Ervin Azhar
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Strategi Pemasaran Pedagang Kaki Lima (UKM) Rukun Warga 02 Kelurahan Paseban Ervin Azhar; Hj. D. Made Darmawati; H. Nur Busyra
Jurnal SOLMA Vol. 10 No. 1s (2021): Spesial Issue
Publisher : Universitas Muhammadiyah Prof. DR. Hamka (UHAMKA Press)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/solma.v10i1s.5393

Abstract

Strategi pemasaran bagi usaha keci, pedangan kaki lima, dan industri Rumah Tangga di Kelurahan Paseban, Rukun Warga 02 Kecamatan Paseban Jakarta Pusat, adalah bentuk kegiatan Pengabdian Masyarakat yang bertujuan untuk memberikan pemahaman tentang strategi pemasaran dan pendampingan pada usaha kaki lima, usaha kecil dan menengah dengan produk nasi goreng, Mie, cilok, nasi uduk, empek-empek Palembang, bakso, bubur, rujak, warung gado-gado, dan kue-kue untuk usaha kecil yang ada di wilayah Paseban. Pengabdian masyarakat ini menggunakan teknik pelatihan dan pendampingan kepada pihak usaha kecil tentang analisa peluang usaha yang disebut SWOT (Strenght, Weakness, Opportunity, Threat). Hasil dari pengabdian yang dilakukan di kelurahan paseban rukun warga 02 Jakarta Pusat Hasil kegiatan ini adalah teradinya perubahan dari kebiasaan yang konvensional menuju ke jaman teknologi, usaha kecil yang berawal dari usaha rumahan sentra- sentra pembuatan usaha jajanan rumahan produk nasi goreng, cilok, empek- empek, bakso, kue-kue jajan tradisional dan produk lainnya menunjukkan kualitas dan manfaat dengan hasil guna harga yang mampu bersaing, membuat desain atau cover produk yang inovatif dan kreatif serta memasang harga yang terjangkau, membuat varian produk yang bisa lebih bervariatif, cepat siap saji dan enak dengan kualitas rasa menggigit lidah konsumen, menentukan wilayah pemasaran yang strategis dan menguntungkan..
The Effect Of Problem-Based Learning Model Assisted By Live Worksheets On Students' Mathematical Reasoning Ability Sofia Rengganis Santosa; Ervin Azhar
International Journal of Research in Education Vol. 5 No. 2 (2025): Issued in July 2025
Publisher : LPPM Universitas PGRI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26877/p8gd3496

Abstract

This study aims to determine the effects of using the problem-based learning (PBL) model and live worksheet media on students' mathematical reasoning skills.  The research method used was quantitative and quasi-experimental.  The study included all Grade X students from a private high school in Jakarta who had relatively balanced math skills.  The study sample comprised four classes (X.1, X.2, X.4, and X.6), which were randomly selected using random sampling technique and each received a different learning treatment; X.1 was taught using the TCL method with PPT, X.2 received PBL with PPT, X.4 received PBL assisted by Live Worksheets, and X.6 was taught using the TCL method assisted by Live Worksheets.  A descriptive test, validated and pre-tested by experts, served as the instrument. The results of the ATS showed that there were no significant differences in the initial abilities between the classes.  A mathematical reasoning ability test was conducted after the treatment and the data analysis was performed using non-parametric tests, as the data did not meet the requirements of parametric tests.  The test results yielded an Asymp. Sig value of 0.000 <0.05, which implies the rejection of H0. This means that there is a difference in the students' mathematical reasoning ability between the four classes.  The class that applied the PBL and live worksheet model achieved the best average result. This indicates that the combination of these methods effectively improves students' mathematical thinking ability.