Program for Social Sciences (SPSS) Release 20.0. Based on thetable of One-Sample Kolmogorov-Smirnov Test can be explained that the variabledata of discipline (X1), motivation (X2), and performance (Y) can be said normal.The heteroskedasticity test can be concluded that there is no heteroscedasticity in the regression model. The multicollinearity test concluded that there is multicollinearity among independent variables in the regression model. Since all variables have tolerance values > 0.10 and VIF values < 10, and is therefore in accordance with the assumption. The results of this research can be concluded:There is a significant effect between motivation on employee work effectiveness of in the Office of Ciputat Sub-District TangerangCity. This is explained from the equal result Ŷ = 24,610 + 0,237 X1 and significant test of correlation coefficient obtained thitung> ttable (2,593> 2,036). (2) There is a significant influence between the discipline on the effectiveness of employees in Ciputat District Office Tangerang City. This is explained from the equal result Ŷ = 24,610 + 0,497 X2 and significant test of correlation coefficient obtained thitung> ttabel (6,596 > 2,036). (3) There is a significant influence between motivation and discipline together towards the effectiveness of employees in the District Office Ciputat Kota Tangerang. This is explained from the the equal result Ŷ = 24,610 + 0,237 X1 + 0,497 X2 and significant test of correlation coefficient obtained Fhitung > Ftabel (22,553> 3,30)
Video Promosi Pada Fave Hotel LTC Glodok Jakarta Sebagai Penunjang Informasi Nurlaila Suci Rahayu Rais; Eduard Hotman Purba; Siti Mutia Isnaini
CICES (Cyberpreneurship Innovative and Creative Exact and Social Science) Vol 4 No 2 (2018): CICES
Publisher : UNIVERSITAS RAHARJA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (355.963 KB) | DOI: 10.33050/cices.v4i2.542

Abstract

The development of today's technology is very advanced and very important to today's society. This proves that more and more information can be obtained through print media or electronic media and for nowadays social media can also get information. Currently Fave Hotel LTC Glodok Jakarta, the promotional media is provided through print media such as brochures, flyers and other print media or through social media such as instagram to provide information about the hotel. In order for the promotion media to be well communicated and accepted by the public through the promotion video will be easier to understand and the promotion video is presented with an interesting look by using software such as Adobe Premiere and Adobe After Effect for the editing of this promotional video. Adobe Premiere and Adobe After Effect to give the effect more attractive and easier to unify the video into one to become the desired video. The method used is data collecting observation, problem analysis, production concept method, design analysis method and mavib production concept (KPM) which include preproduction, production and postproduction. With this promotional video media it is able to make Fave Hotel LTC Glodok Jakarta easier to provide information to the public about the hotel. Promotional videos made with interesting concepts such as video bloggers (VLOG) for today are indeed in the interest of the wider community. With the aim of this research intends to make promoting media through video that is hopefully helpful and helpful to Fave hotel LTC Glodok Jakarta it is easier to provide information to the public about the hotel especially for lodging service users. The contents of this promo video include facilities available and the nearest destination tour of Fave Hotel LTC Glodok Jakarta.