Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Deiksis
Budi Abudin
Universitas Indraprasta PGRI
Humanities Languange, Linguistic, Communication & Media

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Exploring Apology Strategy by Indonesian Public Figures: A Pragmatic Study in Social Media Budi Abudin; Hanna Sundari
Deiksis Vol 13, No 2 (2021): Deiksis
Publisher : Universitas Indraprasta PGRI, Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (262.743 KB) | DOI: 10.30998/deiksis.v13i2.7627

Abstract

Public figures tend to use social media platforms to apologize in public due to its practicality and effectiveness. Although public apology as a social phenomenon has been extensively studied in the English-speaking world, Indonesian public apologies have less attention from linguists and management scientists. This paper examines the speech act of apologizing made by Indonesian Public Figures in 2020 by analyzing videos collected from YouTube. The data of the study was analyzed based on Murphy’s framework of formulate (2015). Findings include that Indonesian public figures prefer all three categories of apology strategy: explicit, conventional-indirect, and non-conventional-indirect strategies. Mover, explanation, account, or excuse become the most frequent used to express their apology. It was then followed by expression of lack of intent and statement of repair. Keywords: Pragmatic, Apology, Indonesia, Youtube, Public Figures 
Co-Authors Hanna Sundari